Prowly
Prowly is an all-in-one public relations software that helps you find relevant media contacts, create visual press releases, and manage your media relations from a single dashboard.
PRWeb
PRWeb is a digital self-service news release distribution platform that helps you increase online visibility and reach journalists, search engines, and targeted news websites to grow your brand's presence.
Quick Comparison
| Feature | Prowly | PRWeb |
|---|---|---|
| Website | prowly.com | prweb.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $258/month | $105/month |
| FREE Trial | ✓ 7 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✘ No product demo |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 1997 |
| Headquarters | Warsaw, Poland | Beltsville, USA |
Overview
Prowly
Prowly is a comprehensive platform designed to streamline your entire public relations workflow. Instead of jumping between spreadsheets and email clients, you can manage your media database, pitch journalists, and track your results in one place. It provides access to a database of over one million global media contacts, allowing you to filter by beat, location, and outlet to find the right storytellers for your brand.
You can build professional, interactive newsrooms and press releases that look great on any device. The platform also includes tools for automated follow-ups and detailed analytics, so you know exactly who opened your emails and clicked your links. It is ideal for PR agencies and in-house communication teams who need to scale their outreach while maintaining a personal touch with journalists.
PRWeb
PRWeb is a self-service press release distribution platform designed to help you get your news in front of journalists, influencers, and major search engines. Instead of manually emailing reporters, you can upload your story and distribute it across a massive network of news sites, including Associated Press and Google News. It simplifies the process of building brand awareness and improving your search engine rankings through high-quality backlinks.
You can enhance your releases with multimedia like images and videos to capture more attention from your target audience. The platform provides detailed analytics so you can track exactly who is reading your news and how they are interacting with your content. Whether you are a small business owner or a marketing professional, it offers a scalable way to manage your public relations efforts without needing a dedicated PR agency.
Overview
Prowly Features
- Media Database Access over one million media contacts worldwide and filter them by specific beats or locations to find your perfect audience.
- Online Newsrooms Create a dedicated home for your brand's stories where journalists can easily find high-res images, videos, and contact information.
- Press Release Creator Draft beautiful, interactive press releases with drag-and-drop elements that ensure your story stands out in a crowded inbox.
- Email Pitching Send personalized pitches to your media lists and set up automated follow-ups to increase your chances of getting covered.
- PR Analytics Track open rates, click rates, and bounce rates for every pitch so you can refine your strategy based on real data.
- Media Monitoring Stay informed by tracking mentions of your brand or competitors across the web and social media in real-time.
PRWeb Features
- Search Engine Visibility. Optimize your news releases for search engines so your brand appears in relevant search results on Google and Bing.
- Multimedia Integration. Embed photos, videos, and file attachments into your releases to increase engagement and provide more value to journalists.
- Targeted Distribution. Send your news to specific industries and geographic regions to ensure your message reaches the most relevant audience.
- Social Media Sharing. Share your press releases across major social networks directly from the platform to drive more viral traffic to your news.
- Real-time Analytics. Track your release performance with detailed reports on views, clicks, and the specific media outlets that picked up your story.
- Permanent Hosting. Keep your news releases live on PRWeb's high-traffic website indefinitely to maintain long-term SEO benefits and brand credibility.
Pricing Comparison
Prowly Pricing
- 2 user seats
- 1,000 media contacts
- Unlimited emails and pitches
- 1 Online Newsroom
- Basic media monitoring
- AI-powered PR assistant
- Everything in Essential, plus:
- 5 user seats
- 3,000 media contacts
- Advanced media monitoring
- Premium newsroom features
- Priority customer support
PRWeb Pricing
- Permanent hosting on PRWeb.com
- Search engine optimized release
- Distribution to major search engines
- Basic reporting and analytics
- Social media sharing tools
- Everything in Basic, plus:
- Distribution to thousands of news outlets
- Syndication to 250+ news websites
- Inclusion in industry-specific news feeds
- Enhanced visibility on PRWeb homepage
Pros & Cons
Prowly
Pros
- Extensive and regularly updated global media database
- User-friendly interface makes creating newsrooms very simple
- Excellent email tracking and engagement analytics
- Saves significant time on manual media list building
- Responsive customer support team for technical issues
Cons
- Higher price point compared to basic email tools
- Occasional inaccuracies in specific niche contact data
- Steep learning curve for advanced monitoring filters
PRWeb
Pros
- Excellent for improving search engine visibility quickly
- User-friendly interface makes submitting releases simple
- Detailed analytics provide clear proof of reach
- Permanent hosting offers long-term SEO value
- Reliable distribution to major news aggregators
Cons
- Cost per release is high for small budgets
- Editorial review process can sometimes be slow
- Limited direct journalist engagement compared to wire services