Copy.ai
Copy.ai is an AI-powered GTM strategy platform that helps you automate sales and marketing workflows to scale personalized outreach and content production across your entire organization.
Raw Shorts
Raw Shorts is an AI-powered video creation platform that transforms your text scripts into animated explainer videos automatically to streamline your content marketing and social media production.
Quick Comparison
| Feature | Copy.ai | Raw Shorts |
|---|---|---|
| Website | copy.ai | rawshorts.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✘ No free trial | ✓ 0 days free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✘ No product demo |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2020 | 2013 |
| Headquarters | Memphis, USA | Miami, USA |
Overview
Copy.ai
Copy.ai is an AI-driven platform designed to transform your go-to-market strategies through powerful automation. Instead of manually drafting every email or social post, you can use specialized workflows to handle repetitive tasks like lead enrichment, personalized cold outreach, and long-form content creation. It acts as an operating system for your revenue teams, allowing you to maintain a consistent brand voice while significantly increasing your output volume.
You can leverage the platform to bridge the gap between your data and your creative execution. Whether you are a solo marketer or part of a large enterprise sales team, the software helps you eliminate the blank page problem and scale your operations. By connecting your existing CRM and data tools directly into AI workflows, you ensure that every piece of content you generate is grounded in real-time business intelligence.
Raw Shorts
Raw Shorts helps you create professional animated videos without needing a production team. By using artificial intelligence, the platform scans your uploaded video scripts to identify core concepts and automatically builds a rough cut with relevant media and transitions. You can then use the drag-and-drop editor to fine-tune your project, add voiceovers, and customize animations to match your brand's specific style.
The platform is designed for social media managers, educators, and small business owners who need to produce high volumes of video content quickly. You can turn blog posts into social clips or create educational explainers in minutes rather than days. It eliminates the technical barrier to video entry, allowing you to focus on your message while the AI handles the heavy lifting of asset sourcing and timing.
Overview
Copy.ai Features
- AI Marketing Workflows Automate your entire content supply chain from brief to publication so you can scale production without increasing headcount.
- Sales Prospecting Automation Research prospects and draft highly personalized outreach emails automatically based on LinkedIn profiles and recent company news.
- Brand Voice Management Teach the AI your unique brand identity and tone to ensure every generated output sounds exactly like your company.
- Content Editor Refine and polish your AI-generated drafts in a flexible long-form editor designed for rapid collaboration and formatting.
- Workflow Builder Create custom automated sequences that connect different AI steps to handle complex tasks like SEO audits or product launches.
- Real-time Web Search Access up-to-date information from the internet to ensure your content and sales research include the latest facts.
Raw Shorts Features
- Text-to-Video Maker. Upload your script and watch as the AI automatically selects relevant icons and media to build your video draft.
- Drag-and-Drop Editor. Customize every element of your video with a simple interface that lets you swap assets and adjust timing easily.
- Stock Media Library. Access over one million royalty-free creative commons assets including videos, photos, and icons directly within your project.
- AI Voiceover. Convert your text into natural-sounding speech with built-in text-to-speech technology to narrate your videos instantly.
- Social Media Export. Format and export your videos in various aspect ratios optimized for YouTube, Facebook, Instagram, and LinkedIn.
- Animated Templates. Start your projects with professionally designed templates for various industries to ensure a polished look every time.
Pricing Comparison
Copy.ai Pricing
- 1 seat
- 2,000 words in Chat
- Unlimited projects
- Basic AI writing tools
- Free tools and templates
- Everything in Free, plus:
- 5 seats included
- Unlimited words in Chat
- 500 Workflow credits per month
- Priority email support
- Access to latest AI models
Raw Shorts Pricing
- 5 non-premium exports
- 480p resolution
- 16:9 aspect ratio
- Raw Shorts watermark
- Standard media library
- Everything in Free, plus:
- 25 premium exports/month
- 1080p HD resolution
- No watermarks
- 10 licensed stock clips
- Third-party transfer rights
Pros & Cons
Copy.ai
Pros
- Massively reduces time spent on initial content drafts
- Intuitive interface makes it easy to start immediately
- Highly effective at maintaining specific brand voices
- Versatile templates cover almost every marketing use case
Cons
- Outputs require human fact-checking for total accuracy
- Workflow credits can run out quickly on lower tiers
- Occasional repetitive phrasing in long-form content
Raw Shorts
Pros
- Extremely fast turnaround for simple explainer videos
- Massive library of built-in stock assets
- Intuitive interface requires no prior editing experience
- AI script analysis saves hours of storyboarding
Cons
- AI asset selection sometimes requires manual correction
- Limited advanced animation controls for professional designers
- Credit-based system can be confusing for some
- Occasional slow rendering times for longer videos