Orion Advisor Tech vs Redtail CRM Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated May 2026 8 min read

Orion Advisor Tech

0.0 (0 reviews)

Orion Advisor Tech provides an integrated wealth management solution that combines portfolio accounting, financial planning, and client experience tools to help independent financial advisors grow their businesses efficiently.

Starting at --
Free Trial NO FREE TRIAL
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Redtail CRM

0.0 (0 reviews)

Redtail CRM is a specialized client relationship management platform designed specifically for financial advisors to streamline their daily operations, enhance client communication, and maintain regulatory compliance through tailored workflows.

Starting at $99/mo
Free Trial 30 days

Quick Comparison

Feature Orion Advisor Tech Redtail CRM
Website orion.com redtailtechnology.com
Pricing Model Custom Subscription
Starting Price Custom Pricing $99/month
FREE Trial ✘ No free trial ✓ 30 days free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile cloud mobile
Integrations Salesforce Redtail CRM Charles Schwab Fidelity TD Ameritrade Pershing Riskalyze MoneyGuidePro eMoney Envestnet Riskalyze MoneyGuidePro eMoney Schwab Advisor Center Fidelity Wealthscape Morningstar Outlook Google Calendar Zapier Constant Contact
Target Users small-business mid-market enterprise small-business mid-market
Target Industries financial-services financial-services
Customer Count 0 0
Founded Year 1999 2003
Headquarters Omaha, USA Sacramento, USA

Overview

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Orion Advisor Tech

Orion Advisor Tech gives you a unified platform to manage every aspect of your independent advisory firm. You can handle complex portfolio accounting, perform deep financial planning, and deliver a modern client experience through a single, branded portal. The platform eliminates the need for disconnected tools by syncing your data across trading, compliance, and reporting workflows in real-time.

You can scale your operations using automated billing and rebalancing tools that reduce manual errors. Whether you are a solo practitioner or a large enterprise RIA, the software adapts to your specific investment strategies and client service models. By centralizing your back-office tasks, you free up more time to focus on building client relationships and gathering new assets.

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Redtail CRM

Redtail CRM is a cloud-based solution built specifically for the unique needs of financial professionals. You can move away from generic spreadsheets and manage your entire book of business through a lens of compliance and advisor-centric workflows. The platform helps you centralize client data, track detailed family relationships, and document every interaction to meet industry record-keeping requirements effortlessly.

You can automate your office procedures with built-in workflow templates designed for common tasks like client onboarding or annual reviews. Because it integrates deeply with the most popular financial planning and custodial tools, you can view a complete picture of your clients' financial lives without constantly switching between different browser tabs.

Overview

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Orion Advisor Tech Features

  • Portfolio Accounting Track performance and manage data across thousands of accounts with automated reconciliation and high-quality reporting tools.
  • Financial Planning Create interactive financial maps for your clients that connect their goals directly to their managed investment portfolios.
  • Eclipse Trading Rebalance entire model portfolios or individual accounts quickly while maintaining tax efficiency and custom household constraints.
  • Client Portal Provide your clients with a branded mobile app and web portal where they can track their total net worth.
  • Automated Billing Calculate complex fee structures and generate invoices automatically to ensure you get paid accurately and on time.
  • Compliance Tools Monitor employee trades and automate your firm's regulatory oversight with integrated tools designed for RIA requirements.
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Redtail CRM Features

  • Advisor Workflows. Automate your firm's standard operating procedures with customizable templates to ensure no client task ever falls through the cracks.
  • Detailed Client Profiles. Track complex family trees, professional memberships, and specific financial goals to provide a more personalized service experience for every client.
  • Calendar Management. Sync your schedule with Outlook or Google to manage appointments and tasks directly within your client database for better time tracking.
  • Advanced Reporting. Run detailed reports on assets under management, client demographics, and team productivity to make data-driven decisions for your firm.
  • Note Tracking. Document every phone call and meeting with time-stamped notes that you cannot alter, helping you maintain a clean compliance trail.
  • Mobile Access. Access your entire client database and update notes from your smartphone while you are traveling or meeting clients out of the office.

Pricing Comparison

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Orion Advisor Tech Pricing

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Redtail CRM Pricing

Redtail CRM
$99
  • Includes up to 15 users
  • Unlimited leads and contacts
  • Automated workflow tools
  • Free database migrations
  • Unmatched phone and email support
  • Mobile app access

Pros & Cons

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Orion Advisor Tech

Pros

  • Deep integration between financial planning and portfolio data
  • Highly customizable reporting templates for client presentations
  • Powerful rebalancing engine handles complex householding logic
  • Excellent client portal enhances the digital experience

Cons

  • Significant learning curve due to platform depth
  • Implementation process requires substantial time and effort
  • Occasional navigation lag within the web interface
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Redtail CRM

Pros

  • Flat-fee pricing covers up to fifteen users
  • Industry-specific fields built for financial advisors
  • Excellent customer support and training resources
  • Deep integrations with popular financial planning tools
  • Easy to document notes for compliance

Cons

  • User interface feels dated compared to modern CRMs
  • Mobile app has limited functionality versus desktop
  • Steep learning curve for complex workflow automation
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