Domo
Domo is a cloud-based data experience platform that transforms fragmented business data into real-time insights and interactive dashboards to help you make faster, data-driven decisions across your entire organization.
Smarten
Smarten is an augmented analytics platform that provides self-service business intelligence tools like assisted predictive modeling and data preparation to help you make data-driven decisions without technical expertise.
Quick Comparison
| Feature | Domo | Smarten |
|---|---|---|
| Website | domo.com | smarten.com |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 30 days free trial | ✓ 0 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2017 |
| Headquarters | American Fork, USA | Ahmedabad, India |
Overview
Domo
Domo is a comprehensive data experience platform designed to help you connect, visualize, and act on your business data in real-time. Instead of toggling between dozens of disconnected spreadsheets and software tools, you can bring all your information into a single, mobile-optimized cockpit. It allows you to automate data pipelines from hundreds of sources and transform that raw information into interactive charts and maps that anyone on your team can understand.
You can build custom apps to solve specific business problems, set up automated alerts for key performance indicators, and collaborate with colleagues directly within your data cards. Whether you are a small business owner tracking daily sales or an enterprise leader managing global operations, the platform scales to handle massive datasets while keeping the user experience intuitive and focused on taking immediate action.
Smarten
Smarten is an augmented analytics platform designed to simplify how you interact with complex data. Instead of relying on data scientists for every report, you can use self-service tools to visualize trends, prepare data sets, and perform advanced predictive modeling through a user-friendly interface. It focuses on 'Augmented Analytics,' which uses machine learning to guide you through data discovery and help you find hidden patterns automatically.
You can connect various data sources to create personalized dashboards and share insights across your entire organization. The platform is built for business users in finance, sales, and operations who need to move beyond basic spreadsheets into sophisticated forecasting. By automating the more technical aspects of data science, Smarten allows you to focus on the strategic implications of your data rather than the underlying code.
Overview
Domo Features
- Cloud Data Integration Connect to over 1,000 data sources like Salesforce, Shopify, and Excel with pre-built connectors to centralize your business information.
- Magic ETL Clean and transform your data using a simple drag-and-drop interface without writing a single line of complex SQL code.
- Real-Time Dashboards Build interactive visualizations that update automatically so you always have the most current version of the truth at your fingertips.
- Mobile Optimization Access all your business insights and receive critical alerts through native mobile apps designed for decision-making on the go.
- Domo Apps Create custom low-code or no-code applications that put data into the context of your specific business workflows and processes.
- Automated Alerts Set custom triggers to notify you via text or email the moment your metrics hit a specific threshold or trend.
Smarten Features
- Smarten Insights. Use machine learning to automatically identify trends and patterns in your data without writing complex queries.
- Self-Service Data Prep. Clean, shape, and blend data from multiple sources yourself using an intuitive interface designed for non-technical users.
- Assisted Predictive Modeling. Build and run predictive use cases like churn analysis or sales forecasting using guided workflows and algorithms.
- Key Influencer Analytics. Discover exactly which factors are driving your business results and see how different variables impact your goals.
- Natural Language Processing. Ask questions about your data in plain English and receive instant visual answers and detailed reports.
- Mobile BI. Access your dashboards and track your key performance indicators from any mobile device while you are on the move.
Pricing Comparison
Domo Pricing
- Full platform access
- Unlimited users
- Up to 300M rows of data
- Standard connectors
- Mobile app access
- Community support
- Everything in Free, plus:
- Increased data row limits
- Advanced data connectors
- More frequent data refreshes
- Enhanced security features
- Professional support options
Smarten Pricing
Pros & Cons
Domo
Pros
- Extensive library of pre-built data connectors
- Excellent mobile app for remote monitoring
- User-friendly interface for non-technical staff
- Fast deployment compared to traditional BI
- Strong real-time collaboration features
Cons
- Pricing can become complex as data grows
- Steep learning curve for advanced data modeling
- Initial data architecture requires careful planning
Smarten
Pros
- Simplifies complex data science tasks for average business users
- Strong automated data discovery features save significant time
- Flexible deployment options including both cloud and on-premise
- Comprehensive support for various data source integrations
Cons
- Initial setup requires careful data mapping and planning
- Advanced predictive features have a slight learning curve
- Public pricing is not available without contacting sales