Supermetrics Reviews, Pricing, Features & Alternatives in 2026
Supermetrics is a data integration platform that automatically moves your marketing data from over 150 platforms into your preferred reporting, visualization, and storage tools for streamlined analysis.
Supermetrics helps you eliminate the manual grunt work of moving marketing data into your reporting tools. Instead of downloading CSV files from Facebook, Google Ads, and LinkedIn, you can automate the entire process. You can pull data directly into Google Sheets, Excel, Looker Studio, or data warehouses like BigQuery and Snowflake without writing a single line of code.
The platform is designed for marketing agencies and in-house teams who need to consolidate data from multiple sources for cross-channel reporting. By centralizing your metrics, you can build comprehensive dashboards that update automatically, allowing you to spend your time analyzing performance rather than managing spreadsheets. It supports over 150 data sources, ensuring you have a complete view of your marketing funnel.
Screenshots & Interface
Key Features
Stop wasting hours on manual data entry and start making data-driven decisions. Supermetrics connects your favorite marketing platforms directly to your reporting tools so your data is always fresh and ready for analysis.
Automated Data Extraction
Schedule automatic data refreshes so your reports and dashboards are always up to date without any manual intervention.
Multi-Channel Reporting
Combine metrics from different platforms like Facebook Ads and Google Ads into a single view for easy cross-channel comparison.
No-Code Interface
Build complex data queries and move information between platforms using a simple sidebar interface—no SQL or coding required.
Custom Metric Mapping
Standardize naming conventions across different platforms to ensure your data remains consistent and easy to read in every report.
Historical Data Access
Pull years of historical performance data from your marketing accounts to identify long-term trends and seasonal patterns.
Data Warehouse Uploads
Streamline your data pipeline by sending marketing metrics directly to BigQuery, Snowflake, or Azure for advanced enterprise analytics.
Integrations
Google Sheets
Excel
Looker Studio
BigQuery
Snowflake
Facebook Ads
Google Ads
LinkedIn Ads
Instagram
Shopify
Pricing Plans
Supermetrics offers a 14-day free trial so you can test your specific data connections before committing. Pricing is structured based on the destination you choose, such as Google Sheets or Looker Studio. Paid plans for Google Sheets start at $29/month, while more advanced data warehouse solutions require custom quotes.
Perfect for marketing agencies and data analysts who need to automate cross-channel reporting across multiple client accounts and platforms.
Best for Company Sizes
small-business
mid-market
enterprise
Popular Industries
Our Verdict
Supermetrics is a top-tier choice if you are tired of manual data exports and want a reliable way to centralize your marketing metrics. The 14-day trial gives you enough time to see the immediate time-savings in your reporting workflow.
While the cost can scale quickly if you need many data sources, the accuracy and automation it provides usually outweigh the subscription fee. Highly recommended for any marketing team that relies heavily on Google Sheets, Excel, or Looker Studio for performance tracking.
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