PostPilot
PostPilot is a direct mail marketing automation platform that allows ecommerce brands to send personalized postcards and catalogs as easily as sending an email to increase customer retention.
Tally
Tally is a simple yet powerful online form builder that lets you create professional surveys and questionnaires using a familiar, document-like interface without needing any coding skills.
Quick Comparison
| Feature | PostPilot | Tally |
|---|---|---|
| Website | postpilot.com | tallyio.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2018 | 2020 |
| Headquarters | Spartanburg, USA | Ghent, Belgium |
Overview
PostPilot
PostPilot is a direct mail automation platform built specifically for ecommerce brands that want to reach customers physically. You can create, launch, and track postcard or catalog campaigns directly from your dashboard, treating direct mail with the same speed and data-driven precision as your email marketing. By connecting your store, you can trigger physical mail based on real-time customer behavior like abandoned carts or second-purchase reminders.
You can design your own mailers using a simple drag-and-drop editor or lean on their professional design services to handle the creative work for you. The platform eliminates the traditional headaches of direct mail like minimum order quantities and long lead times. It helps you cut through the digital noise of crowded inboxes by landing a tangible, personalized message directly in your customers' mailboxes to drive higher lifetime value.
Tally
Tally is a refreshing take on form building that feels more like writing a document than configuring a complex database. You can create everything from simple contact forms to advanced payment pages and multi-step surveys just by typing on a clean, white canvas. It eliminates the clunky drag-and-drop sidebars found in traditional tools, allowing you to insert input fields, images, and logic blocks using simple keyboard shortcuts.
You can build unlimited forms and collect unlimited responses for free, making it a standout choice for startups and creators. The platform handles advanced needs too, like conditional logic, answer piping, and custom success pages. Whether you are conducting market research, collecting feedback, or selling digital products, you can manage your entire data collection process within a sleek, intuitive interface that stays out of your way.
Overview
PostPilot Features
- Behavioral Triggers Automatically send postcards when customers abandon a cart, make a first purchase, or reach a specific spending milestone.
- Drag-and-Drop Editor Create beautiful, branded postcards and catalogs in minutes using an intuitive design interface built for non-designers.
- Real-Time Tracking Monitor your campaign performance with automatic ROI tracking that matches mail deliveries to actual store purchases.
- Smart Segmenting Target specific customer groups by filtering your audience based on purchase history, location, or total lifetime value.
- Concierge Design Access professional designers who create custom, high-converting mailer layouts for your brand at no extra cost.
- No Minimums Send a single postcard or thousands at once without worrying about the restrictive minimums of traditional print shops.
Tally Features
- Notion-like Editing. Build your forms by simply typing on the page and using slash commands to insert fields, headers, or images.
- Conditional Logic. Create dynamic experiences by showing or hiding questions based on how your respondents answer previous sections of your form.
- Payment Collection. Connect your Stripe account to sell products, collect subscriptions, or accept donations directly through your custom-built forms.
- Answer Piping. Personalize the user journey by taking answers from previous questions and inserting them into later parts of the form.
- Custom Domains. Publish your forms on your own branded URL to maintain a professional appearance and build trust with your audience.
- File Uploads. Allow your respondents to upload documents, images, or videos directly through your form with generous storage limits.
Pricing Comparison
PostPilot Pricing
- No monthly fee
- Standard postcard pricing
- Basic segmenting tools
- Self-service design editor
- Email support
- Everything in Free, plus:
- Lower per-piece mailing rates
- Automated lifecycle campaigns
- Concierge design services
- Advanced ROI reporting
- Priority support
Tally Pricing
- Unlimited forms
- Unlimited responses
- Collect payments (5% fee)
- Conditional logic
- File uploads
- Basic integrations
- Everything in Free, plus:
- No Tally branding
- Custom domains
- Partial submissions
- 0% commission on payments
- Team collaboration
Pros & Cons
PostPilot
Pros
- Seamless integration with Shopify and Klaviyo
- High-quality print and card stock
- Excellent concierge design team support
- Easy to track actual ROI from mailings
- No minimum order requirements for campaigns
Cons
- Monthly subscription fees are relatively high
- International shipping options are more limited
- Learning curve for complex segment logic
Tally
Pros
- Extremely generous free tier with unlimited responses
- Intuitive document-style interface is easy to learn
- Clean and modern aesthetic for all forms
- Fast and responsive customer support team
- Seamless integration with Notion and Airtable
Cons
- Limited native data visualization for results
- Fewer direct integrations than older competitors
- No built-in email marketing automation features