Gleam
Gleam is a growth marketing platform that helps you run engaging competitions, rewards, and email captures to grow your audience and increase user interaction across your digital channels.
Tapfiliate
Tapfiliate is a cloud-based affiliate tracking software that allows you to create, track, and optimize your own affiliate, referral, and influencer marketing programs to drive more sales and brand growth.
Quick Comparison
| Feature | Gleam | Tapfiliate |
|---|---|---|
| Website | gleam.io | tapfiliate.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $59/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2014 |
| Headquarters | Melbourne, Australia | Amsterdam, Netherlands |
Overview
Gleam
Gleam is a versatile growth marketing platform designed to help you build an engaged audience through interactive campaigns. Instead of static lead forms, you can create dynamic competitions, instant-win rewards, and social media galleries that encourage specific user actions like following your brand or sharing content.
You can manage four distinct apps—Competitions, Rewards, Galleries, and Captures—all from a single dashboard to drive traffic and sales. The platform works for businesses of all sizes, from solo creators to global brands, by providing verified social actions and seamless integrations with major platforms like Instagram, YouTube, and Shopify.
Tapfiliate
Tapfiliate is a versatile tracking platform that helps you build and manage your own affiliate, referral, and influencer programs from a single dashboard. Instead of relying on expensive third-party networks, you can recruit your own partners, provide them with branded marketing materials, and track their performance in real-time.
You can automate your entire workflow, from affiliate onboarding and link generation to commission calculations and performance reporting. The platform integrates seamlessly with popular e-commerce tools like Shopify, WooCommerce, and Stripe, making it easy to reward your partners for every successful sale or lead they generate for your business.
Overview
Gleam Features
- Verified Social Actions Ensure your growth is real by automatically verifying that users have actually followed, liked, or subscribed to your channels.
- Viral Share Loops Give your campaigns a boost by rewarding users with extra entries when they refer their friends to your competition.
- Smart Email Captures Display targeted popups and opt-in forms based on user behavior to grow your mailing list without being intrusive.
- Instant Rewards Drive immediate sales by giving users coupons, downloads, or access codes in exchange for completing specific marketing tasks.
- Responsive Widgets Embed beautiful, mobile-friendly campaign widgets directly on your website or host them on dedicated landing pages.
- Fraud Protection Keep your contests fair with built-in security features that detect and block suspicious activity or duplicate entries.
Tapfiliate Features
- Branded Partner Portals. Give your affiliates a professional, white-labeled dashboard where they can access their unique tracking links and marketing assets.
- Automated Recruitment. Invite your customers to become affiliates automatically after they make a purchase to turn your fans into brand advocates.
- Multi-Level Marketing. Create sub-affiliate tiers to incentivize your partners to recruit others, helping you grow your network exponentially and increase sales.
- Real-Time Tracking. Monitor clicks, conversions, and commissions the moment they happen so you always know which partners are driving the most value.
- Flexible Commissions. Set up custom commission structures based on fixed amounts, percentages, or performance milestones to keep your partners motivated.
- Asset Management. Upload banners, social media posts, and videos directly to the platform so your affiliates have everything they need to promote you.
Pricing Comparison
Gleam Pricing
- Unlimited total entries
- Basic entry methods
- Random winner selection
- Mobile responsive widgets
- Standard reporting
- Everything in Free, plus:
- Additional entry types
- Up to 500 monthly captures
- Basic email integrations
- Remove Gleam branding on Captures
Tapfiliate Pricing
- Up to 30,000 clicks/month
- Up to 2,000 conversions/month
- Unlimited affiliates
- Real-time reporting
- Standard integrations
- Multi-currency support
- Everything in Essential, plus:
- Up to 100,000 clicks/month
- Up to 5,000 conversions/month
- Custom domain support
- Multi-level marketing (MLM)
- Partner recruitment tools
Pros & Cons
Gleam
Pros
- Extremely easy to set up and launch campaigns
- Wide variety of social media entry methods
- Verified actions prevent fake contest entries
- Reliable free version for basic giveaways
Cons
- Full suite pricing is relatively expensive
- Interface feels slightly dated to some users
- Steep learning curve for complex logic
Tapfiliate
Pros
- Quick setup with one-click e-commerce integrations
- Clean and intuitive interface for affiliates
- Highly customizable commission and reward structures
- Reliable real-time tracking and reporting accuracy
- Responsive customer support for technical setup
Cons
- Learning curve for advanced automation rules
- Limited customization on the lowest pricing tier
- Additional fees for exceeding monthly click limits