Omnisend
Omnisend is an omnichannel marketing automation platform designed for e-commerce businesses to increase sales through integrated email, SMS, and push notification campaigns across the entire customer journey.
Textedly
Textedly is a professional SMS marketing software providing businesses with a simple platform to send bulk text messages, manage subscriber lists, and automate mobile communications to increase customer engagement.
Quick Comparison
| Feature | Omnisend | Textedly |
|---|---|---|
| Website | omnisend.com | textedly.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $24/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2014 | 2015 |
| Headquarters | London, UK | Nashville, USA |
Overview
Omnisend
Omnisend is an email and SMS marketing automation platform built specifically for e-commerce brands. You can move beyond basic newsletters by creating personalized customer journeys that combine email, SMS, and push notifications into a single automated workflow. The platform integrates directly with major e-commerce stores to track customer behavior and trigger messages based on real-time shopping data.
You can recover lost revenue with abandoned cart sequences, welcome new subscribers, and reward your best customers with automated loyalty workflows. The platform is designed for growing online stores that need sophisticated automation without the complexity of enterprise-level tools. You get access to pre-built automation templates and a drag-and-drop editor that makes creating professional campaigns fast and intuitive.
Textedly
Textedly is a straightforward SMS marketing platform that helps you connect with your audience instantly through their mobile devices. You can send bulk text messages, manage opt-in subscribers, and schedule automated campaigns without needing any technical expertise. Whether you are announcing a flash sale, sending appointment reminders, or launching a new product, the platform ensures your messages reach your customers' pockets in seconds.
The software scales with your growth, offering a wide range of volume-based plans to suit everyone from local shops to large enterprises. You can track your campaign performance with real-time analytics and maintain two-way conversations with your subscribers. It simplifies mobile engagement by providing a clean interface where you can manage keywords, picture messaging, and automated responses all in one place.
Overview
Omnisend Features
- Omnichannel Workflows Combine email, SMS, and push notifications into a single automated sequence to reach customers on their preferred channels.
- E-commerce Segmentation Target your audience based on their shopping behavior, purchase history, and campaign engagement to send more relevant offers.
- Product Picker Drag and drop products directly from your online store into your emails to save time on manual formatting.
- Automated Split Testing Test different subject lines or content variations within your automated workflows to see what drives the most sales.
- Dynamic Discount Codes Generate and send unique, single-use discount codes automatically to prevent coupon abuse and track individual redemptions.
- Visual Automation Builder Map out your entire customer journey with an intuitive drag-and-drop interface that requires no coding or technical skills.
Textedly Features
- Mass Group Texting. Send a single text message to your entire subscriber list or specific segments with just a few clicks.
- Custom Keywords. Create unique mobile keywords that customers can text to your short code to instantly join your marketing list.
- MMS Picture Messaging. Enhance your messages by including photos and coupons to grab attention and increase your click-through rates.
- Automated Replies. Set up instant automated responses to welcome new subscribers or answer common questions even when you are away.
- Scheduled Messaging. Plan your marketing calendar in advance by scheduling texts to go out at specific dates and times.
- Two-Way Texting. Engage in real-time conversations with individual customers to provide support or answer specific product inquiries.
Pricing Comparison
Omnisend Pricing
- Reach up to 250 contacts
- 500 emails per month
- Up to 60 SMS messages
- 500 web push notifications
- Professional email templates
- Pre-built automations
- Everything in Free, plus:
- Unlimited emails
- Up to 3,933 SMS messages
- Advanced reporting
- 24/7 priority support
- Customer success manager
Textedly Pricing
- 1,000 text messages per month
- 1 custom keyword
- Unlimited free incoming messages
- Mass group texting
- Scheduled messaging
- Free mobile app
- Everything in Bronze, plus:
- 2,000 text messages per month
- 2 custom keywords
- MMS picture messaging
- Automated drip campaigns
- Custom subscriber data fields
Pros & Cons
Omnisend
Pros
- Deep integration with Shopify and BigCommerce
- Easy to set up complex automations
- Excellent customer support available 24/7
- Consolidated reporting for email and SMS
Cons
- SMS credits can become expensive
- Limited design flexibility in some templates
- Learning curve for advanced segmentation rules
Textedly
Pros
- Extremely simple interface is easy for beginners
- Fast account setup and keyword activation process
- Reliable message delivery for time-sensitive alerts
- Affordable entry-level pricing for small businesses
Cons
- Higher volume plans become significantly more expensive
- Limited advanced automation compared to enterprise tools
- Character limits strictly enforced on standard SMS