Birdeye
Birdeye is an all-in-one reputation management and customer experience platform that helps local businesses generate reviews, manage listings, and communicate with customers through automated messaging and AI-driven insights.
Trustpilot
Trustpilot is a digital review platform that helps you build brand credibility by collecting and displaying verified customer feedback to improve your online reputation and sales.
Quick Comparison
| Feature | Birdeye | Trustpilot |
|---|---|---|
| Website | birdeye.com | trustpilot.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2007 |
| Headquarters | Palo Alto, USA | Copenhagen, Denmark |
Overview
Birdeye
Birdeye helps you turn your happy customers into your best marketing engine. You can automate review requests across 200+ sites, manage your business listings for better local SEO, and respond to all customer messages from a single unified inbox. It simplifies how you interact with your audience by consolidating web chat, SMS, and social media into one place.
You can also use AI-driven insights to analyze customer sentiment and track how you stack up against local competitors. Whether you run a single storefront or manage thousands of locations, the platform provides the tools you need to build trust and grow your revenue. It focuses on making every step of the customer journey—from being found online to getting a referral—completely frictionless for both you and your clients.
Trustpilot
Trustpilot helps you harness the power of customer feedback to grow your business and build lasting trust. You can automate the collection of service and product reviews, giving your customers a voice while providing you with the social proof needed to convert browsers into buyers. The platform allows you to display these reviews through customizable widgets on your website, which can improve your search engine rankings and increase click-through rates on your digital ads.
You can also use the built-in analytics to gain deep insights into customer sentiment and identify areas for operational improvement. Whether you are a small local shop or a global enterprise, the platform provides the tools to manage your online reputation actively. By responding to reviews and resolving issues publicly, you demonstrate your commitment to customer service and turn potentially negative experiences into opportunities for brand loyalty.
Overview
Birdeye Features
- Automated Review Generation Send automated review requests via SMS or email to your customers immediately after a purchase or service.
- Unified Inbox Manage all your customer conversations from Webchat, text, and social media in one central location for faster responses.
- Listing Management Keep your business information consistent across Google, Facebook, and 100+ other sites to boost your local search ranking.
- AI Sentiment Analysis Use natural language processing to automatically identify trends and common themes in your customer feedback and reviews.
- Social Media Publishing Schedule and publish posts across all your social profiles and turn your best reviews into social proof instantly.
- Mass Texting Reach your entire customer base at once with promotional offers or important updates using high-open-rate SMS campaigns.
- Customer Surveys Create and send custom surveys to gather deep insights into the customer experience and identify areas for improvement.
- Competitive Benchmarking Monitor your competitors' public reviews and ratings to see exactly where you stand in your local market.
Trustpilot Features
- Automated Review Invitations. Send automated emails to your customers after a purchase to collect verified reviews without manual effort.
- TrustBox Widgets. Display your star rating and latest reviews on your website using customizable widgets to boost conversion rates.
- Review Insights. Analyze customer sentiment with AI-powered tools to understand what your customers love and what needs fixing.
- Google Seller Ratings. Boost your visibility in search results by qualifying for gold stars in your Google Ads and Shopping campaigns.
- Social Media Sharing. Turn your best reviews into eye-catching social media posts with built-in design tools to attract new customers.
- Fraud Detection. Protect your reputation with automated systems that identify and flag fake reviews to ensure your feedback stays authentic.
Pricing Comparison
Birdeye Pricing
Trustpilot Pricing
- Claim your profile page
- 100 review invitations per month
- 2 TrustBox widgets
- Reply to reviews
- Basic performance reports
- Everything in Free, plus:
- 500 review invitations per month
- 8 TrustBox widgets
- Google Seller Ratings
- Ad-free profile page
- Marketing assets for social media
Pros & Cons
Birdeye
Pros
- Significant increase in Google review volume through automation
- Centralized dashboard makes managing multiple locations much easier
- User-friendly interface requires very little technical expertise
- Excellent mobile app for responding to customers on the go
- Effective local SEO improvements through consistent listing management
Cons
- Annual contracts can be a long-term commitment
- Pricing is higher than some entry-level competitors
- Initial setup of integrations can take some time
- Occasional delays in syncing reviews from smaller niche sites
Trustpilot
Pros
- High brand recognition increases customer trust instantly
- Easy integration with popular e-commerce platforms
- Significant impact on Google Search visibility
- User-friendly dashboard for managing multiple reviews
Cons
- Paid plans are expensive for small businesses
- Limited customization options on the free tier
- Occasional challenges with removing unfair negative reviews