Uberall Review: Overview, Features, Pricing & Alternatives in 2025

Hard to keep every location’s details accurate?

If you’re managing dozens of business locations, even tiny data errors can drive away real customers or make your job endlessly frustrating.

Most tools out there just aren’t built for this scale, so you’re constantly battling inconsistent listings and lost local sales that hit your numbers every single day.

Uberall takes a unified approach to online presence, review management, and local search—with AI-powered tools that help you control every listing, track review sentiment, and boost visibility, all from one place.

So in this review, I’ll break down how Uberall actually fixes daily presence chaos so you don’t have to keep putting out fires.

In this Uberall review, you’ll see exactly how Uberall’s features work, where their pricing sits for 2025, how setup really works, and what your best alternatives look like.

You’ll come away with the features you need to evaluate, plus the insights to feel confident about your final decision.

Let’s dive into the analysis.

Uberall Overview

Based in Berlin, Uberall has been around since 2009. I see their core mission as helping multi-location businesses finally bridge the gap between their online marketing and in-person customer experiences.

They specialize in the “Near Me” brand experience, targeting key sectors like retail, hospitality, and food and beverage. This focus is crucial for any business converting local online searches into valuable foot traffic for their physical stores.

Their recent inclusion in G2’s 2025 Best Software Awards shows real market momentum. Through this Uberall review, you’ll see how that investment translates directly into the platform’s practical capabilities.

Unlike the often complex systems from competitors like Yext, Uberall heavily emphasizes operational ease and faster deployment. To me, it feels built by people who understand that marketing teams need to act quickly without getting bogged down.

You’ll find them working with a broad customer base, from large retail chains to automotive groups that must manage hundreds or thousands of individual location profiles at scale.

I find their strategic focus on the complete hybrid customer journey highly relevant. They are building solutions that connect a customer’s online discovery directly to your offline sales, which is exactly what today’s market demands.

Now let’s examine their core capabilities.

Uberall Features

Struggling to manage your local online presence?

Uberall features provide an AI-powered platform to boost your multi-location business’s visibility and customer engagement. Here are the five main Uberall features that tackle local marketing challenges.

1. Listings Management

Is inconsistent business info driving customers away?

Outdated or inaccurate listings across various platforms can frustrate customers and hurt your local SEO. This means missed opportunities and reduced foot traffic.

Uberall’s Listings Management ensures your Name, Address, and Phone (NAP) data is consistent across 125+ networks. What I found impressive is how it cleans up problematic data in real-time, preventing customer headaches. This feature streamlines updates, ensuring all changes, like new hours, go live across platforms automatically.

You can finally ensure every customer finds accurate information, improving trust and driving more local visits to your stores.

2. Reviews Management

Are customer reviews overwhelming your team?

Monitoring and responding to reviews manually across many sites can be a huge time sink. This often leads to missed feedback and a damaged online reputation.

The Reviews Management solution centralizes all your customer feedback, enabling efficient monitoring and response. Here’s what I found especially useful: the AI-powered assistant suggests tailored responses, streamlining your engagement process. This feature also allows you to send bulk review invitations.

This means you can easily protect your brand’s online reputation, respond quickly to feedback, and encourage more positive reviews effortlessly.

3. Local Social Marketing

Struggling to manage social media for all your locations?

Creating and scheduling unique social media content for each of your many locations can be an impossible task. This limits local engagement and brand consistency.

Uberall’s Local Social Marketing feature allows you to create and schedule posts across platforms like Facebook, Google, and Instagram simultaneously. From my testing, the AI-assisted content creation speeds up workflows significantly. This feature includes approval workflows to ensure brand consistency across your entire network.

The result is your team gets to engage local communities more effectively with consistent messaging, saving massive amounts of time.

4. Locator & Local Pages

Are customers struggling to find your individual stores online?

A generic corporate website often fails to provide specific location details, making it hard for local customers to find and navigate to your stores. This leads to lost sales.

The Locator & Local Pages feature integrates an easy-to-use widget on your website, guiding customers directly to specific store information. This is where Uberall shines; it boosts local SEO with structured data markups, making your individual store pages highly discoverable. These pages showcase hours, directions, and services.

This means you can convert more web traffic into in-store visits by providing a clear, engaging path to purchase for every customer.

5. Insights & Analytics

Can’t tell if your local marketing efforts are working?

Without clear data, it’s hard to understand your online performance or optimize your local marketing strategy. This leads to inefficient spending and missed opportunities.

Uberall offers comprehensive reporting and advanced analytics to track key metrics like search visibility and user interactions. What I find valuable is the Location Performance Score (LPS), which benchmarks your locations against competitors. This feature provides actionable insights to refine your strategy.

So, you get data-driven insights to make informed decisions, ensuring your local marketing budget is always working efficiently to boost sales.

You’ll appreciate how these Uberall features work together as an integrated platform that simplifies complex local marketing. They offer a holistic approach to boost your online presence and customer engagement consistently.

Uberall Pricing

What’s the real cost, not just the advertised one?

Uberall pricing primarily operates on a custom quote model, meaning you’ll need to contact their sales team for specific costs tailored to your business.

1. Pricing Model & Cost Factors

Pricing is customized, not transparent.

Uberall’s pricing operates on a “Contact Us” basis, particularly for its “Show Up,” “Stand Out,” and “Connect” plans. What I found regarding pricing is that your total cost depends on the number of locations you manage and the specific features you require, like advanced review management or local social marketing.

From my cost analysis, this means your monthly costs are highly tailored, avoiding a one-size-fits-all budget approach.

2. Value Assessment & ROI

Is this pricing worth it?

Uberall focuses on delivering a comprehensive platform for multi-location businesses, consolidating various local marketing efforts. What makes their pricing work is that you’re investing in centralized control and efficiency, potentially reducing fragmented marketing expenses across your locations.

This helps your finance team understand the consolidated value, rather than tracking disparate tools for each store.

3. Budget Planning & Implementation

Consider all your budget needs.

While Uberall doesn’t list specific implementation costs, their platform aims for ease of setup with bulk import options. Budget-wise, you can expect the total cost of ownership to align with your scale, given that pricing is custom-negotiated for multi-location enterprises.

For your situation, ensure you discuss all potential add-ons and support needs to get a full budget picture.

My Take: Uberall pricing targets multi-location enterprises, offering tailored solutions that justify the “contact sales” model by providing a robust, scalable platform for complex needs.

The overall Uberall pricing reflects a customized investment for multi-location scale.

Uberall Reviews

What do real customers actually think?

To help you understand Uberall’s real-world performance, I’ve analyzed numerous Uberall reviews and customer experiences, presenting a balanced view of user satisfaction, common praise points, and frequent complaints.

1. Overall User Satisfaction

Users generally seem quite pleased.

From my review analysis, Uberall holds a strong overall rating of 4.3 out of 5 stars on platforms like G2. What I found in user feedback is that customers consistently report high satisfaction with its core functionalities, particularly for multi-location businesses.

This indicates you can expect a positive experience, especially if you fit their target market.

2. Common Praise Points

Users love the simplified management.

Customers frequently praise Uberall for its ease of use and centralized management, making it incredibly easy to manage listings from a single dashboard. Review-wise, the time savings for multi-location brands are a recurring highlight, transforming previously manual tasks.

This means you can anticipate significant efficiency gains and improved local SEO.

3. Frequent Complaints

Pricing transparency often frustrates.

While positive, customer feedback also points to some consistent pain points. What stands out in user reviews is the lack of public pricing and perceived high cost, particularly for smaller brands or those needing add-ons.

These issues might require more upfront research on your part to budget appropriately.

The overall Uberall reviews reveal credible insights into consistent user satisfaction, despite minor frustrations with cost and setup time.

Best Uberall Alternatives

Weighing your local marketing software options?

The best Uberall alternatives include several strong contenders, each better suited for different business situations, priorities, and unique requirements.

1. Yext

Seeking advanced data management and broader network?

Yext excels when your primary need is a more extensive publisher network and very robust structured data management, especially for larger enterprises. From my competitive analysis, Yext offers superior deep sentiment and advanced analytics, providing more granular insights into your online presence.

You should choose Yext if your business demands robust infrastructure for managing digital knowledge at immense scale.

2. SOCi

Need a truly unified platform with strong social media?

SOCi offers a comprehensive local marketing platform with a significant emphasis on integrating social media management deeply with listings and reputation. What I found comparing options is that SOCi is ideal for AI-powered unified local marketing, especially with its robust partner support.

Consider this alternative when you prioritize an all-in-one local marketing platform with deep social integration and AI capabilities.

3. Synup

Looking for a more cost-effective, user-friendly option?

Synup makes more sense for businesses, including agencies, seeking a transparently priced and user-friendly platform with strong content creation and detailed review management. From my analysis, Synup offers a comprehensive and cost-effective solution, particularly beneficial for multi-location brands seeking value.

Choose Synup if you need a more affordable, integrated alternative that excels in content and offers clear pricing.

4. Birdeye

Prioritizing robust reputation and customer experience?

Birdeye specializes in helping businesses manage their online reputation and gather customer feedback to enhance overall customer experience. Alternative-wise, Birdeye excels in reputation and customer experience, providing excellent support and a user-friendly platform.

You’ll want to consider Birdeye when your primary focus is robust reputation management and customer feedback gathering.

The best Uberall alternatives depend on your specific business requirements and budget constraints rather than just features.

Uberall Setup

Considering a new software rollout?

This Uberall review section breaks down what it takes to get started, helping you understand the practicalities of deployment and what your team will experience.

1. Setup Complexity & Timeline

Is Uberall setup complicated?

Uberall implementation typically involves using a self-service wizard for most SMBs, guiding you through a six-step process for adding locations. From my implementation analysis, initial setup can be remarkably quick for simple needs, though updates to existing listings can take up to 10 days.

You’ll want to gather all business name, address, phone, and hour details upfront for smooth data entry.

2. Technical Requirements & Integration

Think about your existing tech stack.

Uberall operates as a cloud-based platform, managing location data across 125+ platforms and connecting directly with major sites like Google and Facebook. What I found about deployment is that it integrates well via API documentation, allowing data sharing with CMS platforms.

Plan for data synchronization with your existing systems, but expect minimal hardware requirements since it’s cloud-native.

3. Training & Change Management

How quickly will your team adapt?

Uberall is often praised for its “intuitive” and “clean” interface, suggesting a low learning curve for new users. From my analysis, user-friendly design helps accelerate adoption, meaning less extensive formal training is typically required for basic functions.

Focus on familiarizing your team with the centralized dashboard, and leverage the platform’s ease of use for quick onboarding.

4. Support & Success Factors

What about help when you need it?

Uberall’s customer support is consistently described as “responsive and knowledgeable,” offering help with troubleshooting and security concerns. From my implementation analysis, access to a dedicated contact person streamlines problem-solving during your initial setup and ongoing use.

Plan to leverage their support for any complex integrations or specific use cases to ensure a smooth, successful launch.

Overall, Uberall setup is generally straightforward, and user-friendly design leads to quick adoption, especially for multi-location brands seeking efficiency.

Bottom Line

Should your business choose Uberall?

My Uberall review offers a clear recommendation, helping you understand who this robust platform is best for, and how it delivers value for multi-location businesses.

1. Who This Works Best For

Multi-location businesses seeking local search dominance.

Uberall excels for brands managing numerous physical locations across retail, hospitality, or automotive sectors. Based on my user analysis, businesses prioritizing consistent online presence across directories, maps, and social channels will find it ideal.

You’ll succeed if your main challenge is centralizing local SEO, reputation, and social media management for numerous storefronts.

2. Overall Strengths

Unmatched listings and reputation management capabilities.

The software shines with its extensive listings network, robust review management (including AI-assisted responses), and centralized local social media control. From my comprehensive analysis, its ability to bridge online discovery with offline sales is a significant competitive advantage for you.

These strengths ensure your brand maintains consistent, accurate information, directly translating to improved local search visibility and customer engagement.

3. Key Limitations

Pricing transparency is its biggest challenge.

The primary drawback of Uberall is its opaque pricing structure, requiring direct sales contact, which might feel less accessible for smaller operations. Based on this review, some users find initial onboarding time-consuming despite the overall ease of use once set up.

I’d say these limitations are considerations rather than deal-breakers, particularly for larger multi-location enterprises seeking a comprehensive solution.

4. Final Recommendation

Uberall earns a strong recommendation for enterprises.

You should choose Uberall if your multi-location business needs a comprehensive, centralized platform for local SEO and “Near Me” experience optimization. From my analysis, your success hinges on leveraging its full suite of tools to drive foot traffic and manage online reputation at scale.

My confidence level is high for larger brands, but you should explore alternatives if budget transparency is your top priority.

This Uberall review highlights strong value for multi-location businesses seeking comprehensive local digital marketing solutions.