Scanova
Scanova is an all-in-one QR Code management platform that allows you to create, design, and track high-performing dynamic QR Codes for your marketing campaigns and business operations effortlessly.
Unitag
Unitag is a comprehensive QR code management platform that allows you to create, customize, and track intelligent QR codes to bridge the gap between physical and digital marketing channels.
Quick Comparison
| Feature | Scanova | Unitag |
|---|---|---|
| Website | scanova.io | unitag.io |
| Pricing Model | Subscription | Freemium |
| Starting Price | $15/month | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✘ No product demo |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2011 |
| Headquarters | New Delhi, India | Toulouse, France |
Overview
Scanova
Scanova provides you with a comprehensive toolkit to bridge the gap between offline media and digital content. You can create dynamic QR Codes that remain editable even after printing, allowing you to update URLs or content without replacing your physical marketing materials. The platform focuses on high-quality design, offering advanced customization options to align codes with your brand identity through custom logos, colors, and patterns.
Beyond creation, you can monitor the performance of your campaigns with detailed analytics. Track scan counts, locations, and device types to understand how your audience interacts with your brand. Whether you are a small business owner or part of a large marketing team, the software helps you drive engagement through specialized QR types like social media, product, and coupon codes.
Unitag
Unitag provides you with a centralized platform to design and manage professional QR codes for your business. Instead of basic black-and-white squares, you can create fully customized codes that match your brand identity by adjusting colors, shapes, and adding logos. This helps you drive higher engagement from offline materials like packaging, business cards, and signage directly to your digital content.
You can update the destination URL of your codes at any time without needing to reprint your materials, saving you significant costs and time. The platform also includes built-in analytics so you can monitor scan locations, device types, and peak engagement times. Whether you are a small business owner or part of a large marketing team, it simplifies the process of connecting physical touchpoints to digital experiences.
Overview
Scanova Features
- Dynamic QR Codes Edit your destination URL or content anytime without needing to reprint your marketing materials or packaging.
- Custom Branded Design Add your logo, choose brand colors, and select custom patterns to make your QR Codes visually appealing.
- Advanced Analytics Track scans by date, location, and device type to measure the exact ROI of your offline campaigns.
- Lead Generation Capture user information directly through your QR Codes by adding lead generation forms before showing content.
- Landing Page Creator Build mobile-optimized landing pages for your QR Codes without needing your own website or hosting.
- Batch Generation Create hundreds of unique QR Codes at once using the bulk generation feature for large-scale operations.
Unitag Features
- Custom Design Engine. Personalize your QR codes with custom colors, patterns, and your own brand logo to increase scan rates and brand recognition.
- Dynamic QR Codes. Change the destination link of your QR codes instantly even after they are printed to keep your campaigns flexible.
- Real-time Analytics. Track your campaign performance with detailed data on scan counts, geographic locations, and the types of devices your customers use.
- Batch Generation. Create hundreds of unique QR codes simultaneously for large-scale inventory management or massive direct mail marketing campaigns.
- Mobile-Optimized Landing Pages. Build simple, responsive landing pages directly within the platform to give your users a smooth experience after they scan.
- White Labeling. Remove vendor branding and use your own domain names for short URLs to maintain a professional and consistent brand image.
Pricing Comparison
Scanova Pricing
- 1 Dynamic QR Code
- Unlimited Static QR Codes
- 5,000 scans per month
- Standard QR designs
- Basic scan analytics
- Everything in UltraLite, plus:
- 5 Dynamic QR Codes
- Unlimited scans
- Advanced QR designs
- Export analytics to CSV
Unitag Pricing
- Unlimited static QR codes
- Basic customization tools
- Standard templates
- No expiration on codes
- Low-resolution downloads
- Everything in Free, plus:
- Dynamic QR code editing
- Basic scan analytics
- High-definition downloads
- Vector format exports
- Ad-free landing pages
Pros & Cons
Scanova
Pros
- Highly customizable design options for branded codes
- Reliable tracking and detailed geographic analytics
- User-friendly interface for non-technical marketing staff
- Ability to create custom mobile landing pages
- Excellent customer support and documentation
Cons
- No forever-free plan available for users
- Lower tiers have strict dynamic code limits
- Analytics data can take time to refresh
Unitag
Pros
- Highly intuitive design interface for non-designers
- Generous free tier for simple static codes
- Dynamic codes prevent wasted printing costs
- Excellent variety of customization and styling options
Cons
- Analytics data is limited on lower-cost tiers
- High-resolution exports require a paid subscription
- Interface can feel slow when managing large batches