Perfect Audience
Perfect Audience is a retargeting advertising platform that allows you to reach lost website visitors across the web, Facebook, and mobile apps to increase conversions and sales.
Viral Launch
Viral Launch provides an all-in-one platform for Amazon sellers to research profitable products, track keyword rankings, and optimize advertising campaigns to scale their e-commerce business effectively on the marketplace.
Quick Comparison
| Feature | Perfect Audience | Viral Launch |
|---|---|---|
| Website | perfectaudience.com | viral-launch.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $??/month | $69/month |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2014 |
| Headquarters | San Francisco, USA | Indianapolis, USA |
Overview
Perfect Audience
Perfect Audience is a self-service retargeting platform designed to help you bring back visitors who left your website without converting. By placing a single tracking pixel on your site, you can serve highly relevant ads to those specific individuals as they browse other websites, use mobile apps, or scroll through their Facebook feeds. This keeps your brand top-of-mind and encourages potential customers to return and complete their purchase.
The platform is built for small to medium-sized businesses and agencies who need a straightforward way to manage cross-device advertising campaigns. You can set up dynamic product ads, track conversions in real-time, and manage multiple client accounts from a single dashboard. It eliminates the complexity of dealing with multiple ad networks individually, giving you a unified view of your retargeting performance and ROI.
Viral Launch
Viral Launch gives you a comprehensive suite of tools designed specifically to help you succeed as an Amazon seller. You can identify high-potential product opportunities using real-time data and historical trends, ensuring you invest in items with proven demand. The platform simplifies the complex process of launching and scaling products by providing actionable insights into competitor strategies and market gaps.
You can manage your entire Amazon presence from a single dashboard, from initial keyword research to automated PPC campaign management. Whether you are a solo entrepreneur starting your first private label or an established brand looking to dominate your category, the software provides the data-driven edge needed to increase visibility and sales. It helps you eliminate guesswork by showing exactly what shoppers are searching for and how your competitors are performing.
Overview
Perfect Audience Features
- Web Retargeting Serve your ads to past visitors on thousands of top-tier websites across the open web to stay top-of-mind.
- Facebook Retargeting Reach your audience directly in their Facebook News Feed and right-hand column where they spend most of their time.
- Dynamic Retargeting Show automated ads featuring the exact products your visitors viewed to personalize their experience and drive higher conversions.
- Mobile App Retargeting Extend your reach to mobile users by serving ads within popular apps on both iOS and Android devices.
- Cross-Device Mapping Connect with your customers as they switch between desktops, tablets, and smartphones for a consistent brand experience.
- Conversion Tracking Measure the exact ROI of your campaigns by tracking sales and signups directly attributed to your retargeting ads.
Viral Launch Features
- Product Discovery. Scan millions of Amazon products using custom filters to find untapped, high-profit opportunities that match your specific investment goals.
- Market Intelligence. Analyze historical sales data and price trends to validate your product ideas before you spend a dollar on inventory.
- Keyword Research. Discover high-volume search terms your competitors are missing and optimize your listings to rank higher in Amazon search results.
- Competitor Intelligence. Track your competitors' sales volume, keyword rankings, and advertising tactics to stay one step ahead in your niche.
- Listing Analyzer. Get an automated score for your product listings and receive specific recommendations to improve your conversion rates and visibility.
- PPC Automation. Scale your Amazon Advertising with automated bidding and keyword adjustments that maximize your return on ad spend.
Pricing Comparison
Perfect Audience Pricing
- Access to all ad networks
- Dynamic product ads
- Detailed conversion reporting
- Email and chat support
- No minimum spend required
- Everything in Standard, plus:
- Multi-user management
- Client sub-accounts
- White-label reporting
- Dedicated account manager
Viral Launch Pricing
- Amazon product filtering
- Keyword search volume
- Browser extension access
- Advice on product ideas
- Global marketplace data
- Everything in Essentials, plus:
- Track 2,000 keywords/month
- Analyze 50 ASINs/month
- Listing health analysis
- Competitor monitoring tools
- SEO optimization features
Pros & Cons
Perfect Audience
Pros
- Simple setup process with a single tracking pixel
- Unified dashboard for web and Facebook ads
- Low entry barrier with no minimum spend
- Effective dynamic creative for e-commerce stores
Cons
- User interface feels dated compared to competitors
- Reporting depth can be limited for advanced users
- Customer support response times can vary
Viral Launch
Pros
- Highly accurate sales estimates for product research
- Intuitive interface that simplifies complex data sets
- Comprehensive keyword data directly from Amazon
- Excellent educational resources for new sellers
Cons
- Higher price point than some basic competitors
- Occasional lag when loading large data reports
- Steep learning curve for advanced PPC tools