Drip
Drip is a marketing automation platform designed specifically for e-commerce brands to build personalized customer journeys through email, SMS, and onsite campaigns that drive repeat sales and revenue.
ViralSweep
ViralSweep is a comprehensive marketing platform that helps you build, run, and manage digital giveaways, sweepstakes, and contests to grow your email list and increase social media engagement.
Quick Comparison
| Feature | Drip | ViralSweep |
|---|---|---|
| Website | drip.com | viralsweep.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $39/month | $49/month |
| FREE Trial | ✓ 14 days free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2012 |
| Headquarters | Minneapolis, USA | Cheshire, USA |
Overview
Drip
Drip is a specialized marketing automation platform built to help your e-commerce store grow by turning first-time shoppers into loyal customers. Instead of sending generic blasts, you can create highly personalized experiences based on how your customers browse and buy. You can easily sync your store data from platforms like Shopify or WooCommerce to see exactly what your customers are doing in real-time.
The platform allows you to automate your entire marketing strategy, from welcome series and abandoned cart reminders to post-purchase follow-ups. You can manage your email, SMS, and onsite pop-ups all from one dashboard to ensure your messaging stays consistent. It is designed for growing online brands that need sophisticated automation without the technical complexity of enterprise-level tools.
ViralSweep
ViralSweep is a versatile marketing platform designed to help you grow your audience through viral giveaways, sweepstakes, and contests. You can quickly build high-converting entry forms and landing pages that incentivize users to share your brand with their friends. By rewarding actions like social media follows, video views, or purchases, you turn every entrant into a potential brand advocate.
The software simplifies the legal and technical hurdles of running promotions by providing official rules templates and automated winner selection. Whether you are a small e-commerce store or a large global brand, you can use these tools to capture verified emails, boost your sales, and collect user-generated content. It integrates directly with your existing tech stack to sync new leads instantly.
Overview
Drip Features
- Visual Workflow Builder Build complex customer journeys with a drag-and-drop interface to automate your marketing based on real-time shopper behavior.
- Deep E-commerce Segments Group your customers by what they bought, how much they spent, or when they last visited your online store.
- Onsite Campaigns Create targeted pop-ups and forms that match your brand to capture more leads and offer timely discounts to shoppers.
- Multi-Channel SMS Send personalized text messages alongside your emails to reach customers on their mobile devices for time-sensitive promotions.
- Dynamic Content Insert personalized product recommendations and unique discount codes directly into your emails to increase your click-through rates.
- Detailed Revenue Dashboards Track exactly how much money your automated emails and SMS campaigns are generating with clear, e-commerce-focused analytics.
ViralSweep Features
- Viral Sharing. Award bonus entries to participants when they refer friends or share your promotion on social media platforms.
- Purchase Tracking. Integrate with Shopify or BigCommerce to automatically give customers entries for every dollar they spend in your store.
- Social Actions. Grow your following by requiring users to visit your Instagram, watch a YouTube video, or follow your TikTok.
- Instant Win. Keep your audience engaged by letting them know immediately if they have won a prize after submitting their entry.
- Photo & Video Contests. Collect and display user-generated content through beautiful galleries where your community can vote for their favorite entries.
- Automated Rules. Generate state-compliant official rules automatically so you stay protected without needing a legal team for every campaign.
Pricing Comparison
Drip Pricing
- Unlimited email sends
- Onsite campaign tools
- Visual automation builder
- Email and chat support
- Deep e-commerce integrations
- Advanced segmentation
- Everything in the 2.5k tier, plus:
- Increased contact limit
- Unlimited email sends
- Full access to all integrations
- Dynamic product blocks
- Revenue attribution reporting
ViralSweep Pricing
- Sweepstakes & Contests
- Instant Win & Giveaways
- Unlimited campaigns
- Basic integrations
- Official rules builder
- Email support
- Everything in Starter, plus:
- Purchase-to-win tracking
- Milestone rewards
- Advanced integrations
- Remove ViralSweep branding
- Priority support
Pros & Cons
Drip
Pros
- Powerful automation workflows that are easy to build
- Deep integration with Shopify and WooCommerce stores
- Excellent segmentation based on specific purchase history
- Clean and intuitive user interface for marketers
- Reliable email deliverability for transactional messages
Cons
- Pricing increases quickly as your list grows
- SMS credits require an additional monthly cost
- Learning curve for advanced liquid templating features
ViralSweep
Pros
- Extensive list of social entry options
- Seamless integration with major e-commerce platforms
- Easy to set up complex viral loops
- Excellent customer support for technical issues
Cons
- Higher tiers are expensive for small businesses
- Steep learning curve for advanced customization
- Limited design flexibility on the entry-level plan