Roxhill Media
Roxhill Media is a comprehensive media intelligence platform providing real-time journalist data, press request monitoring, and distribution tools to help PR professionals build effective media relationships and coverage.
VYPER
VYPER is a marketing tool that helps you create viral giveaways, referral programs, and loyalty rewards to grow your email list and social media following through gamification.
Quick Comparison
| Feature | Roxhill Media | VYPER |
|---|---|---|
| Website | roxhillmedia.com | vyper.ai |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $75/month |
| FREE Trial | ✓ 0 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2016 |
| Headquarters | London, UK | New York, USA |
Overview
Roxhill Media
Roxhill Media is a real-time media intelligence platform designed to help you navigate the complex landscape of modern journalism. You can search a vast database of journalists, editors, and broadcasters to find the exact contacts relevant to your story. The platform goes beyond basic contact details by tracking what journalists are tweeting about and writing in real-time, allowing you to tailor your pitches with precision.
You can manage your entire PR workflow within the system, from building targeted media lists to distributing press releases and tracking engagement. It also features a live 'Journalist Requests' feed, so you can respond to media opportunities the moment they arise. Whether you are at a boutique agency or a global corporate communications team, the platform helps you secure more coverage by connecting you with the right people at the right time.
VYPER
VYPER helps you turn your marketing campaigns into viral growth engines through gamification. Instead of running standard lead forms, you can build interactive giveaways and referral programs that reward your audience for taking specific actions. You can incentivize users to follow your social profiles, share your content, or refer their friends in exchange for extra entries or exclusive rewards.
The platform is designed for e-commerce brands, content creators, and agencies who want to lower their customer acquisition costs. You can manage everything from a single dashboard, including leaderboards, reward tiers, and automated email notifications. It focuses on high-engagement mechanics that encourage your existing fans to recruit new customers for you, making your growth more organic and cost-effective.
Overview
Roxhill Media Features
- Topic Search Find the perfect journalists by searching for specific topics they have written about or discussed on social media recently.
- Live Media Requests Monitor real-time requests from journalists looking for sources so you can jump on relevant PR opportunities immediately.
- Journalist Alerts Set up custom alerts to get notified the moment a key contact moves jobs or changes their beat.
- Press Release Distribution Send your news directly to curated media lists and track open rates to see which journalists are interested.
- Forward Features Planner Access a comprehensive calendar of upcoming editorial features to align your pitches with future news cycles and themes.
- Social Media Integration View live Twitter feeds within journalist profiles to understand their current interests and engage with them more authentically.
VYPER Features
- Viral Giveaways. Create stunning giveaway pages that reward users with extra entries for sharing your brand and following your socials.
- Referral Programs. Turn your customers into brand ambassadors by giving them unique referral links to share with their friends and family.
- Loyalty Rewards. Build a custom loyalty hub where your fans earn points for purchases and engagement that they can redeem for prizes.
- Leaderboards. Drive healthy competition among your followers with real-time leaderboards that display the top referrers and point earners.
- Bonus Actions. Specify exactly what you want users to do, like watching a video or joining a group, to earn more points.
- Visual Builder. Design your landing pages and widgets with a simple drag-and-drop editor that requires no coding or technical skills.
Pricing Comparison
Roxhill Media Pricing
VYPER Pricing
- Up to $10k/mo tracked revenue
- Up to 10k leads per month
- Remove VYPER branding
- Custom CSS and subdomains
- Google Analytics & Pixel tracking
- Email marketing integrations
- Everything in Enterprise, plus:
- Up to $30k/mo tracked revenue
- Up to 30k leads per month
- Manage up to 10 sub-accounts
- Client permissions and access
- Priority support for agency teams
Pros & Cons
Roxhill Media
Pros
- Highly accurate and frequently updated UK media database
- Excellent real-time tracking of journalist social media activity
- Intuitive search functionality makes finding niche contacts easy
- Responsive customer support team based in the UK
- Comprehensive forward features data for long-term planning
Cons
- Database is strongest in UK with less international depth
- Lack of transparent public pricing requires sales interaction
- Learning curve for mastering advanced search filters
VYPER
Pros
- Highly effective for rapid email list growth
- Gamification features significantly increase user engagement
- Clean and professional landing page templates
- Easy to set up complex referral loops
- Responsive customer support for technical setup
Cons
- Higher starting price than basic giveaway tools
- Learning curve for advanced reward structures
- Limited customization on some widget designs