Spam and scam calls are draining your time.
If you’re dealing with constant interruptions from unknown or flagged calls, evaluating caller identification and protection tools is probably top of mind for your business or yourself.
Every day, I hear that missed legitimate calls cost real revenue and waste hours of follow-up, which is the frustrating reality you can’t ignore.
I’ve dug deep into Hiya’s current features—like their AI-powered spam blocking, branded caller ID, and real-time scam detection—to see how their new AI Call Assistant and deepfake detection actually fix these problems.
So, in this review, I’ll show you how Hiya can boost call answer rates and safeguard your communication from the chaos of robocalls and impersonators.
In this Hiya review, you’ll find my honest analysis of features, user experience, pricing, and how Hiya stacks up to top alternatives so you can vet this solution for your team.
You’ll walk away knowing the features you need to decide with confidence if Hiya is a fit.
Let’s get started.
Quick Summary
- Hiya is a voice communication platform that improves call answer rates while blocking spam and scam calls using AI-powered detection.
- Best for consumers seeking spam protection and businesses wanting to boost outbound call recognition and trust.
- You’ll appreciate its real-time branded caller ID and advanced scam prevention, including deepfake voice detection.
- Hiya offers a free consumer app with optional premium features and tiered business plans starting with free branded call credits.
Hiya Overview
Hiya has been focused on restoring trust in voice communication since its founding in 2016. From their Seattle headquarters, I see their core mission is improving call performance and protecting you from unwanted calls.
They target both you as a consumer and large-scale enterprises. What truly sets them apart for me is their deep focus on the carrier network, serving mobile operators and device manufacturers directly to stop spam proactively.
I think their recent acquisition of Loccus.ai, a deepfake detection firm, was a sharp move. You’ll see this forward-thinking approach to security reflected throughout this Hiya review.
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Unlike app-first competitors like Truecaller, Hiya’s foundational value is its network-level spam and fraud protection. It feels like it was built to solve the problem at the source, not just on your device.
They work directly with major players you already trust like AT&T and Samsung, so their technology is likely protecting your phone before you even install a single app.
My analysis shows their strategy prioritizes voice identity and security. This directly addresses your concerns about sophisticated AI scams, while helping legitimate business calls from your bank or doctor finally get through.
Now let’s examine their core capabilities.
Hiya Features
Sick of incessant spam calls?
Hiya features provide a comprehensive suite of tools to secure your voice communications and boost call answer rates. Here are the five main Hiya features that tackle these widespread issues.
1. Hiya Protect
Still losing time to endless spam calls?
Unwanted calls and sophisticated scams drain productivity and create major frustration for everyone. This leaves you constantly checking caller ID.
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Hiya Protect offers advanced, AI-powered spam and scam blocking, catching suspicious calls at the network level. What I found particularly effective is its real-time AI analysis of scam language, including deepfake voices. This feature helps prevent malicious calls from ever reaching your phone.
This means you get peace of mind, knowing your phone rings only for legitimate calls, and reclaim your wasted time.
2. Hiya Connect
Are your legitimate business calls being ignored?
Customers often hesitate to answer unknown numbers, costing your business missed connections and reduced engagement. This hurts your outreach efforts.
Hiya Connect allows businesses to display their verified company name and logo on outbound calls, significantly increasing answer rates. From my testing, the branded caller ID builds instant trust with recipients, making them more likely to pick up. This feature integrates with your existing systems seamlessly.
So, your sales and customer service teams can connect with more people, boosting efficiency and improving customer experience.
3. Hiya App (Consumer-Focused)
Wish you knew who was calling before you answered?
Unidentified calls force you to guess whether to pick up, often leading to annoying spam or scam interactions. This uncertainty is a real pain.
The consumer-focused Hiya App provides enhanced caller ID, real-time spam alerts, and voicemail spam protection. You can instantly recognize and block unwanted calls, and even contribute to community-driven spam reporting. This feature puts control back in your hands.
What you get is immediate clarity on incoming calls, allowing you to confidently manage your communication and avoid surprises.
4. Hiya AI Phone (AI Call Assistant)
Overwhelmed by constant call screening?
Busy professionals waste valuable time manually screening calls, sifting through robocalls and sophisticated scam attempts. This eats into your productive day.
Hiya’s AI Phone acts as a personal call assistant, screening unwanted calls and even taking notes. It can answer unknown calls and verify the caller’s intent before connecting them. This is where Hiya shines, particularly with its voice deepfake detection.
This means you can focus on your priorities while your AI assistant handles the distractions, ensuring you only take calls that truly matter.
5. Number Registration
Are your legitimate business calls mistakenly flagged as spam?
Businesses struggle to ensure their outbound calls reach customers without being mislabeled, leading to poor connection rates and damaged trust. Your important calls might simply disappear.
Hiya offers free business number registration, establishing your legitimacy with carriers across 40+ countries. This service provides critical visibility to prevent your numbers from being blocked, ensuring your legitimate communications get through. What I appreciate is the ease of managing registered numbers.
This ensures your essential business calls consistently reach their intended recipients, protecting your brand reputation and improving outreach effectiveness.
Pros & Cons
- ✅ Significantly increases business call answer rates with branded caller ID.
- ✅ Highly effective at blocking a wide range of spam and scam calls.
- ✅ Easy setup and management for both consumer app and business solutions.
- ⚠️ Consumer app’s core functionality focus has shifted, per some users.
- ⚠️ Occasional bugs or faulty information reports for the business platform.
- ⚠️ Some users report limitations or issues with carrier compatibility.
You’ll quickly see how these Hiya features work together to create a robust communication security and optimization platform for both individuals and businesses.
Hiya Pricing
Hidden costs got you down?
Hiya pricing offers different structures for its consumer app and business solutions, with clear indications for free options and premium features, but custom quotes for larger business volumes.
Cost Breakdown
- Base Platform: Free for Hiya App; Custom quote for Hiya Connect
- User Licenses: Hiya App Premium subscription; Hiya Connect scales by branded calls
- Implementation: $25 USD one-time platform setup fee for monthly Hiya Connect plans
- Integrations: N/A (Integrates with existing telephony systems)
- Key Factors: Number of branded calls per month, committed-use volume discounts
1. Pricing Model & Cost Factors
Understanding Hiya’s cost structure.
Hiya’s pricing divides into consumer (app) and business (Connect) models. The consumer app offers free basic features with a Premium subscription for added capabilities like call screener and voicemail spam protection. For businesses, Hiya Connect pricing depends on your call volume, with custom enterprise packages for high usage.
This means your budget adapts to either personal use or scales with your business call needs.
2. Value Assessment & ROI
Is Hiya worth the investment?
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For consumers, the free app already provides significant spam protection, while Premium offers peace of mind with enhanced features. Businesses using Hiya Connect can improve answer rates, leading to better customer engagement and operational efficiency. What I found is that the value delivered often outweighs the cost, especially for high-volume call centers.
From my cost analysis, this translates into tangible ROI by reducing missed calls and enhancing brand trust.
3. Budget Planning & Implementation
Consider total cost of ownership.
For Hiya Connect, beyond monthly fees, there’s a one-time setup charge for small volume packages. Enterprise clients need to plan for a 12-month minimum commitment, though this includes volume discounts. Annual upfront billing options can simplify budgeting for your finance team, and the focus on branded calls means your investment directly supports communication efficacy.
So for your business, expect a straightforward cost structure, with scalable options to fit your long-term communication strategy.
My Take: Hiya’s pricing effectively segments its offerings for individual consumers and businesses, providing clear value propositions whether you need basic spam blocking or advanced branded calling solutions.
The overall Hiya pricing reflects tiered value designed for distinct user needs.
Hiya Reviews
What do real users think?
My analysis of Hiya reviews provides balanced insights into real user feedback and experiences, helping you understand what customers truly think about the software.
1. Overall User Satisfaction
Users report high satisfaction.
From my review analysis, Hiya generally receives positive feedback, with Hiya Connect averaging 4.8 out of 5 stars on G2. What I found in user feedback is that Hiya effectively blocks spam and identifies callers, providing peace of mind for both consumers and businesses.
This suggests you can expect reliable call protection and improved call outcomes.
2. Common Praise Points
Users love its effectiveness.
Customers consistently praise Hiya for increasing answer rates for businesses through branded caller ID and its robust spam protection. From my review analysis, the ease of setup and management is frequently highlighted, making it a user-friendly solution for many.
This means you can anticipate higher call answer rates and less wasted time on unwanted calls.
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3. Frequent Complaints
Some concerns exist, though.
Review-wise, some consumer app users note changes in its primary focus, while others report call log update delays. What stands out in customer feedback is that occasional carrier compatibility issues or faulty information can arise, impacting seamless operation for some.
These issues generally seem like minor inconveniences rather than major deal-breakers for most users.
What Customers Say
- Positive: “Thanks to Hiya, my team spends way less time listening to phone lines ring and more time actually speaking to people.” (G2 Review)
- Constructive: “This app was meant to be able to look up who is calling you/identify incoming calls… Now they are mostly focused on being a call screener.” (Consumer App Review)
- Bottom Line: “We’re contacting potentially vulnerable clients, and this gives us and the client the peace of mind about who we are and why we’re calling.” (G2 Review)
Overall, Hiya reviews reveal strong user satisfaction with its core functionality, despite a few minor app-specific quirks.
Best Hiya Alternatives
Too many options for call management?
The best Hiya alternatives include several strong options, each better suited for different business situations and priorities, whether you’re a consumer or a business.
1. Truecaller
Prioritizing a large community-driven database?
Truecaller excels if you value a massive user base for community spam reporting or integrated instant messaging alongside call management. What I found comparing options is that Truecaller offers a more comprehensive feature set for many users, though Hiya focuses more on carrier-level protection.
Choose Truecaller if a larger community database and integrated messaging are key for your needs.
2. YouMail
Need advanced voicemail and comprehensive call management?
YouMail provides a broader suite of services beyond simple call blocking, including visual voicemail, call screening, and virtual numbers. From my competitive analysis, YouMail offers more comprehensive call management solutions, perfect for separating business and personal calls, while Hiya focuses purely on blocking and identification.
Consider this alternative if robust voicemail features and virtual numbers are critical for your communication.
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3. Nomorobo
Strictly focused on blocking robocalls, even on landlines?
Nomorobo is known for its effectiveness in specifically blocking robocalls on both mobile and VoIP landlines. From my analysis, Nomorobo is highly effective for dedicated robocall blocking, particularly for landline users, though Hiya provides broader branded caller ID and AI capabilities.
Choose Nomorobo if your primary concern is highly specialized robocall blocking, especially for landlines.
4. RoboKiller
Want to fight back with entertaining answer bots?
RoboKiller stands out with its unique answer bots that engage with telemarketers and scammers, wasting their time. Alternative-wise, your situation calls for RoboKiller if you enjoy the idea of actively “fighting back” against spammers, though Hiya emphasizes passive, network-level protection.
Choose RoboKiller if you prefer an entertaining, proactive approach to spam call management.
Quick Decision Guide
- Choose Hiya: Carrier-level spam protection and branded business calls
- Choose Truecaller: Large community database and integrated messaging
- Choose YouMail: Advanced voicemail and virtual phone numbers
- Choose Nomorobo: Dedicated, effective robocall blocking, including landlines
- Choose RoboKiller: Engaging answer bots to waste spammers’ time
The best Hiya alternatives depend on your specific communication needs and feature priorities, rather than generic feature lists.
Hiya Setup
Concerned about complicated software setup and training?
Hiya setup for businesses varies, from straightforward app enablement for consumers to more involved enterprise integrations. This Hiya review aims to set realistic expectations for your deployment journey.
1. Setup Complexity & Timeline
Getting started with Hiya is relatively easy.
For consumers, it’s a quick app download and phone settings adjustment. Businesses using Hiya Connect can expect setup from days to weeks, depending on integration needs. What I found about deployment is that basic Hiya Connect setup is often effortless, particularly if your brand is already registered.
You’ll need to define your exact business needs upfront to accurately gauge your specific implementation timeline.
2. Technical Requirements & Integration
Expect minimal infrastructure disruption.
Hiya Connect integrates with existing telephony systems without major changes. For advanced features, you’ll leverage their API for custom integrations with CRMs. From my implementation analysis, Hiya excels in integrating with telco environments, offering robust and secure communication protocols like SSL/TLS.
Prepare your IT team for potential API work if you require deep, customized integration with your current business applications.
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3. Training & Change Management
User adoption is often intuitive here.
For consumers, the app’s straightforward functionality means a low learning curve. For businesses, Hiya Connect’s branded caller ID concept is easily understood by call center staff. From my analysis, increased answer rates naturally drive user acceptance, as teams see direct benefits to their daily workflows.
Focus on communicating the tangible benefits of reduced spam and increased answer rates to ensure enthusiastic adoption across your teams.
4. Support & Success Factors
Vendor support can significantly ease your rollout.
Hiya has a strong reputation for support, earning “Best Support” badges and praise for responsive representatives. What I found about deployment is that proactive communication with their support team can smooth over any unexpected integration complexities, especially in high-stakes environments.
Ensure you leverage their support resources fully and maintain clear communication channels for a successful implementation.
Implementation Checklist
- Timeline: Days to weeks for businesses; minutes for consumer app
- Team Size: IT/telephony lead for businesses; individual user for app
- Budget: Primarily software cost; potential for API development
- Technical: Existing telephony, brand registration, optional API integration
- Success Factor: Clear definition of integration needs and carrier support
The overall Hiya setup offers a generally smooth and straightforward process, particularly for businesses seeking to enhance call performance without massive overhauls.
Bottom Line
Is Hiya the right call for your business?
My Hiya review synthesizes the analysis to provide a clear final recommendation, helping you understand who this software fits best and why.
1. Who This Works Best For
Individuals and businesses seeking robust call control.
Hiya is ideal for consumers bombarded by spam, scam, and robocalls, and businesses needing to boost outbound call answer rates. What I found about target users is that companies with high call volumes in sales, customer service, or IT benefit immensely from improved caller reputation.
You’ll find success if your primary goal is to enhance call trust and efficiency, whether personal or professional.
2. Overall Strengths
Advanced AI-driven call protection and brand identity.
The software shines with its deepfake voice detection and Hiya Connect’s branded caller ID, significantly increasing answer rates for businesses. From my comprehensive analysis, its effectiveness in blocking spam calls provides crucial peace of mind for both individual users and organizations.
These strengths directly translate into improved communication, reduced wasted time, and enhanced trust in your phone interactions.
3. Key Limitations
Consumer app focus shifts and some carrier issues.
Some users noted the consumer app’s shift towards call screening over simple caller ID, and a few businesses reported carrier compatibility issues or unannounced changes. Based on this review, occasional bugs and faulty information can impact the user experience, requiring some patience.
These limitations are generally minor for most users, but for specific niche requirements, they might warrant exploring alternatives.
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4. Final Recommendation
Hiya comes highly recommended for specific needs.
You should choose Hiya if your priority is combating unwanted calls effectively or ensuring your business calls are answered and trusted. From my analysis, this solution works best when call identity and security are paramount to your daily operations or personal safety.
My confidence level is high for its core competencies, guiding you to a confident decision for enhanced call management.
Bottom Line
- Verdict: Recommended for enhancing call trust and blocking unwanted calls
- Best For: Consumers and businesses with high outbound call volumes
- Business Size: Small to large enterprises focused on sales, service, and IT
- Biggest Strength: AI-driven spam/fraud detection and branded caller ID
- Main Concern: Occasional app functionality changes and carrier issues
- Next Step: Explore Hiya Connect for business or download the consumer app
This Hiya review confirms strong value for improved call interactions, highlighting how it addresses critical communication challenges for both individuals and businesses.