Air
Air is a visual asset management platform that helps creative teams organize, collaborate on, and distribute their digital content through automated tagging, smart search, and integrated feedback tools.
Contentful
Contentful is a composable content platform that helps you create, manage, and publish digital content across any channel or device using a flexible, API-first infrastructure for modern digital experiences.
Quick Comparison
| Feature | Air | Contentful |
|---|---|---|
| Website | air.inc | contentful.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2017 | 2013 |
| Headquarters | New York, USA | Berlin, Germany |
Overview
Air
Air is a visual workspace designed to help you manage your brand's entire library of photos, videos, and creative assets. Instead of digging through messy folder structures in generic cloud storage, you get a visual-first interface where you can instantly preview files and organize them into flexible boards. You can automate the tedious parts of your workflow with AI-powered auto-tagging and smart search that finds exactly what you need in seconds.
The platform streamlines your entire creative process by bringing feedback and approvals directly into your asset library. You can share assets with external partners via secure links, collect files from contributors through upload portals, and track version history without losing track of the final edit. It is built specifically for marketing teams and creative agencies who need to move fast and keep their brand assets accessible to everyone who needs them.
Contentful
Contentful is a composable content platform that changes how you create and deliver digital experiences. Unlike traditional systems that lock content into specific templates, this platform treats content as data you can reuse across websites, mobile apps, and smart devices. You can structure your content model from scratch, ensuring your team only works with the fields they actually need for their specific projects.
It bridges the gap between technical and creative teams by providing a powerful web interface for editors and robust APIs for developers. You can unify your entire content stack, integrate with your favorite third-party tools, and scale your digital presence globally without worrying about backend infrastructure. It is particularly effective for mid-to-large organizations that need to manage complex content ecosystems across multiple languages and platforms simultaneously.
Overview
Air Features
- Smart Search Find any file instantly by searching for colors, objects, or text within images thanks to automatic AI-powered tagging.
- Visual Boards Organize your assets into flexible, Pinterest-style boards that let you preview high-res videos and images without downloading them.
- Creative Feedback Leave time-stamped comments directly on video frames and images to speed up your creative approval process.
- Version Control Stack multiple iterations of a file in one place so your team always uses the most up-to-date brand assets.
- Public Share Links Create professional galleries to share assets with external partners or clients while maintaining full control over permissions.
- Asset Collection Set up secure upload portals to collect content from influencers or freelancers directly into your workspace.
Contentful Features
- Content Modeling. Define your own data structures and custom content types so you only manage the specific information your project requires.
- REST and GraphQL APIs. Deliver your content to any platform or device using fast, reliable APIs that give your developers complete creative freedom.
- App Framework. Customize your entry editor by integrating third-party services like Shopify, Cloudinary, or your own custom-built UI extensions.
- Live Preview. See exactly how your content will look on your live site or mobile app before you hit the publish button.
- Roles and Permissions. Control exactly who can view, edit, or publish content with granular access settings tailored to your team's specific workflow.
- Media Management. Organize your images, videos, and documents in a central library with built-in focal point detection and image manipulation.
Pricing Comparison
Air Pricing
- Up to 3 guests
- 5GB of storage
- Unlimited boards
- Smart search and filtering
- Basic image and video previews
- Everything in Free, plus:
- Unlimited guests
- 100GB of storage included
- Advanced search capabilities
- Custom branding for share links
- Version history tracking
Contentful Pricing
- Up to 5 users
- 1 space
- 750 GB bandwidth/month
- 25,000 records
- Community support
- GraphQL and REST APIs
- Everything in Free, plus:
- Up to 20 users
- Increased record limits
- Standard support
- Additional locales
- Advanced app framework access
Pros & Cons
Air
Pros
- Visual-first interface makes finding creative assets intuitive
- AI auto-tagging saves hours of manual data entry
- Smooth video playback and frame-accurate commenting features
- Easy to share professional galleries with external clients
Cons
- Storage costs can scale quickly for high-volume video teams
- Mobile app experience is less robust than desktop
- Initial upload and indexing of large libraries takes time
Contentful
Pros
- Highly flexible content modeling for any project
- Excellent developer documentation and API reliability
- Clean and intuitive interface for content editors
- Fast global content delivery via integrated CDN
- Strong integration ecosystem with popular third-party tools
Cons
- Significant price jump from free to paid
- Steep learning curve for non-technical users
- Requires developer resources for initial setup