Altify
Altify is a sales account management software that helps revenue teams visualize complex accounts, map key stakeholders, and execute strategic opportunity plans directly within your Salesforce CRM environment.
Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Quick Comparison
| Feature | Altify | Lasso CRM |
|---|---|---|
| Website | altify.com | lassocrm.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2005 | 2003 |
| Headquarters | Dublin, Ireland | Vancouver, Canada |
Overview
Altify
Altify helps you master complex B2B selling by turning tribal knowledge into visual, actionable strategy. You can build detailed account maps to identify key decision-makers and blockers, ensuring you never get blindsided by hidden stakeholders. The platform guides your team through proven sales methodologies, helping you qualify opportunities more accurately and focus your energy on the deals you are most likely to win.
You can manage your entire sales ecosystem without leaving Salesforce, as the software integrates natively to keep your data clean and centralized. It solves the problem of disconnected sales teams by providing a shared language and visual framework for account planning. Whether you are navigating a global enterprise account or a high-velocity opportunity, you get the insights needed to increase win rates and grow deal sizes.
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Overview
Altify Features
- Relationship Maps Visualize the political landscape of your accounts to identify key supporters, blockers, and decision-makers in every deal.
- Opportunity Management Apply proven sales methodologies to qualify deals and create a clear path to closure with automated guided selling.
- Account Planning Build long-term strategic plans for your most important customers to identify white space and expansion opportunities.
- Sales Process Automation Standardize your winning behaviors across the entire team with built-in playbooks that guide reps through every stage.
- Insight Maps Connect your solutions to specific customer business problems to ensure your value proposition resonates with executive buyers.
- Native Salesforce Integration Work entirely within your existing CRM to ensure high adoption rates and maintain a single source of truth.
Lasso CRM Features
- Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.
Pricing Comparison
Altify Pricing
Lasso CRM Pricing
Pros & Cons
Altify
Pros
- Excellent visualization of complex stakeholder relationships
- Native Salesforce integration keeps workflows centralized
- Provides a structured framework for strategic account planning
- Helps identify gaps in deal qualification early
- Improves collaboration between sales and leadership teams
Cons
- Requires significant manual data entry for accuracy
- Learning curve for teams new to sales methodology
- Mobile experience is less intuitive than desktop
- Can feel overwhelming for simple, transactional sales
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs