Product Overview & Demo
Main Demo Video
What is Broadstreet?
Broadstreet is a specialized ad server built for the unique needs of local news sites, trade publications, and niche digital publishers. Unlike generic ad managers, it focuses on helping you manage direct-sold advertisements rather than just programmatic inventory. You can quickly create high-performing, non-standard ad units that grab attention and provide more value to your local advertisers.
The platform streamlines your entire sales and operations workflow by automating performance reports and providing a simple interface for your team. You can eliminate the manual work of tracking clicks and impressions, allowing you to focus on building relationships with your sponsors. It is an ideal fit for small to mid-sized independent publishers who need a reliable, user-friendly alternative to complex enterprise ad servers.
Screenshots & Interface
Main dashboard with project overview
Kanban-style task management
Gantt chart timeline view
Workflow automation builder
Key Features
Stop struggling with overly complex ad servers built for giant corporations. Broadstreet gives you the specific tools you need to sell, deploy, and report on local digital advertisements with ease.
Editable Ad Formats
Choose from a library of high-performing ad templates that you can customize for your clients without any coding knowledge.
Automated Reporting
Send professional, automated performance reports directly to your advertisers so they always see the value of their investment.
Newsletter Ad Support
Manage and serve advertisements within your email newsletters using the same platform you use for your website.
Direct Sales Workflow
Track your direct-sold campaigns from start to finish with tools designed for local sales teams and independent publishers.
Sponsored Content Tools
Promote and track sponsored articles alongside your display ads to offer a comprehensive package to your sponsors.
White-Label Interface
Present a professional image to your clients by branding the reporting dashboard with your own logo and colors.
Integrations
Pricing Plans
Broadstreet offers a straightforward subscription model tailored to the volume and needs of independent publishers. You can start with a free trial to explore the custom ad formats and reporting features. Paid plans are structured to scale as your publication grows, ensuring you only pay for the capacity you actually use.
Pros & Cons
Based on feedback from digital publishers and media managers, here is what you can expect when using Broadstreet for your ad operations:
Pros
- Exceptional customer support tailored to small publishers
- Unique ad formats that outperform standard banners
- Very easy to learn for non-technical users
- Automated reporting saves hours of manual work
- Reliable ad delivery specifically for niche sites
Cons
- Higher price point than basic free alternatives
- Limited features for complex programmatic header bidding
- Interface feels less modern than some competitors
Who Should Use Broadstreet?
Perfect for independent local news publishers and niche trade magazines (1-50 employees) who primarily sell direct advertising packages.
Best for Company Sizes
- small-business
- mid-market
Popular Industries
- media
- publishing
Broadstreet is a top-tier choice if you are an independent publisher tired of the complexity and lack of support found in major ad servers. It excels at helping you sell and manage direct advertisements, providing you with unique ad units that local businesses actually want to buy.
While it may be more expensive than using a free tool, the time you save on reporting and the increased revenue from better ad performance usually covers the cost. Highly recommended for local news sites and trade publications that prioritize direct sales over programmatic revenue.
Broadstreet Alternatives
Comparing options? Here are some popular alternatives to Broadstreet: