Clari
Clari is a revenue collaboration and governance platform that helps you capture data across your business to improve forecasting accuracy and close more deals through actionable pipeline insights.
TopBuilder
TopBuilder is a construction-specific CRM and lead management software designed to help home builders, specialty contractors, and real estate professionals streamline sales and follow-up processes.
Quick Comparison
| Feature | Clari | TopBuilder |
|---|---|---|
| Website | clari.com | topbuildersolutions.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2008 |
| Headquarters | Sunnyvale, USA | Houston, USA |
Overview
Clari
Clari helps you stop losing revenue to execution gaps by providing a unified view of your entire sales process. You can automatically capture every interaction between your buyers and sellers, eliminating the need for manual data entry and ensuring your CRM stays up to date. By using AI-driven insights, you can identify which deals are at risk and which are ready to close, allowing your team to focus their energy where it matters most.
The platform serves mid-market and enterprise organizations across various industries, particularly those with complex B2B sales cycles. You can manage your entire revenue lifecycle—from pipeline generation to renewals—within a single interface. This transparency helps you run more effective 1:1s, forecast with higher confidence, and ensure every member of your revenue team is aligned on the same goals.
TopBuilder
TopBuilder is a specialized CRM built specifically for the construction and real estate industries. You can manage your entire sales funnel from initial lead capture to the final contract within a single interface. It solves the common problem of fragmented data by connecting your sales team, marketing efforts, and project management tools. You can automate follow-ups with prospective buyers and subcontractors to ensure no lead falls through the cracks.
The platform integrates directly with industry-standard accounting and ERP systems like Sage and Viewpoint, allowing you to sync project data effortlessly. Whether you are a custom home builder or a large commercial contractor, you can use the built-in email marketing and bid management tools to win more work. It focuses on reducing manual data entry so you can spend more time closing deals and managing active job sites.
Overview
Clari Features
- Revenue Forecasting Predict your end-of-quarter results with high accuracy using AI-driven projections based on real-time deal activity.
- Pipeline Management Inspect the health of every deal in your pipeline and spot early warning signs of slippage or stagnation.
- Auto-Capture Automatically sync emails, meetings, and contacts to your CRM so your data is always complete and current.
- Conversational Intelligence Analyze sales calls and meetings to understand buyer sentiment and coach your team on winning behaviors.
- Mutual Action Plans Collaborate directly with buyers on shared checklists to ensure deal milestones are met on schedule.
- Revenue Analytics Track historical trends and conversion rates to understand exactly where your revenue is won or lost.
TopBuilder Features
- Lead Management. Capture and organize leads from your website and listing services automatically so you never miss a sales opportunity.
- Bid Tracking. Monitor every bid and proposal in real-time to stay on top of deadlines and improve your win rate.
- Email Marketing. Send branded newsletters and automated follow-up campaigns to keep your prospects engaged throughout the long construction sales cycle.
- ERP Integrations. Connect your CRM with Sage, Viewpoint, or QuickBooks to sync customer data and project costs without manual entry.
- Document Management. Store and share contracts, floor plans, and site photos directly within the lead record for easy team access.
- Workflow Automation. Set up automatic alerts and tasks for your sales team based on lead behavior or project milestones.
Pricing Comparison
Clari Pricing
TopBuilder Pricing
Pros & Cons
Clari
Pros
- Significantly improves forecasting accuracy for complex sales teams
- Eliminates manual data entry for sales representatives
- Provides clear visibility into deal health and risks
- Centralizes revenue data from multiple siloed sources
- Intuitive interface makes weekly forecast calls more efficient
Cons
- Requires significant initial setup and configuration time
- High price point targets mid-market and enterprise only
- Mobile application has limited functionality compared to desktop
TopBuilder
Pros
- Deep integration with construction accounting software like Sage
- Industry-specific templates for home builders and contractors
- Excellent customer support that understands construction workflows
- Centralizes lead communication in one easy-to-access location
Cons
- Initial setup and integration can take significant time
- User interface feels dated compared to modern generic CRMs
- Mobile app functionality is limited compared to desktop version