Cognism
Cognism provides premium international sales intelligence with compliant mobile numbers and B2B emails to help your revenue teams connect with the right decision-makers and close more deals.
Poptin
Poptin is a conversion optimization software that helps you create engaging popups, embedded forms, and autoresponders to turn more website visitors into leads, subscribers, and sales.
Quick Comparison
| Feature | Cognism | Poptin |
|---|---|---|
| Website | cognism.com | poptin.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2017 |
| Headquarters | London, UK | Tel Aviv, Israel |
Overview
Cognism
Cognism is a premium sales intelligence platform designed to help you identify and connect with your ideal customers. It provides access to a vast global database of B2B contacts, specifically focusing on high-quality mobile numbers and verified email addresses. You can use the platform to build highly targeted lead lists based on firmographic data, technographics, and real-time intent signals that show you which companies are actively looking for your services.
The software solves the common problem of outdated or inaccurate contact data by providing human-verified mobile numbers and ensuring strict compliance with global data regulations like GDPR. Whether you are a sales representative looking to book more meetings or a marketing leader aiming to improve campaign deliverability, the platform gives you the tools to reach decision-makers directly and reduce time wasted on dead-end leads.
Poptin
Poptin is a user-friendly conversion platform designed to help you capture more leads and increase sales through targeted website overlays. You can build a variety of interactive elements including lightboxes, countdown popups, social widgets, and exit-intent overlays without writing a single line of code. The platform focuses on reducing cart abandonment and growing your email list by showing the right message to the right person at the perfect moment.
Whether you run a small blog or a high-traffic e-commerce store, you can use the drag-and-drop editor to match your brand's look and feel. It solves the problem of high bounce rates by providing advanced triggering options and A/B testing tools to see which offers perform best. You can manage multiple websites from one dashboard and sync your captured leads directly to your favorite CRM or email marketing service.
Overview
Cognism Features
- Diamond Verified Mobile® Connect with prospects directly using human-verified mobile numbers that bypass gatekeepers and increase your connect rates significantly.
- Intent Data Identify which companies are actively researching your solution right now so you can prioritize your outreach to ready-to-buy prospects.
- Global Data Coverage Access a massive database of B2B contacts across EMEA, NAM, and APAC to scale your international sales efforts effectively.
- Salesforce Integration Sync high-quality contact data directly into your CRM to keep your records updated and your sales pipeline moving smoothly.
- Browser Extension View contact details and export leads directly from LinkedIn or company websites without leaving your browser window.
- Compliance Engine Run your outreach with peace of mind using a platform that prioritizes GDPR and CCPA compliance and checks 'do not call' registries.
Poptin Features
- Drag-and-Drop Editor. Create professional popups and forms in minutes by dragging elements exactly where you want them on the screen.
- Exit-Intent Technology. Recover abandoning visitors by triggering a targeted offer the exact moment they show intent to leave your website.
- Advanced Triggers. Show your messages based on specific user behavior like time spent on page, scrolling percentage, or page clicks.
- A/B Testing. Compare different designs, headlines, and offers to discover which combinations drive the highest conversion rates for your business.
- Targeting Rules. Segment your audience by traffic source, country, device type, or specific dates to ensure highly relevant messaging.
- Smart Autoresponders. Send automated welcome emails or discount codes to new subscribers immediately after they sign up through your popups.
Pricing Comparison
Cognism Pricing
Poptin Pricing
- 1,000 visitors per month
- 1 domain included
- Unlimited popups
- All types of popups
- Chat and email support
- Everything in Free, plus:
- 10,000 visitors per month
- Poptin branding removed
- Unlimited forms
- Autoresponders included
- 1,000 autoresponder emails
Pros & Cons
Cognism
Pros
- Exceptional accuracy for European and international mobile numbers
- Strict adherence to GDPR makes it safe for global outreach
- Seamless integration with major CRMs like Salesforce and HubSpot
- Intent data helps prioritize leads that are actively searching
Cons
- Premium pricing makes it a significant investment for startups
- Credit-based systems can feel restrictive for high-volume teams
- Learning curve for mastering advanced filtering and search features
Poptin
Pros
- Extremely easy to set up without technical skills
- Highly responsive customer support team via live chat
- Wide variety of pre-designed templates available
- Precise exit-intent triggering works very reliably
- Generous free plan for low-traffic websites
Cons
- Visitor limits can be reached quickly on Free plan
- Mobile editor can be slightly finicky at times
- Learning curve for complex CSS customizations