Contently vs Sanity Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Contently

0.0 (0 reviews)

Contently is a comprehensive content marketing platform that combines enterprise-grade technology with a managed marketplace of creative talent to help you create, manage, and optimize high-performing content.

Starting at --
Free Trial NO FREE TRIAL
VS

Sanity

0.0 (0 reviews)

Sanity is a highly customizable content operating system that treats content as data to power remarkable digital experiences across websites, mobile applications, and diverse modern marketing channels.

Starting at Free
Free Trial NO FREE TRIAL

Quick Comparison

Feature Contently Sanity
Website contently.com sanity.io
Pricing Model Custom Freemium
Starting Price Custom Pricing Free
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✘ No free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas cloud
Integrations Salesforce Adobe Experience Manager WordPress Drupal Google Analytics Slack Facebook Twitter LinkedIn Marketo Shopify Vercel Netlify Algolia Mux Cloudinary Slack Google Drive GitHub Figma
Target Users mid-market enterprise small-business mid-market enterprise
Target Industries finance technology healthcare
Customer Count 0 0
Founded Year 2010 2017
Headquarters New York, USA Oslo, Norway

Overview

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Contently

Contently provides you with a centralized platform to manage your entire content lifecycle from ideation to distribution. You can streamline your production workflows, manage internal and external contributors, and ensure brand consistency across all your global marketing initiatives. The platform is designed to solve the complexity of scaling high-quality content creation for large organizations.

You get access to a vetted network of over 160,000 freelance creatives, including writers, editors, and videographers, directly within your dashboard. By using their proprietary data insights, you can identify content gaps and predict which topics will resonate most with your specific audience. It effectively replaces fragmented tools with a single system of record for your brand's stories.

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Sanity

Sanity is a customizable content platform that lets you treat your content as structured data. Instead of being locked into rigid page templates, you can build a content model that fits your exact business needs. You can manage your text, images, and other assets in a single location and distribute them to any website, app, or device via a powerful API.

You can collaborate with your team in real-time using the Sanity Studio, an open-source editing environment that you can configure with JavaScript or TypeScript. It solves the problem of siloed content by providing a single source of truth for your entire organization. Whether you are a developer building a custom storefront or a content creator managing global campaigns, you can work simultaneously without overwriting each other's progress.

Overview

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Contently Features

  • Smart Talent Matching Find and hire the perfect freelance experts from a vetted network of 160,000+ creatives based on your specific industry.
  • Visual Editorial Calendar Plan your entire content strategy and track production status across teams with a drag-and-drop visual interface.
  • Customizable Workflows Build automated approval paths that match your internal processes to ensure every piece of content meets your standards.
  • Content Value Analytics Measure the actual ROI of your content by tracking engagement metrics and calculating the cost-per-click equivalent of your organic reach.
  • Global Brand Governance Store all your brand guidelines and assets in one place to ensure every contributor stays on-brand and compliant.
  • Strategy Suite Use data-driven insights to identify high-opportunity topics and plan your content calendar based on what your audience actually wants.
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Sanity Features

  • Sanity Studio. Configure your own editing environment using JavaScript to create a workspace that matches your team's specific content entry needs.
  • Real-time Collaboration. Work together with your team on the same document simultaneously and see changes happen instantly without any refresh required.
  • Content Lake. Store all your assets in a secure, cloud-based database that treats every piece of information as queryable, structured data.
  • GROQ Query Language. Retrieve exactly the data you need with a powerful, open-source query language designed specifically for filtering complex JSON documents.
  • Portable Text. Create rich text content that remains structured and platform-agnostic, ensuring it looks perfect on web, mobile, or voice devices.
  • Asset Pipeline. Upload high-resolution images and let the platform handle automatic resizing, cropping, and metadata extraction for optimal performance.

Pricing Comparison

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Contently Pricing

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Sanity Pricing

Free Forever
$0
  • Unlimited admin users
  • 20k monthly API CDN requests
  • 5GB assets storage
  • 100k total documents
  • Community support

Pros & Cons

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Contently

Pros

  • Access to high-quality vetted freelance talent
  • Centralized view of all content projects
  • Robust analytics for measuring content performance
  • Excellent customer success and strategic support
  • Streamlined payment processing for external contributors

Cons

  • High price point for smaller teams
  • Steep learning curve for advanced features
  • Platform interface can feel occasionally sluggish
  • Limited flexibility in some automated workflows
A

Sanity

Pros

  • Extremely flexible content modeling for complex data
  • Excellent real-time collaboration features for teams
  • Developer-friendly documentation and active community support
  • Fast and reliable API performance globally
  • Highly customizable user interface for editors

Cons

  • Requires technical knowledge to set up initially
  • Learning curve for the GROQ query language
  • Costs can scale quickly with high traffic
  • Limited out-of-the-box templates for non-developers
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