Delighted Review: Overview, Features, Pricing & Alternatives in 2025

How well do you really know your customers?

If you’re searching for feedback tools, you’re probably feeling the pressure to actually collect actionable input—without making things more complicated for your team.

The hard part? You keep wasting hours chasing scattered responses that don’t turn into real insights or action, and your relationships with customers start slipping through the cracks.

That’s where Delighted tries a refreshingly direct approach—simple NPS, CSAT, and multi-channel surveys, plus instant feedback analytics, all designed to help you learn what your customers actually think, when it matters most.

In this review, I’ll share how Delighted helps you turn feedback into action fast—from self-serve survey setup to integrations and reporting that actually fit into your workflow.

You’ll see in this Delighted review how the features and real-world user experience stack up, so you can make an informed choice for your organization.

You’ll come away with the confidence to pick the feedback platform—and the features you need to actually drive results.

Let’s get started.

Delighted Overview

Delighted has focused on simplifying customer feedback collection since its founding in 2013. From its Provo, Utah base, the mission is providing an easy way to gather truly actionable insights.

What I find unique is their dedicated focus on being a self-serve experience management platform. They cater specifically to small and medium-sized businesses that want powerful insights without the feature bloat or complexity of enterprise-grade tools.

The company was acquired by Qualtrics in 2018, but the most crucial development is its announced sunset in mid-2026, a reality we’ll navigate through this Delighted review.

Unlike its powerful parent Qualtrics, which can be overwhelming for many, Delighted positions itself with a radically simple user experience. I get the feeling it was built by people who understand you just want answers, not a major IT project.

You’ll see them used by many small to mid-sized businesses, particularly in e-commerce and SaaS, that need a straightforward method to begin tracking customer loyalty and satisfaction.

Because of the sunsetting, their strategic focus has completely shifted to managing the transition for existing customers. This changes your evaluation entirely; it’s now a question of short-term value versus future migration headaches.

Now, with this context in mind, let’s examine their core capabilities.

Delighted Features

Can’t get consistent customer feedback for your business?

Delighted features focus on making customer experience measurement straightforward and actionable, even if you’re not a CX expert. Here are the five main Delighted features that can help you understand your customers better.

1. Net Promoter Score (NPS) Surveys

Struggling to track customer loyalty effectively?

Without a clear metric, it’s tough to know if customers will stick around or recommend you. This can make it hard to identify your biggest fans or those at risk.

Delighted’s core NPS feature helps you quickly gauge loyalty with its single-question survey. From my testing, setting up these surveys is incredibly intuitive, allowing you to automatically send them after key interactions. This means you can easily segment customers into promoters, passives, and detractors.

You’ll gain a straightforward, industry-standard way to track customer sentiment and identify areas for improvement.

2. CSAT and CES Surveys

Need to understand specific interaction experiences?

Relying solely on overall loyalty scores might miss granular details about customer satisfaction with specific touchpoints. This leaves gaps in your feedback.

Beyond NPS, Delighted offers CSAT and CES surveys, which I found surprisingly flexible for diving into specific interactions. You can target satisfaction with support or ease of experience, helping you pinpoint friction points. This feature allows you to collect highly relevant feedback at various stages of the customer journey.

This means you can pinpoint exactly where customers are delighted or frustrated, leading to targeted improvements.

3. Multi-Channel Survey Distribution

Having trouble reaching customers where they are?

Limiting yourself to one or two survey channels can drastically reduce your response rates. This means you’re missing out on valuable customer insights.

Delighted shines with its multi-channel distribution, letting you send surveys via email, web, SMS, or even kiosks. What I love about this approach is how it maximizes your reach and response rates. This feature helps you capture feedback at every customer touchpoint, no matter how they interact with your brand.

So you can gather feedback from a wider audience, ensuring you have a comprehensive view of your customer experience.

4. Real-time Feedback and Reporting

Waiting too long for actionable insights?

Slow data collection and reporting can mean missing opportunities to address customer issues before they escalate. This can lead to customer churn.

Delighted provides real-time collection and analysis of customer feedback through its pre-built reports. Here’s what I found: the dashboard gives immediate insights and clear visualizations, letting you act quickly. This feature can even trigger alerts for negative feedback, so your team can follow up promptly.

This means you get immediate access to insights, allowing your team to respond to feedback and fix problems in the moment.

5. Integrations and Automation

Are customer insights siloed in different systems?

Manually transferring feedback data between tools wastes time and leads to disconnected customer views. This can prevent a holistic understanding of your customers.

Delighted integrates with over 40 popular business tools like Salesforce and HubSpot, which streamlines your workflow. I appreciate how it automates survey triggers and syncs responses back to your CRM or e-commerce platform. This feature ensures customer insights are available where your teams need them, removing manual data entry.

This means your customer feedback is automatically integrated into your existing systems, providing a complete view of your customers.

These Delighted features work together to create a complete customer feedback system, designed for simplicity and quick insights, even if it is sunsetting.

Delighted Pricing

Worried about unexpected software costs?

Delighted pricing offers transparent tiered plans based on usage, giving you a clear picture of what you’ll pay for your customer experience initiatives.

Plan	Price & Features
Free Starter	$0.00/month • 50 responses/month, 1 user • 1 platform (Email, Web, Link, SDK) • Basic branding, 1 Templates Project • 35+ integrations (Slack, Shopify, Zendesk) • Pre-built reports, 30+ languages
Surveys Starter	$17.00/month • 100 responses/month, 1 user • Link platform only • Branding customization • Unlimited surveys • Slack and Webhooks integrations
Premium	$224.00/month (billed annually, or $249/month month-to-month) • 500 responses/month, 10 users • All delivery platforms (Email, Web, Link, SDK, SMS, Kiosk) • Unlimited templates, 40+ integrations (Salesforce, HubSpot) • All pre-built reports, 30+ languages
Premium Plus	$449.00/month (billed annually, or $499/month month-to-month) • 1,000 responses/month, 20 users • All delivery platforms • Unlimited templates, 40+ integrations • All pre-built reports, 30+ languages

1. Value Assessment

Solid value for your budget.

From my cost analysis, Delighted offers tiered pricing that scales predictably with your response volume and users, avoiding large upfront commitments. The per-response pricing ensures you only pay for what you use, which is ideal for businesses needing scalable feedback collection without excessive costs.

This means your monthly expenses are transparent and grow with your survey needs, helping you manage your budget effectively.

2. Trial/Demo Options

Try before you commit.

Delighted provides a generous free trial allowing you to survey up to 250 customers and a 14-day free trial of Premium plan features. What I found valuable is that you can fully explore key functionalities like multi-channel distribution and real-time reporting to ensure it fits your needs.

This lets you thoroughly evaluate the platform and its value before making a financial commitment, saving you potential costs.

3. Plan Comparison

Choosing the right fit matters.

The Free Starter is great for small-scale testing, while most growing businesses will find the Premium plan offers the best balance of features for comprehensive CX programs. What stands out is how higher tiers increase response limits and users, accommodating larger feedback volumes and team sizes.

This guidance helps you match Delighted pricing to actual usage requirements, ensuring you don’t overpay for unused capacity.

My Take: Delighted’s pricing structure is straightforward and scales with your business needs, making it an excellent choice for SMBs prioritizing simplicity and predictable costs in CX.

The overall Delighted pricing reflects transparent, value-driven tiers for customer feedback.

Delighted Reviews

What do real customers actually think?

I’ve delved into numerous Delighted reviews to give you a balanced look at what users truly experience with this CX platform.

1. Overall User Satisfaction

Users report high satisfaction.

From my review analysis, Delighted consistently receives positive ratings, reflecting general user contentment. What impressed me about the user feedback is how most customers appreciate its straightforward approach to gathering feedback, making it accessible for any business.

This indicates you can expect a user-friendly experience right from the start.

2. Common Praise Points

Users love its simplicity and insights.

Customers repeatedly praise Delighted for its ease of use and intuitive interface, making survey setup remarkably simple. From customer feedback, the platform provides actionable insights efficiently, helping businesses understand and improve customer sentiment quickly through clear reports.

This means you’ll easily gather and act on customer feedback without extensive training.

3. Frequent Complaints

Customization and depth are often cited.

While generally positive, frequent complaints in Delighted reviews center on limited customization options for surveys and basic analytics depth. What stands out is how users desire more control over design and advanced reporting, wishing for features found in more complex tools.

These issues are typically minor for SMBs but could be significant for larger enterprises.

The overall Delighted reviews indicate strong satisfaction with clear limitations regarding advanced functionality.

Best Delighted Alternatives

Unsure which survey tool best fits you?

The best Delighted alternatives include several strong options, each better suited for different business situations and priorities as you consider your next move.

1. Qualtrics

Need enterprise-grade survey capabilities and analytics?

Qualtrics offers significantly more robust and advanced survey capabilities, extensive data analysis, and deeper customization options. From my competitive analysis, Qualtrics provides comprehensive experience management for complex needs, though it comes with a much higher price tag than Delighted.

Choose Qualtrics if your business requires highly customizable surveys and advanced analytics for large-scale operations.

2. SurveyMonkey

Looking for diverse survey types beyond CX metrics?

SurveyMonkey provides a broader range of survey types (Likert scale, open-ended) and more in-depth analytics and data visualization options. What I found comparing options is that SurveyMonkey excels for general market research needs, offering a versatile free plan and tiered pricing suitable for many users.

Opt for this alternative if you need to conduct diverse surveys and require extensive data analysis tools for varied research.

3. AskNicely

Prioritizing real-time, post-interaction customer feedback?

AskNicely excels at real-time, post-interaction feedback, employee coaching tools, and reputation management features. Alternative-wise, AskNicely empowers frontline teams with immediate insights, though its starting price is higher than Delighted’s comparable plans.

Choose AskNicely if your focus is on real-time feedback immediately after customer interactions for service-oriented businesses.

4. Survicate

Want more flexible survey targeting and integrations?

Survicate offers more flexible and deep survey targeting options, allowing surveys based on user behavior or scroll depth. Alternative-wise, Survicate boasts strong integration capabilities with 30+ native options, making it a powerful choice for seamless feedback loops.

Survicate is a strong alternative if you need more control over survey customization and rapid deployment with robust integrations.

The best Delighted alternatives depend on your specific business needs and budget flexibility, so assess your priorities carefully.

Delighted Setup

Is Delighted setup a breeze, or a beast?

This Delighted review section analyzes the practicalities of deployment and adoption. I’ll help you understand what’s truly involved, setting realistic expectations for your Delighted setup.

1. Setup Complexity & Timeline

Starting small? You’ll be delighted.

Delighted is designed for quick deployment, with many users collecting feedback within minutes. What I found about deployment is that its intuitive design means minimal training or technical expertise is required for basic setup, allowing you to get feedback loops running fast.

You’ll want to prepare for a rapid onboarding, focusing on customizing your initial surveys rather than complex configurations.

2. Technical Requirements & Integration

How much IT involvement will you need?

While Delighted offers many pre-built integrations, connecting to systems without native support might require some technical know-how. From my implementation analysis, Zapier can bridge many integration gaps without requiring coding, but direct API use needs technical resources.

Your team will need to assess existing tools and decide if pre-built integrations suffice or if API-level work is necessary.

3. Training & Change Management

Getting your team on board is easy.

The learning curve for Delighted is minimal, making user adoption straightforward. From my analysis, its intuitive UI allows first-time users to get started effortlessly with collecting and viewing feedback, reducing the need for extensive training programs.

Expect a smooth transition for your team, as the system’s simplicity inherently reduces common change management hurdles.

4. Support & Success Factors

How much help can you expect?

Delighted receives high marks for its customer support, with users praising the responsiveness and helpfulness of the team during setup and beyond. What I found about deployment is that their quality of support is highly rated, offering help via email, knowledge base, and video tutorials.

For your implementation to succeed, leverage their robust support resources and ensure you plan for the platform’s sunset on June 30, 2026.

Overall, your Delighted setup will be remarkably straightforward and quick, allowing you to focus on gathering valuable customer insights immediately.

Bottom Line

Is Delighted the right CX platform for you?

This Delighted review outlines its strengths and limitations, providing a clear recommendation for businesses seeking a simple, self-service feedback solution, despite its impending sunset.

1. Who This Works Best For

SMBs prioritizing quick, actionable customer feedback.

Delighted shines for small to medium-sized businesses, particularly marketing teams, product managers, and customer success roles, needing direct access to core CX metrics like NPS, CSAT, and CES. What I found about target users is that simplicity and ease of use are paramount for successful adoption and immediate impact without heavy technical resources.

You’ll find it ideal if you’re new to formal feedback programs and need a straightforward, intuitive tool.

2. Overall Strengths

Ease of use and rapid setup stand out.

The software excels in providing a user-friendly interface, quick setup, and real-time reporting for immediate customer sentiment insights, especially through core CX surveys. From my comprehensive analysis, its strong integration capabilities streamline workflows with existing business tools like CRMs and help desks, automating feedback collection effectively.

These strengths allow your business to quickly identify pain points and proactively address customer concerns, driving better satisfaction.

3. Key Limitations

Impending sunset date creates uncertainty.

A significant drawback is the announcement that Delighted will phase out on June 30, 2026, forcing current and prospective users to plan for migration. Based on this review, limited survey customization and analytics depth also hinder advanced research needs or businesses requiring a wider variety of question types beyond core CX metrics.

While these are significant, they might be manageable trade-offs for immediate, short-term basic feedback needs.

4. Final Recommendation

Delighted earns a cautious recommendation.

You should choose this software if you’re an SMB needing an immediate, simple solution for core CX metrics and are prepared for a future migration. From my analysis, this solution is best for short-term CX initiatives where ease of setup and basic insights are prioritized over long-term stability or advanced analytics.

My confidence level is moderate, primarily due to the clear but distant sunset date and the need for a migration plan.

This Delighted review confirms its value for basic CX needs, while emphasizing the critical need to consider its impending sunset before committing to a long-term strategy.