ebankIT vs Smaply Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

ebankIT

0.0 (0 reviews)

ebankIT provides an omnichannel digital banking platform that helps financial institutions deliver seamless banking experiences across mobile, web, and social channels to increase customer engagement.

Starting at --
Free Trial NO FREE TRIAL
VS

Smaply

0.0 (0 reviews)

Smaply is a visual journey mapping software that helps you centralize customer insights, create detailed personas, and map complex ecosystem maps to improve your overall customer experience strategy.

Starting at Free
Free Trial 14 days

Quick Comparison

Feature ebankIT Smaply
Website ebankit.com smaply.com
Pricing Model Custom Freemium
Starting Price Custom Pricing Free
FREE Trial ✘ No free trial ✓ 14 days free trial
Free Plan ✘ No free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas on-premise mobile cloud
Integrations Microsoft Azure Amazon Web Services Salesforce Finastra Temenos Mambu Thought Machine Mastercard Visa Slack Jira Google Drive
Target Users mid-market enterprise small-business mid-market enterprise
Target Industries banking finance
Customer Count 0 0
Founded Year 2014 2012
Headquarters Porto, Portugal Innsbruck, Austria

Overview

E

ebankIT

ebankIT offers a comprehensive digital banking platform designed to help you modernize your financial services. You can provide your customers with a consistent experience across every touchpoint, from mobile apps and web portals to smartwatches and social media messaging. The platform focuses on humanizing digital interactions, allowing you to offer personalized financial management tools and real-time support that builds long-term loyalty.

By using this modular system, you can quickly deploy new features like digital onboarding, payments, and investment tools without rebuilding your core infrastructure. It serves retail, corporate, and private banking sectors, helping you stay competitive against digital-only challengers. You can manage the entire customer lifecycle within a single ecosystem, reducing operational friction and improving your speed-to-market for new digital products.

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Smaply

Smaply is a dedicated journey mapping tool designed to help you visualize and manage your customer experience in one central place. Instead of scattered spreadsheets or static slide decks, you get a dynamic environment where you can build detailed journey maps, develop rich user personas, and visualize stakeholder relationships through ecosystem maps.

You can use the platform to identify pain points in your current service delivery and collaborate with your team to design better future-state experiences. It is particularly effective for UX researchers, service designers, and CX managers in mid-market to enterprise organizations who need to transform raw qualitative data into actionable visual insights that stakeholders can actually understand.

Overview

E

ebankIT Features

  • Omnichannel Delivery Provide a consistent banking experience across mobile, web, wearables, and social media so your customers can bank anywhere.
  • Digital Onboarding Open new accounts in minutes with fully digital identity verification and automated document processing for a frictionless start.
  • Personal Finance Manager Help your customers manage their money with visual spending insights, automated budgeting tools, and personalized savings goals.
  • Smart Concierge Engage your customers through live chat, video calls, and AI-driven chatbots to provide instant support when they need it.
  • Corporate Banking Suite Manage complex business needs with multi-user approvals, bulk payments, and advanced liquidity management tools in one interface.
  • Open Banking API Connect with the wider fintech ecosystem and comply with regulations using ready-to-use APIs for third-party integrations.
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Smaply Features

  • Journey Map Editor. Create multi-layered journey maps with text, images, and storyboard icons to visualize every step of your customer's experience.
  • Persona Editor. Build detailed profiles of your target users to ensure your team stays focused on real human needs and behaviors.
  • Ecosystem Maps. Visualize the complex relationships between stakeholders, processes, and technologies that happen behind the scenes of your service.
  • Live Collaboration. Invite your teammates to edit maps in real-time and leave comments to speed up your design and approval process.
  • Dynamic Data Linking. Link personas directly to your journey maps so you can see how different segments experience the same service differently.
  • Export Options. Generate high-resolution PDF, PNG, or Excel files of your maps to share professional reports with your stakeholders.

Pricing Comparison

E

ebankIT Pricing

S

Smaply Pricing

Free
$0
  • 1 active project
  • 3 journey maps
  • 3 personas
  • 1 ecosystem map
  • Basic export options

Pros & Cons

M

ebankIT

Pros

  • Highly flexible modular architecture fits existing systems
  • Strong focus on user experience and interface design
  • Fast deployment times compared to traditional banking cores
  • Excellent support for multiple languages and currencies

Cons

  • Custom pricing requires direct sales engagement
  • Implementation requires significant internal technical coordination
  • Documentation can be complex for smaller internal teams
A

Smaply

Pros

  • Intuitive drag-and-drop interface for quick mapping
  • Professional export quality for stakeholder presentations
  • Specialized tools for personas and ecosystem maps
  • Generous free tier for individual practitioners

Cons

  • Learning curve for complex multi-lane maps
  • Limited integrations with external data sources
  • Performance can slow down with very large maps
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