Extole
Extole is a customer-led growth platform that helps you create and manage referral programs, influencer campaigns, and brand advocacy initiatives to acquire new customers through word-of-mouth marketing.
Loox
Loox is a specialized social proof and product review marketing platform designed for Shopify merchants to collect photo and video reviews that build trust and increase online store conversions.
Quick Comparison
| Feature | Extole | Loox |
|---|---|---|
| Website | extole.com | loox.app |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $9.99/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✘ No product demo |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2008 | 2015 |
| Headquarters | San Francisco, USA | Tel Aviv, Israel |
Overview
Extole
Extole helps you turn your existing customers into your most effective marketing channel. Instead of relying solely on paid ads, you can launch sophisticated referral programs that reward your fans for sharing your brand with their friends and family. You can customize every part of the experience, from the sharing widgets on your site to the automated reward fulfillment, ensuring the program feels like a natural extension of your brand identity.
The platform goes beyond simple referrals by letting you manage influencer partnerships and community advocacy in one place. You can track high-value advocates, protect your programs with advanced fraud detection, and use real-time analytics to see exactly how much revenue your word-of-mouth efforts are generating. It is designed for mid-market and enterprise brands looking to scale their organic growth through trusted personal recommendations.
Loox
Loox helps you turn happy customers into your most effective marketers by collecting and displaying high-impact visual reviews. You can automate the entire review collection process with branded emails that encourage customers to share photos and videos of their purchases. By showcasing these authentic experiences in beautiful, customizable widgets, you build the immediate trust necessary to convert new visitors into buyers.
Beyond just reviews, you can launch referral programs and offer post-purchase discounts to keep customers coming back. The platform integrates deeply with the Shopify ecosystem, allowing you to sync reviews to Google Shopping and Facebook. Whether you are a solo entrepreneur starting your first store or a high-volume brand, you can use these social proof tools to lower your customer acquisition costs and boost your average order value.
Overview
Extole Features
- Refer-a-Friend Programs Create seamless sharing experiences that allow your customers to refer friends via email, text, or social media with just one click.
- Reward Engine Automate the delivery of coupons, gift cards, or loyalty points to both referrers and their friends the moment a purchase occurs.
- Influencer Management Track and manage your relationships with micro-influencers and partners using dedicated links and personalized sharing dashboards.
- Advanced Fraud Protection Protect your marketing budget by automatically detecting and blocking self-referrals or suspicious sharing behavior in real-time.
- Visual Content Editor Design and update your campaign creative without touching code using a drag-and-drop interface that matches your brand's look.
- Audience Segmentation Target specific customer groups with unique offers based on their purchase history, loyalty status, or past sharing activity.
- Real-Time Analytics Monitor your campaign performance with detailed dashboards that show sharing rates, conversion metrics, and total earned revenue.
- API-First Architecture Deeply integrate referral functionality into your mobile app or checkout flow using flexible APIs and webhooks.
Loox Features
- Automated Review Requests. Send perfectly timed emails to your customers asking for photo and video reviews after they receive their orders.
- Visual Review Widgets. Display your customer feedback in beautiful galleries, carousels, and popup notifications that match your brand's unique style.
- Referral Incentives. Reward your customers with custom discount codes when they refer their friends or share a photo review.
- Google Shopping Integration. Show your star ratings and product photos directly in Google Search results and Shopping ads to increase clicks.
- Post-Purchase Upsells. Boost your revenue by showing highly-rated product recommendations immediately after a customer completes a checkout.
- Social Media Sharing. Turn your best reviews into high-performing social media posts with one click to reach a wider audience.
Pricing Comparison
Extole Pricing
Loox Pricing
- Up to 100 monthly orders
- Unlimited review requests
- Discount codes for photo reviews
- Review widgets and carousels
- Basic customization options
- Everything in Beginner, plus:
- Full referral program
- Video reviews
- Google Shopping integration
- Advanced widget customization
- Priority support
Pros & Cons
Extole
Pros
- Highly customizable templates that match your brand perfectly
- Excellent customer success team provides strategic guidance
- Robust fraud detection prevents incentive abuse effectively
- Detailed reporting makes it easy to prove ROI
- Reliable automated reward fulfillment saves manual effort
Cons
- Initial technical setup can be complex for small teams
- Enterprise-level pricing may be steep for startups
- Learning curve for navigating the advanced reporting suite
Loox
Pros
- Extremely easy to set up on Shopify stores
- Beautiful widget designs that look great on mobile
- Automated emails save hours of manual work
- Effective at generating high-quality photo reviews
- Excellent customer support team is very responsive
Cons
- Advanced features require higher-priced monthly tiers
- Limited to Shopify and Shopify Plus platforms
- Customization options can be restrictive on basic plans