EyeQuant
EyeQuant is an AI-powered design validation platform that uses neuroscientific data to predict how users will perceive and interact with your digital assets and web pages instantly.
HockeyStack
HockeyStack is an analytics and attribution platform that helps B2B companies track the entire customer journey from first touch to closed-won revenue to optimize marketing spend.
Quick Comparison
| Feature | EyeQuant | HockeyStack |
|---|---|---|
| Website | eyequant.com | hockeystack.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $1399/month |
| FREE Trial | ✓ 0 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2009 | 2020 |
| Headquarters | Berlin, Germany | San Francisco, USA |
Overview
EyeQuant
EyeQuant provides you with instant, AI-driven insights into how users see and experience your designs. By combining neuroscientific research with machine learning, the platform predicts where users will look first, what elements will capture their attention, and how clear your layout appears. You can upload any image or URL to receive heatmaps and clarity scores in seconds, allowing you to validate design decisions before you ever go live.
The platform is built for e-commerce managers, UX designers, and marketing agencies who need to increase conversion rates and improve brand impact. Instead of waiting weeks for traditional eye-tracking studies or A/B test results, you get immediate feedback to optimize your landing pages, ads, and email campaigns. It helps you remove the guesswork from design, ensuring your most important content always stands out to your audience.
HockeyStack
HockeyStack gives you a unified view of your entire B2B go-to-market engine by connecting your website, CRM, and ad platforms. You can finally stop guessing which campaigns drive revenue and start seeing the exact path your customers take, from their first ad click to the final contract signature. It eliminates the data silos between your marketing and sales teams, providing a single source of truth for your growth metrics.
The platform is built specifically for B2B companies with complex, multi-touch sales cycles. You can build custom dashboards, run multi-touch attribution models, and identify which content pieces actually influence deals. By surfacing these insights, you can double down on what works, cut wasted ad spend, and align your entire organization around revenue goals rather than just vanity metrics like clicks or impressions.
Overview
EyeQuant Features
- Perception Maps See exactly which elements your users will notice within the first three seconds of landing on your page.
- Attention Heatmaps Identify the specific areas of your design that attract the most visual interest and those that get ignored.
- Clarity Scores Measure how clean or cluttered your design feels to ensure your core message isn't lost in the noise.
- Excitingness Scores Understand the emotional impact of your visuals and whether your design stimulates or bores your target audience.
- Design Comparison Compare multiple design variations side-by-side to choose the version that best directs attention to your call-to-action.
- Browser Extension Analyze live websites directly in your browser to audit competitor pages or your own production environment quickly.
HockeyStack Features
- Multi-Touch Attribution. Assign revenue credit to every interaction across the funnel so you know exactly which channels deserve your budget.
- Unified Customer Journeys. View the complete history of every account by stitching together website visits, CRM activities, and ad impressions.
- Custom Dashboard Builder. Create personalized reports with a drag-and-drop interface to track the specific KPIs that matter to your stakeholders.
- Revenue Forecasting. Predict future pipeline and revenue based on historical conversion data and current marketing performance trends.
- Account-Based Analytics. Track engagement at the company level rather than just individual leads to better support your ABM strategies.
- No-Code Tracking. Capture every button click and form submission automatically without needing to write custom Javascript or tracking code.
Pricing Comparison
EyeQuant Pricing
HockeyStack Pricing
- Up to $10M tracked revenue
- Unlimited users
- Multi-touch attribution
- CRM & Ad integrations
- Customer journey mapping
- Standard support
- Everything in Accelerate, plus:
- Up to $25M tracked revenue
- Advanced revenue forecasting
- Custom properties & events
- Priority Slack support
- Dedicated success manager
Pros & Cons
EyeQuant
Pros
- Provides instant visual feedback without waiting for human participants
- Highly accurate predictions based on established neuroscientific data
- Easy to use for non-technical marketing and design team members
- Integrates well into the early stages of the creative process
Cons
- Lack of public pricing makes initial budgeting difficult
- Predictive AI cannot replace all nuanced qualitative user feedback
- Limited to visual analysis rather than functional user testing
HockeyStack
Pros
- Fast implementation compared to traditional attribution tools
- Excellent customer support via dedicated Slack channels
- Intuitive interface makes complex data easy to visualize
- Automatic tracking captures data without manual tagging
Cons
- Higher starting price point for smaller startups
- Initial setup requires careful CRM data mapping
- Learning curve for building complex custom reports