EZ Texting vs Omnisend Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

EZ Texting

0.0 (0 reviews)

EZ Texting is a comprehensive SMS marketing software that helps businesses grow by sending bulk text messages, automating customer alerts, and managing two-way conversations to increase engagement and sales.

Starting at $20/mo
Free Trial 14 days
VS

Omnisend

0.0 (0 reviews)

Omnisend is an omnichannel marketing automation platform designed for e-commerce businesses to increase sales through integrated email, SMS, and push notification campaigns across the entire customer journey.

Starting at Free
Free Trial NO FREE TRIAL

Quick Comparison

Feature EZ Texting Omnisend
Website eztexting.com omnisend.com
Pricing Model Subscription Freemium
Starting Price $20/month Free
FREE Trial ✓ 14 days free trial ✘ No free trial
Free Plan ✘ No free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile cloud mobile
Integrations HubSpot Salesforce Mailchimp Constant Contact Zapier Shutterstock Zendesk Slack Shopify BigCommerce WooCommerce Wix Gorgias Smile.io Zapier Recharge AfterShip Okendo
Target Users small-business mid-market small-business mid-market
Target Industries retail real-estate fitness retail fashion consumer-goods
Customer Count 0 0
Founded Year 2004 2014
Headquarters Santa Monica, USA London, UK

Overview

E

EZ Texting

EZ Texting is a versatile SMS marketing platform designed to help you reach your customers instantly where they spend the most time—on their phones. You can launch bulk text campaigns, send automated appointment reminders, and manage two-way customer service conversations from a single intuitive dashboard. Whether you are looking to drive foot traffic with mobile coupons or alert your staff about internal updates, the platform provides the tools to handle high-volume messaging with ease.

The software is built for small to mid-sized businesses across industries like retail, real estate, and fitness that need a direct line to their audience. You can get started quickly with a 14-day free trial to explore features like contact management and message templates. With flexible pricing plans starting at $20 per month, it scales alongside your business as your contact list and messaging needs grow.

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Omnisend

Omnisend is an email and SMS marketing automation platform built specifically for e-commerce brands. You can move beyond basic newsletters by creating personalized customer journeys that combine email, SMS, and push notifications into a single automated workflow. The platform integrates directly with major e-commerce stores to track customer behavior and trigger messages based on real-time shopping data.

You can recover lost revenue with abandoned cart sequences, welcome new subscribers, and reward your best customers with automated loyalty workflows. The platform is designed for growing online stores that need sophisticated automation without the complexity of enterprise-level tools. You get access to pre-built automation templates and a drag-and-drop editor that makes creating professional campaigns fast and intuitive.

Overview

E

EZ Texting Features

  • Bulk Text Messaging Send thousands of text messages at once to announce sales, events, or urgent updates to your entire contact list.
  • Two-Way Texting Chat directly with your customers in real-time to answer questions, provide support, and build stronger personal relationships.
  • MMS Picture Messaging Capture attention by adding images, GIFs, and audio files to your messages to increase engagement and click-through rates.
  • Automated Keywords Grow your list automatically by letting customers text a specific keyword to your number to join your marketing groups.
  • Message Scheduling Plan your marketing calendar in advance by scheduling messages to go out at the exact date and time you choose.
  • Contact Management Organize your audience into specific groups so you can send targeted, relevant content to the right people every time.
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Omnisend Features

  • Omnichannel Workflows. Combine email, SMS, and push notifications into a single automated sequence to reach customers on their preferred channels.
  • E-commerce Segmentation. Target your audience based on their shopping behavior, purchase history, and campaign engagement to send more relevant offers.
  • Product Picker. Drag and drop products directly from your online store into your emails to save time on manual formatting.
  • Automated Split Testing. Test different subject lines or content variations within your automated workflows to see what drives the most sales.
  • Dynamic Discount Codes. Generate and send unique, single-use discount codes automatically to prevent coupon abuse and track individual redemptions.
  • Visual Automation Builder. Map out your entire customer journey with an intuitive drag-and-drop interface that requires no coding or technical skills.

Pricing Comparison

E

EZ Texting Pricing

Launch
$20
  • 1 local or toll-free number
  • 1 keyword included
  • Up to 500 messages per month
  • Standard delivery speed
  • Basic reporting and analytics
O

Omnisend Pricing

Free
$0
  • Reach up to 250 contacts
  • 500 emails per month
  • Up to 60 SMS messages
  • 500 web push notifications
  • Professional email templates
  • Pre-built automations

Pros & Cons

M

EZ Texting

Pros

  • User-friendly interface makes it easy to launch campaigns quickly
  • Reliable message delivery for time-sensitive alerts and promotions
  • Helpful customer support team available for technical assistance
  • Simple contact import process saves time during initial setup

Cons

  • Pricing can become expensive as message volume increases
  • Mobile app lacks some features found on the desktop version
  • Strict compliance filters may occasionally flag legitimate messages
A

Omnisend

Pros

  • Deep integration with Shopify and BigCommerce
  • Easy to set up complex automations
  • Excellent customer support available 24/7
  • Consolidated reporting for email and SMS

Cons

  • SMS credits can become expensive
  • Limited design flexibility in some templates
  • Learning curve for advanced segmentation rules
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