FieldAssist
FieldAssist is a specialized sales automation platform designed to help consumer goods brands streamline field operations, monitor real-time secondary sales, and optimize distribution networks through data-driven insights.
Perenso
Perenso provides a comprehensive sales automation platform designed to streamline field sales, trade show management, and order processing for manufacturers, wholesalers, and distributors across various consumer goods industries.
Quick Comparison
| Feature | FieldAssist | Perenso |
|---|---|---|
| Website | fieldassist.in | perenso.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2014 | 1994 |
| Headquarters | Gurugram, India | Sydney, Australia |
Overview
FieldAssist
FieldAssist provides you with a comprehensive suite of tools to manage your entire field sales operation from a single interface. You can track your sales team's location in real-time, monitor individual performance against targets, and digitize the entire order-booking process at retail outlets. By moving away from manual reporting, you gain immediate visibility into secondary sales data and inventory levels across your distribution network.
The platform helps you bridge the gap between your back office and the field, ensuring your sales reps follow optimized permanent journey plans. You can also manage complex schemes, discounts, and visual merchandising audits directly through the mobile app. It is specifically built for FMCG and CPG brands that need to scale their distribution and improve market share through actionable retail analytics.
Perenso
Perenso offers a specialized sales execution platform that helps you manage complex supply chain relationships and high-volume sales environments. Whether you are managing field reps visiting retail stores or coordinating massive industry trade shows, you can automate the entire order-to-cash process. The software eliminates manual data entry and reduces order errors by providing your team with real-time access to customer history, live inventory levels, and custom pricing structures directly from their mobile devices.
You can gain complete visibility into your field operations through advanced reporting and GPS tracking features. The platform is specifically built to handle the unique requirements of the consumer packaged goods (CPG) and pharmaceutical sectors, such as complex promotional logic and compliance tracking. By centralizing your sales data, you can identify performance gaps and optimize your distribution routes to ensure your products are always on the shelves when customers need them.
Overview
FieldAssist Features
- Smart Sales App Empower your field reps to book orders, check stock levels, and view historical data directly from their mobile devices.
- Real-time Tracking Monitor your sales team's live location and track their daily route completion to ensure maximum market coverage.
- Analytics Dashboard Access visual reports on secondary sales, productivity trends, and SKU performance to make faster, data-backed business decisions.
- Beat Optimization Create and manage permanent journey plans for your reps to ensure they visit the right outlets at the right frequency.
- Visual Merchandising Capture photos of store displays and shelf space to verify execution and maintain brand standards across all retail points.
- Scheme Management Configure complex trade promotions and discounts that apply automatically during the order process to prevent billing errors.
Perenso Features
- Field Sales Automation. Equip your field reps with mobile tools to take orders, check stock, and record store audits even while offline.
- Trade Show Management. Run high-volume buying events with specialized scanning tools that process thousands of orders in minutes without technical glitches.
- Advanced Analytics. Track your team's performance with visual dashboards that highlight sales trends, account gaps, and individual representative productivity.
- Content Management. Store and share the latest product catalogs, brochures, and pricing sheets so your team always presents accurate information.
- Promotion Logic. Apply complex buy-get deals and tiered discounts automatically during the checkout process to ensure billing accuracy every time.
- Route Optimization. Plan your daily store visits efficiently using integrated mapping tools to maximize time spent with customers and reduce travel.
Pricing Comparison
FieldAssist Pricing
Perenso Pricing
Pros & Cons
FieldAssist
Pros
- Excellent offline mode for areas with poor connectivity
- Highly intuitive interface for field sales representatives
- Accurate real-time location tracking and geo-fencing
- Robust reporting that simplifies complex sales data
- Responsive customer support during the implementation phase
Cons
- Initial setup and data migration takes time
- Mobile app can be heavy on battery usage
- Advanced customization requires assistance from their team
Perenso
Pros
- Exceptional reliability during high-pressure trade show environments
- Robust offline capabilities for remote field sales work
- Highly customizable to fit complex promotional pricing structures
- Strong focus on industry-specific needs like CPG and Pharma
Cons
- Interface can feel dated compared to modern consumer apps
- Initial configuration requires significant time and technical effort
- Learning curve for administrators managing complex backend rules