FieldAssist vs PlanogramBuilder Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

FieldAssist

0.0 (0 reviews)

FieldAssist is a specialized sales automation platform designed to help consumer goods brands streamline field operations, monitor real-time secondary sales, and optimize distribution networks through data-driven insights.

Starting at --
Free Trial NO FREE TRIAL
VS

PlanogramBuilder

0.0 (0 reviews)

PlanogramBuilder is a web-based 3D retail merchandising software that helps you create professional shelf layouts, optimize product placement, and generate detailed visual reports to improve your retail execution.

Starting at $50/mo
Free Trial 30 days

Quick Comparison

Feature FieldAssist PlanogramBuilder
Website fieldassist.in planogrambuilder.com
Pricing Model Custom Subscription
Starting Price Custom Pricing $50/month
FREE Trial ✘ No free trial ✓ 30 days free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment cloud mobile saas
Integrations SAP Microsoft Dynamics Oracle Tally Salesforce Power BI Tableau Excel Google Drive Dropbox
Target Users mid-market enterprise small-business mid-market enterprise
Target Industries retail manufacturing retail consumer-goods
Customer Count 0 0
Founded Year 2014 2003
Headquarters Gurugram, India Geneva, Switzerland

Overview

F

FieldAssist

FieldAssist provides you with a comprehensive suite of tools to manage your entire field sales operation from a single interface. You can track your sales team's location in real-time, monitor individual performance against targets, and digitize the entire order-booking process at retail outlets. By moving away from manual reporting, you gain immediate visibility into secondary sales data and inventory levels across your distribution network.

The platform helps you bridge the gap between your back office and the field, ensuring your sales reps follow optimized permanent journey plans. You can also manage complex schemes, discounts, and visual merchandising audits directly through the mobile app. It is specifically built for FMCG and CPG brands that need to scale their distribution and improve market share through actionable retail analytics.

strtoupper($product2['name'][0])

PlanogramBuilder

PlanogramBuilder is a specialized 3D tool designed to help you design and manage retail shelf space with precision. Instead of relying on manual sketches or complex CAD tools, you get an intuitive web-based interface where you can drag and drop products onto virtual shelving units. You can visualize your retail space in full 3D, allowing you to see exactly how your products will appear to customers from any angle.

The platform solves the common headache of communication between manufacturers and retailers by generating clear, actionable PDF instructions for in-store execution. You can import your own product images and dimensions to create a digital twin of your inventory. Whether you are a category manager at a large brand or a small boutique owner, the software helps you maximize sales per square foot by ensuring every product has its optimal place on the shelf.

Overview

F

FieldAssist Features

  • Smart Sales App Empower your field reps to book orders, check stock levels, and view historical data directly from their mobile devices.
  • Real-time Tracking Monitor your sales team's live location and track their daily route completion to ensure maximum market coverage.
  • Analytics Dashboard Access visual reports on secondary sales, productivity trends, and SKU performance to make faster, data-backed business decisions.
  • Beat Optimization Create and manage permanent journey plans for your reps to ensure they visit the right outlets at the right frequency.
  • Visual Merchandising Capture photos of store displays and shelf space to verify execution and maintain brand standards across all retail points.
  • Scheme Management Configure complex trade promotions and discounts that apply automatically during the order process to prevent billing errors.
strtoupper($product2['name'][0])

PlanogramBuilder Features

  • 3D Visual Editor. Build and view your shelf layouts in a fully interactive 3D environment to catch placement errors before they reach the store.
  • Drag-and-Drop Interface. Place products on shelves quickly using a simple mouse interface that snaps items into position automatically for perfect alignment.
  • Product Library Management. Upload your own product images and dimensions to create a custom database that reflects your actual physical inventory.
  • Automated Reporting. Generate detailed financial and space analysis reports instantly to see how your layout impacts potential sales and stock levels.
  • High-Resolution Exports. Export your finished designs as high-quality images or PDF schematics to provide clear instructions for your field teams.
  • Fixture Customization. Adjust shelf heights, widths, and depths to match the exact physical dimensions of your specific retail fixtures and displays.

Pricing Comparison

F

FieldAssist Pricing

P

PlanogramBuilder Pricing

Standard (Monthly)
$50
  • Full 3D editor access
  • Unlimited planograms
  • Product library management
  • PDF and Image exports
  • Standard technical support
  • Web-based cloud storage

Pros & Cons

M

FieldAssist

Pros

  • Excellent offline mode for areas with poor connectivity
  • Highly intuitive interface for field sales representatives
  • Accurate real-time location tracking and geo-fencing
  • Robust reporting that simplifies complex sales data
  • Responsive customer support during the implementation phase

Cons

  • Initial setup and data migration takes time
  • Mobile app can be heavy on battery usage
  • Advanced customization requires assistance from their team
A

PlanogramBuilder

Pros

  • Very easy to learn for non-technical users
  • Realistic 3D rendering improves stakeholder buy-in
  • Web-based access requires no complex local installation
  • Excellent customer support and responsive technical team

Cons

  • Initial product data upload can be time-consuming
  • Advanced automation features require higher-tier setup
  • Requires a stable internet connection for cloud saving
×

Please claim profile in order to edit product details and view analytics. Provide your work email @productdomain to receive a verification link.