Front
Front is a customer operations platform that transforms your email inbox into a collaborative workspace where teams manage shared conversations, automate workflows, and deliver personalized service at scale.
Nextiva
Nextiva is a comprehensive communication software providing cloud-based business phone systems, video conferencing, and customer relationship management tools to help you manage all your team and customer interactions in one place.
Quick Comparison
| Feature | Front | Nextiva |
|---|---|---|
| Website | front.com | nextiva.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $59/month | $18.95/month |
| FREE Trial | ✓ 7 days free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2006 |
| Headquarters | San Francisco, USA | Scottsdale, USA |
Overview
Front
Front transforms your traditional email inbox into a powerful customer operations platform. Instead of juggling disconnected tools, you can manage all your communication channels—email, SMS, live chat, and social media—in one collaborative space. You can assign messages to teammates, chat internally on customer threads without forwarding emails, and use shared drafts to ensure every response is perfect before it goes out.
The platform helps you eliminate the chaos of BCCs and forwarded threads while providing deep visibility into team performance. You can automate repetitive routing tasks and integrate your CRM data directly into your inbox so you always have context. It is designed for teams that need the efficiency of a help desk with the personal touch of a standard email client.
Nextiva
Nextiva is a unified communications platform that brings your phone, video, and messaging together in a single interface. Instead of juggling multiple apps, you can manage all your business conversations from your desktop or mobile device. It helps you eliminate communication silos by connecting your team through internal chat and providing a clear view of every customer interaction across different channels.
You can easily set up toll-free numbers, professional auto-attendants, and advanced call routing to ensure your customers always reach the right person. The platform also includes built-in productivity tools like screen sharing and task management. It scales effectively for any business size, offering various service tiers that integrate with your existing tools like Microsoft Outlook and Google Workspace.
Overview
Front Features
- Shared Inboxes Manage group addresses like support@ or sales@ together so your team has total visibility into every incoming message.
- Internal Comments Chat with your teammates directly on email threads to solve problems faster without ever sending an internal forward.
- Message Assignment Assign clear owners to every conversation so no customer request ever falls through the cracks or gets double-handled.
- Workflow Automation Create custom rules to route messages, trigger alerts, and tag conversations based on keywords or sender information automatically.
- Omnichannel Support Connect email, WhatsApp, SMS, and social media into one view so you can reply to everyone from one place.
- Analytics & Reporting Track your team's response times and message volume with detailed dashboards to optimize your customer service operations.
- Shared Drafts Collaborate on replies with your colleagues in real-time to ensure your team provides the most accurate and helpful answers.
- SLA Management Set up automated reminders for overdue replies so you always meet your service level agreements and keep customers happy.
Nextiva Features
- Unlimited Voice Calling. Make unlimited long-distance calls within the US and Canada so you never worry about per-minute charges.
- Auto-Attendant. Greet your callers professionally and route them to the correct department automatically with a customizable virtual receptionist.
- Video Conferencing. Host high-definition video meetings with screen sharing and recording capabilities to collaborate effectively with remote team members.
- Mobile & Desktop Apps. Turn your smartphone or computer into a fully functional business phone so you can work from anywhere.
- Voicemail-to-Email. Receive your voicemail messages as audio files directly in your inbox so you can listen and respond faster.
- Team Collaboration. Message your colleagues in real-time and share files within private or group chats to keep projects moving.
- Call Recording. Record and store your phone conversations to improve service quality and maintain accurate records for your business.
- Real-time Analytics. Monitor call volumes and team performance with live dashboards to make data-driven decisions for your business.
Pricing Comparison
Front Pricing
- Up to 10 seats
- Email, SMS, and Live Chat
- Shared inboxes
- Internal comments
- Basic rule templates
- Individual email accounts
- Everything in Starter, plus:
- Up to 50 seats
- Advanced workflow automation
- SLA rules and alerts
- Basic analytics
- CRM integrations
Nextiva Pricing
- Unlimited voice & video calling
- Auto-attendant
- Voicemail-to-email
- Integrations with Outlook & Google
- 24/7 Customer support
- Mobile and desktop apps
- Everything in Essential, plus:
- Unlimited conference calls
- Multi-level auto-attendant
- Salesforce & HubSpot integrations
- SMS/MMS messaging
- Screen sharing
Pros & Cons
Front
Pros
- Eliminates internal email clutter through comments
- Intuitive interface feels like a standard inbox
- Excellent visibility into who is handling what
- Powerful automation rules save significant manual time
- Seamless integration with popular CRM tools
Cons
- Higher price point compared to basic inboxes
- Steep learning curve for complex automation rules
- Mobile app lacks some advanced desktop features
- Search functionality can be slow with large archives
Nextiva
Pros
- Exceptional 24/7 customer support and onboarding
- High call quality and reliable uptime
- Easy setup process for new phone numbers
- Unified interface for multiple communication channels
- Feature-rich mobile app for remote work
Cons
- Mobile app occasionally experiences sync delays
- Interface can feel cluttered for basic users
- Pricing increases for smaller teams
- Advanced reporting requires higher-tier plans