GatherUp
GatherUp is a customer experience and online review management platform that helps you automate feedback collection, monitor online reviews, and showcase customer testimonials to build brand trust.
Ortto
Ortto is a unified customer journey platform that combines marketing automation, customer data, and advanced analytics to help you attract, engage, and retain customers through personalized multi-channel experiences.
Quick Comparison
| Feature | GatherUp | Ortto |
|---|---|---|
| Website | gatherup.com | ortto.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $99/month | $599/month |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2015 |
| Headquarters | St. Cloud, USA | Sydney, Australia |
Overview
GatherUp
GatherUp helps you take control of your brand's online reputation by automating the way you collect and manage customer feedback. Instead of chasing down reviews manually, you can set up automated requests via email or text to reach customers right after their experience. This allows you to catch unhappy customers privately before they post online while encouraging your fans to share their positive stories on sites like Google and Facebook.
You can monitor reviews from over 30 different platforms in a single dashboard, saving you from constant manual checking. The platform also lets you display your best reviews directly on your website with automated widgets, turning your happy customers into a powerful sales tool. It is designed for businesses of all sizes, from local shops to large agencies managing hundreds of client locations.
Ortto
Ortto is a unified platform that brings your customer data, marketing automation, and analytics together in one place. Instead of jumping between disconnected tools, you can see exactly how your customers interact with your brand across every touchpoint. You can build complex automated journeys that trigger based on real-time behaviors, ensuring you always send the right message at the perfect moment.
The platform helps you break down data silos by connecting your existing tech stack—like your billing system, support desk, and website—into a single customer view. Whether you are a growing startup or an established enterprise, you can use these insights to personalize emails, SMS, and in-app messages. It simplifies the process of turning raw data into actionable marketing campaigns that drive measurable growth for your business.
Overview
GatherUp Features
- Automated Review Requests Send personalized feedback requests via email or SMS automatically to ensure you never miss an opportunity to hear from a customer.
- Review Monitoring Track your ratings across 30+ review sites in one central dashboard so you can respond to feedback the moment it appears.
- Review Widget Display your best customer testimonials on your website automatically to build immediate trust with new visitors and improve SEO.
- First-Party Feedback Gather direct ratings and net promoter scores to understand customer sentiment privately before they head to public review sites.
- Social Sharing Turn your best reviews into branded social media posts with just a few clicks to highlight your success on Instagram and Facebook.
- Customer Insights Use text and sentiment analysis to identify common themes in your reviews and discover exactly what your customers love or dislike.
Ortto Features
- Visual Journey Builder. Create sophisticated automated workflows with a drag-and-drop canvas to guide customers through personalized brand experiences.
- Unified Customer Profiles. See a complete timeline of every interaction a customer has with your business across all integrated platforms.
- Multi-channel Messaging. Reach your audience wherever they are by sending coordinated messages via email, SMS, and in-app notifications.
- Real-time Analytics. Track your campaign performance and ROI instantly with customizable dashboards that show exactly what drives conversions.
- Advanced Segmentation. Group your audience based on their behavior, traits, or purchase history to deliver highly relevant content.
- AI Content Generation. Speed up your campaign creation by using built-in AI tools to write high-performing email subject lines.
Pricing Comparison
GatherUp Pricing
- 1 Location included
- Email and SMS requests
- Monitor 30+ review sites
- Website review widgets
- Social sharing tools
- Customer sentiment analysis
- Everything in Business, plus:
- Advanced reporting features
- White-label reporting options
- API access for integrations
- Priority support access
- Multi-user management
Ortto Pricing
- Up to 10,000 contacts
- Unlimited users
- Email & SMS marketing
- Visual journey builder
- Custom dashboards
- Standard integrations
- Everything in Professional, plus:
- Up to 20,000 contacts
- Advanced security features
- Priority support access
- Custom activity tracking
- Advanced data retention
Pros & Cons
GatherUp
Pros
- Automated workflows significantly increase review volume
- Centralized dashboard simplifies multi-site review monitoring
- Review widgets are easy to install and customize
- Excellent customer support and onboarding experience
Cons
- Entry-level pricing is high for very small businesses
- SMS credits may require additional costs
- Learning curve for advanced reporting filters
Ortto
Pros
- Powerful data integration from multiple sources
- Highly intuitive visual journey mapping interface
- Excellent real-time reporting and attribution tools
- Consolidates multiple marketing tools into one
Cons
- Higher starting price point than competitors
- Learning curve for complex data mapping
- SMS credits require additional separate spend