Instantly
Instantly is an automated cold email outreach platform that helps you scale your lead generation through unlimited email accounts, automated warmups, and a searchable B2B contact database.
Mixmax
Mixmax is a sales engagement platform for Gmail that helps you accelerate revenue by automating personalized outreach, tracking email engagement, and streamlining your entire sales workflow directly from your inbox.
Quick Comparison
| Feature | Instantly | Mixmax |
|---|---|---|
| Website | instantly.ai | mixmax.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $37/month | Free |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2021 | 2014 |
| Headquarters | New York, USA | San Francisco, USA |
Overview
Instantly
Instantly helps you scale your cold email outreach without worrying about deliverability or account limits. Instead of paying per email address, you can connect unlimited sender accounts to a single subscription, allowing you to distribute your volume and keep your primary domain safe. You can automate the entire process from lead sourcing to personalized sequences and follow-ups.
The platform solves the common headache of emails landing in spam by providing automated account warmup and smart deliverability features. You can manage all your replies in a centralized Unibox, ensuring you never miss a lead. Whether you are a solo founder or a large lead generation agency, the system provides the infrastructure to send thousands of personalized emails daily while maintaining a human touch.
Mixmax
Mixmax is a sales engagement platform designed to sit directly inside your Gmail inbox. It transforms your email into a high-powered sales tool by allowing you to automate personalized sequences, track exactly when prospects open your messages, and embed interactive elements like polls or link previews to boost response rates. You can manage your entire sales pipeline without constantly switching between tabs, making it easier to stay organized and focused on closing deals.
Beyond simple tracking, you can schedule meetings instantly with one-click calendar inserts and set up automated follow-ups that stop once a prospect replies. It is built primarily for sales, account management, and recruiting teams who live in their inboxes and need to scale their outreach while maintaining a personal touch. By syncing all activity directly to your CRM, you ensure your data stays accurate without manual entry.
Overview
Instantly Features
- Unlimited Email Accounts Connect as many sender accounts as you need without paying extra per seat so you can scale your volume safely.
- Automated Email Warmup Improve your sender reputation automatically by joining a network of real accounts that interact with your emails to prevent spam.
- B2B Lead Finder Access a database of over 160 million verified contacts to find your ideal customers and add them directly to your campaigns.
- Centralized Unibox Manage every reply from every connected email account in one single dashboard so you can respond to leads faster.
- Campaign Personalization Use dynamic variables and AI-driven attributes to make every automated email feel like a personal message written just for the recipient.
- Advanced Analytics Track your open rates, click rates, and reply rates across all campaigns to see exactly what is driving your sales.
Mixmax Features
- Email Tracking. Get real-time desktop notifications the moment someone opens your email or clicks a link so you can follow up instantly.
- Multi-Channel Sequences. Automate your outreach across email, phone, and social media with personalized stages that stop automatically when a prospect responds.
- One-Click Scheduling. Share your availability directly in your email body so prospects can book meetings with you in a single click.
- Email Templates. Save your best-performing emails as templates and share them with your team to maintain consistent messaging and save time.
- Sidechat Collaboration. Chat with your teammates privately on any email thread to coordinate responses without the prospect ever seeing the internal discussion.
- CRM Sync. Automatically log every email, click, and meeting to Salesforce or HubSpot to keep your records updated without manual data entry.
Pricing Comparison
Instantly Pricing
- Unlimited sending accounts
- Unlimited email warmup
- Up to 5,000 emails per month
- Up to 1,000 active leads
- Advanced multi-step campaigns
- Everything in Growth, plus:
- Up to 100,000 emails per month
- Up to 25,000 active leads
- Premium support
- Advanced sequence options
- Unibox for centralized replies
Mixmax Pricing
- Instant email tracking
- Basic email templates
- One-click calendar scheduling
- Email polls and surveys
- Instant link previews
- Everything in Free, plus:
- Unlimited email tracking
- Shared email templates
- Mail merge capabilities
- Sidechat for team collaboration
- Removal of Mixmax branding
Pros & Cons
Instantly
Pros
- Unlimited email accounts provide massive cost savings
- Automated warmup significantly improves inbox placement rates
- Centralized Unibox makes managing multiple accounts easy
- Interface is clean and very easy to navigate
- Lead finder database is integrated directly into the workflow
Cons
- Lead database credits can be expensive to replenish
- Learning curve for setting up custom tracking domains
- Customer support response times can vary during peaks
Mixmax
Pros
- Intuitive interface that lives directly inside your Gmail
- Highly effective one-click scheduling reduces booking friction
- Real-time tracking alerts help time follow-ups perfectly
- Easy to set up automated sequences quickly
Cons
- Only compatible with Gmail and Google Workspace
- Mobile app functionality is limited compared to desktop
- Higher pricing tiers required for Salesforce integration