Front
Front is a customer operations platform that transforms your email inbox into a collaborative workspace where teams manage shared conversations, automate workflows, and deliver personalized service at scale.
LiveChat
LiveChat is a customer service platform that helps you connect with website visitors in real-time to provide instant support, capture qualified leads, and increase your online sales conversions.
Quick Comparison
| Feature | Front | LiveChat |
|---|---|---|
| Website | front.com | livechat.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $59/month | $20/month |
| FREE Trial | ✓ 7 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2002 |
| Headquarters | San Francisco, USA | Wroclaw, Poland |
Overview
Front
Front transforms your traditional email inbox into a powerful customer operations platform. Instead of juggling disconnected tools, you can manage all your communication channels—email, SMS, live chat, and social media—in one collaborative space. You can assign messages to teammates, chat internally on customer threads without forwarding emails, and use shared drafts to ensure every response is perfect before it goes out.
The platform helps you eliminate the chaos of BCCs and forwarded threads while providing deep visibility into team performance. You can automate repetitive routing tasks and integrate your CRM data directly into your inbox so you always have context. It is designed for teams that need the efficiency of a help desk with the personal touch of a standard email client.
LiveChat
LiveChat is a versatile communication tool designed to help you engage with your customers the moment they land on your website. Instead of waiting for emails, you can solve problems instantly through a sleek chat widget that fits your brand. You can manage multiple conversations at once, use canned responses for speed, and see what customers are typing before they even hit send.
The platform is built for teams of all sizes, from solo entrepreneurs to large support departments in retail, tech, and service industries. It helps you move beyond simple messaging by providing detailed customer profiles and chat transcripts that integrate directly with your CRM. You can also track agent performance and customer satisfaction levels to ensure your support team stays efficient and helpful.
Overview
Front Features
- Shared Inboxes Manage group addresses like support@ or sales@ together so your team has total visibility into every incoming message.
- Internal Comments Chat with your teammates directly on email threads to solve problems faster without ever sending an internal forward.
- Message Assignment Assign clear owners to every conversation so no customer request ever falls through the cracks or gets double-handled.
- Workflow Automation Create custom rules to route messages, trigger alerts, and tag conversations based on keywords or sender information automatically.
- Omnichannel Support Connect email, WhatsApp, SMS, and social media into one view so you can reply to everyone from one place.
- Analytics & Reporting Track your team's response times and message volume with detailed dashboards to optimize your customer service operations.
- Shared Drafts Collaborate on replies with your colleagues in real-time to ensure your team provides the most accurate and helpful answers.
- SLA Management Set up automated reminders for overdue replies so you always meet your service level agreements and keep customers happy.
LiveChat Features
- Sneak Peek. See what your customers are typing in real-time before they send the message so you can prepare faster answers.
- Canned Responses. Save and reuse answers to common questions with simple keyboard shortcuts to speed up your workflow.
- Targeted Greetings. Set up automated triggers that send personalized messages to visitors based on their behavior or current page.
- Chat Tags. Categorize your conversations with custom tags to identify trends and organize your support data for better reporting.
- File Sharing. Send and receive documents, screenshots, and guides directly within the chat window to resolve issues more effectively.
- Rich Messages. Use clickable buttons and product cards to guide your customers through your website and boost sales.
Pricing Comparison
Front Pricing
- Up to 10 seats
- Email, SMS, and Live Chat
- Shared inboxes
- Internal comments
- Basic rule templates
- Individual email accounts
- Everything in Starter, plus:
- Up to 50 seats
- Advanced workflow automation
- SLA rules and alerts
- Basic analytics
- CRM integrations
LiveChat Pricing
- 14-day chat history
- Basic widget customization
- Ticketing system
- Data encryption
- Daily performance summary
- Unlimited chat history
- Full widget customization
- Agent groups
- Basic reporting
- Multiple brand support
Pros & Cons
Front
Pros
- Eliminates internal email clutter through comments
- Intuitive interface feels like a standard inbox
- Excellent visibility into who is handling what
- Powerful automation rules save significant manual time
- Seamless integration with popular CRM tools
Cons
- Higher price point compared to basic inboxes
- Steep learning curve for complex automation rules
- Mobile app lacks some advanced desktop features
- Search functionality can be slow with large archives
LiveChat
Pros
- Extremely easy to set up and customize
- Sneak peek feature significantly reduces response times
- Reliable mobile app for managing chats on-the-go
- Clean and intuitive interface for support agents
Cons
- No forever-free plan available for small users
- Pricing can become expensive for large teams
- Advanced reporting is locked behind higher tiers