Loomly
Loomly is a social media management platform that helps marketing teams and agencies streamline their content creation, scheduling, and community engagement across all major social networks.
Mention
Mention is a social media monitoring and listening tool that enables you to track brand mentions, analyze competitor strategies, and manage your social media presence across the web.
Quick Comparison
| Feature | Loomly | Mention |
|---|---|---|
| Website | loomly.com | mention.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $32/month | Free |
| FREE Trial | ✓ 15 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2016 | 2012 |
| Headquarters | Los Angeles, USA | Paris, France |
Overview
Loomly
Loomly is a visual social media management platform designed to help you take control of your brand's online presence. Instead of jumping between different apps, you can manage every stage of your social media strategy—from brainstorming post ideas and creating content to scheduling and analyzing performance—all within a single, intuitive dashboard.
You can collaborate with your team or clients through automated notification systems and easy approval workflows that prevent mistakes before they go live. Whether you are a solo creator or a large marketing agency, the platform scales to meet your needs with features like audience interaction tracking and detailed analytics that show you exactly what content resonates with your followers.
Mention
Mention helps you stay on top of every conversation about your brand, competitors, and industry across the web and social media. Instead of manually searching for updates, you get real-time alerts whenever someone talks about your business on news sites, blogs, forums, or social networks. This allows you to respond instantly to customer feedback and manage your online reputation before issues escalate.
You can also use the platform to analyze your competitors' digital footprints and identify key influencers in your niche. By monitoring specific keywords and sentiment, you gain actionable insights into how the public perceives your brand. Whether you are a solo consultant or a large agency, the platform provides the tools you need to streamline your social media engagement and reporting from a single, intuitive interface.
Overview
Loomly Features
- Post Ideas Never run out of inspiration with automated post ideas based on trending topics, RSS feeds, and upcoming holidays.
- Content Library Store and organize your photos, videos, and templates in a central location for quick access during post creation.
- Visual Calendar View your entire social schedule at a glance and move posts around with simple drag-and-drop functionality.
- Approval Workflows Set up custom approval paths so your team or clients can review and greenlight posts before they publish.
- Automated Scheduling Schedule your content to go live automatically across Facebook, Instagram, LinkedIn, X, and Pinterest to save time.
- Interactions Management Respond to comments and messages directly from the platform to keep your community engaged and happy.
Mention Features
- Real-Time Monitoring. Track millions of sources in real-time across social media, news, and blogs so you never miss a brand mention.
- Competitive Analysis. Monitor your competitors' activity and benchmark your performance against theirs to stay ahead in your industry.
- Sentiment Analysis. Automatically categorize mentions as positive, negative, or neutral to understand how people truly feel about your brand.
- Social Media Publishing. Draft, schedule, and publish your social media posts across multiple platforms directly from your monitoring dashboard.
- Influencer Identification. Find and rank key influencers in your industry to build meaningful partnerships and expand your brand reach.
- Custom Automated Reports. Build and schedule automated PDF or Excel reports to share your social media impact with clients or stakeholders.
Pricing Comparison
Loomly Pricing
- Up to 2 users
- Manage 10 social accounts
- Unlimited content uploading
- Core publishing tools
- Hashatg suggestions
- Basic analytics
- Everything in Base, plus:
- Up to 6 users
- Manage 20 social accounts
- Content export functionality
- Advanced analytics
- Slack and Microsoft Teams integration
Mention Pricing
- 1 Alert
- 1,000 Mentions
- 3 Social accounts
- 1 User
- Basic social media features
- Everything in Free, plus:
- 2 Alerts
- 5,000 Mentions
- 5 Social accounts
- Sentiment analysis
- Influencer dashboard
Pros & Cons
Loomly
Pros
- Intuitive interface makes onboarding new team members fast
- Post ideas feature helps overcome creative blocks easily
- Approval workflow prevents accidental or unapproved posts
- Visual calendar provides great clarity for content planning
Cons
- Mobile app has fewer features than desktop version
- Direct Instagram personal account posting has limitations
- Analytics reports could offer deeper customization options
Mention
Pros
- Real-time alerts ensure you respond to mentions immediately
- User-friendly interface makes setup quick and easy
- Comprehensive coverage across social media and web sources
- Sentiment analysis helps prioritize urgent customer issues
Cons
- Mention limits can be reached quickly on lower tiers
- Historical data is limited on basic plans
- Occasional noise in alerts requires fine-tuning keywords