Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Loxo
Loxo is an all-in-one talent intelligence platform that combines a recruiting CRM, applicant tracking system, and automated sourcing tool to help you find and hire the best candidates faster.
Quick Comparison
| Feature | Lasso CRM | Loxo |
|---|---|---|
| Website | lassocrm.com | loxo.co |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2003 | 2012 |
| Headquarters | Vancouver, Canada | Denver, USA |
Overview
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Loxo
Loxo is a talent intelligence platform designed to replace your fragmented recruiting tools with a single, unified workflow. Instead of jumping between separate databases and email tools, you get a centralized hub that combines an enterprise-grade CRM with a powerful Applicant Tracking System. You can manage your entire hiring lifecycle from initial headhunting to final placement without losing track of candidate data or communication history.
The platform solves the problem of manual data entry by providing a proprietary database of over 1.2 billion people, allowing you to find contact information and social profiles instantly. Whether you are an executive search firm, a staffing agency, or an in-house talent acquisition team, Loxo helps you automate repetitive outreach and focus on building relationships. You can streamline your workflow with automated email sequences and SMS nurturing to keep your talent pipeline active and engaged.
Overview
Lasso CRM Features
- Lead Management Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access Access your prospect data and update lead status from the sales center or the field using any mobile device.
Loxo Features
- Loxo Source. Access a global database of over 1.2 billion professionals to find the perfect candidates with AI-powered search filters.
- Recruiting CRM. Manage your candidate relationships and client pipelines in a centralized hub that tracks every interaction automatically.
- Applicant Tracking System. Move candidates through your hiring stages with a visual drag-and-drop pipeline that keeps your team organized.
- Outreach Automation. Scale your headhunting efforts using automated email and SMS sequences that feel personal to every recipient.
- Contact Discovery. Find verified personal emails and phone numbers for prospects instantly, eliminating the need for third-party data scrapers.
- Reporting & Analytics. Track your team's performance and pipeline health with real-time dashboards that highlight your most effective hiring channels.
Pricing Comparison
Lasso CRM Pricing
Loxo Pricing
- Single user access
- Basic CRM & ATS
- Job board publishing
- Candidate management
- Email integration
- Everything in Free, plus:
- Loxo Source AI access
- Unlimited contact discovery
- Automated outreach sequences
- SMS messaging capabilities
- Advanced reporting tools
Pros & Cons
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs
Loxo
Pros
- All-in-one platform eliminates the need for multiple subscriptions
- Massive candidate database makes sourcing significantly faster
- Intuitive interface is easy for new recruiters to learn
- Automated sequences save hours of manual follow-up time
Cons
- Occasional bugs reported during major platform updates
- Mobile app functionality is limited compared to desktop
- Contact data accuracy can vary for niche industries