Infogram
Infogram is an intuitive visualization tool that helps you create engaging infographics, reports, and interactive maps to transform complex data into clear, compelling visual stories for your audience.
Maptive
Maptive is a cloud-based mapping software that transforms your Excel spreadsheets and location data into customizable, interactive Google Maps to help you visualize geographic trends and optimize business territories.
Quick Comparison
| Feature | Infogram | Maptive |
|---|---|---|
| Website | infogram.com | maptive.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $250/month |
| FREE Trial | ✘ No free trial | ✓ 10 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2011 |
| Headquarters | Riga, Latvia | Portland, USA |
Overview
Infogram
Infogram helps you turn dry data into stunning interactive visuals without needing design or coding skills. You can choose from over 35 interactive chart types and 500 maps to build reports, social media graphics, and dashboards that grab attention. The drag-and-drop editor makes it easy to import data from spreadsheets or cloud services and watch your visualizations update in real-time.
You can collaborate with your team on projects and publish your finished work online or download high-quality files for presentations. Whether you are a marketer, educator, or journalist, the platform provides the flexibility to create branded content that resonates with your viewers. It offers a tiered approach starting with a free basic plan, scaling up to enterprise-level features for larger organizations.
Maptive
Maptive is a visual mapping platform that turns your raw location data into actionable insights. Instead of staring at complex spreadsheets, you can plot your customers, assets, or sales leads directly onto a high-performance Google Map. It allows you to identify geographic patterns, analyze market density, and share interactive maps with your team or the public in seconds.
You can use the software to build custom sales territories, find the most efficient routes for field teams, and perform advanced radius searches. It is designed for businesses of all sizes—from local service providers to global enterprises—who need to make faster, data-driven decisions based on where their business happens. You can get started with a 10-day free trial to explore the full suite of mapping tools.
Overview
Infogram Features
- Interactive Charts Choose from over 35 chart types that let your audience hover, click, and explore data points for deeper insights.
- Live Data Integration Connect your charts to Google Sheets or JSON feeds to ensure your visualizations update automatically when your data changes.
- Object Animations Add movement to your reports with entry animations that guide your viewers' eyes to the most important information.
- Custom Templates Access a library of designer-made templates for infographics, slides, and social posts to jumpstart your creative process.
- Interactive Maps Build detailed heatmaps and regional maps using a library of over 500 countries and territories to visualize geographic trends.
- Team Collaboration Invite your colleagues to edit projects in real-time and manage permissions across different folders and workspaces.
Maptive Features
- Global Geocoding. Upload your Excel or Google Sheets data and watch as it instantly transforms into precise locations on a global map.
- Territory Management. Define and manage custom sales territories using zip codes, counties, or hand-drawn shapes to balance your team's workload.
- Route Optimization. Plan the most efficient paths between multiple locations to save time on the road and reduce fuel costs.
- Heat Mapping. Visualize data density to identify your most profitable areas and discover untapped markets at a glance.
- Radius & Proximity Tools. Draw circles around specific points to analyze everything within a set distance and understand your local market reach.
- Demographic Data Overlay. Access built-in census data to see population, income, and age statistics directly on your custom maps.
Pricing Comparison
Infogram Pricing
- 37+ interactive chart types
- Up to 10 projects
- 5 projects per month
- Import data from Excel/CSV
- Object animations
- Public web publishing
- Everything in Basic, plus:
- Up to 100 projects
- 100+ premium templates
- Privacy settings
- Download high-quality images
- Live data connectors
Maptive Pricing
- 1 user included
- Up to 100,000 locations per map
- Territory creation tools
- Route optimization
- Demographic data overlays
- Export maps to image or PDF
- Everything in Pro, plus:
- 5 users included
- Collaborative map editing
- Centralized billing
- Advanced user permissions
- Priority email support
Pros & Cons
Infogram
Pros
- Extremely intuitive drag-and-drop interface for non-designers
- Interactive elements make data much more engaging
- Seamless integration with Google Sheets for live updates
- Wide variety of professional templates saves time
Cons
- Free version requires public branding on projects
- Limited font and styling options on lower tiers
- Mobile responsiveness can be tricky for complex charts
Maptive
Pros
- Built on Google Maps for familiar and reliable navigation
- Extremely fast geocoding for large datasets
- Intuitive interface requires almost no technical training
- High-quality demographic data is built directly into the tool
Cons
- Higher starting price point than some basic competitors
- Mobile browser experience can be slower with massive datasets
- Limited advanced styling options for map markers