Copper
Copper is a productivity-first CRM software designed specifically for Google Workspace users to manage contacts, track sales opportunities, and automate administrative tasks directly within your Gmail and Calendar.
Podium
Podium is a comprehensive lead conversion and communication platform that helps local businesses manage customer interactions, reviews, and payments through a single, unified text-based inbox.
Quick Comparison
| Feature | Copper | Podium |
|---|---|---|
| Website | copper.com | podium.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $23/month | $249/month |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2014 |
| Headquarters | San Francisco, USA | Lehi, USA |
Overview
Copper
Copper is a CRM built specifically for teams that live in Google Workspace. Instead of jumping between tabs, you can manage your entire sales pipeline, track email conversations, and update contact details directly inside your Gmail inbox. It automatically syncs your data from Google Calendar and Docs, so you spend less time on manual entry and more time building relationships with your clients.
You can visualize your sales process through drag-and-drop pipelines and set up automated reminders to ensure no lead falls through the cracks. It is ideal for small to mid-sized agencies, consulting firms, and technology companies that need a streamlined way to manage complex relationships without the steep learning curve of traditional enterprise CRM platforms.
Podium
Podium helps you grow your local business by turning customer interactions into your competitive advantage. You can manage your entire customer journey—from the first lead to the final payment—all through text messaging. The platform centralizes messages from Google, Facebook, and your website into one inbox so you never miss a lead.
You can automatically send review invitations to build your online reputation and use bulk text campaigns to drive repeat business. It also simplifies your financial workflow by allowing you to send secure payment links directly in a conversation. Whether you run a single shop or a multi-location enterprise, Podium helps you respond faster and close more deals through the channels your customers actually use.
Overview
Copper Features
- Native Google Integration Manage your contacts and update deals directly within Gmail and Google Calendar without ever switching between different browser tabs.
- Automated Data Entry Scrape contact details from email signatures and sync calendar events automatically to keep your records accurate with zero manual effort.
- Visual Pipeline Management Track every deal across multiple stages using a clean drag-and-drop interface that gives you instant clarity on your revenue.
- Email Tracking Get real-time alerts when prospects open your emails or click your links so you can follow up at the perfect moment.
- Workflow Automation Set up triggers to automatically assign tasks, send follow-up emails, and update lead statuses based on specific team actions.
- Project Management Transition smoothly from closing a deal to managing the project with built-in tools for task tracking and file sharing.
Podium Features
- Unified Inbox. Manage all your messages from Google, Facebook, and SMS in one place so you can respond to leads instantly.
- Review Management. Send automated text invites to customers after a sale to boost your ratings on Google and industry-specific sites.
- Webchat. Convert website visitors into text conversations so you can keep the lead even after they leave your site.
- Text Payments. Collect payments faster by sending secure links through text, allowing your customers to pay with a single tap.
- Marketing Campaigns. Send personalized bulk text messages to your customer list to announce promotions and drive immediate foot traffic.
- AI Employee. Use automated AI responses to handle common customer questions and book appointments even when your team is busy.
Pricing Comparison
Copper Pricing
- Up to 3 users
- 2,500 contact limit
- Google Workspace integration
- Pipeline management
- Team collaboration tools
- Standard reporting
- Everything in Starter, plus:
- Unlimited contacts
- Workflow automation
- Bulk email and templates
- Custom fields and filters
- Integration with 1,000+ apps
Podium Pricing
- Unlimited 1-to-1 messaging
- Review management tools
- Website Webchat widget
- Mobile app access
- Standard reporting
- Secure text payments
- Everything in Core, plus:
- Automated review invites
- Personalized bulk texting
- Advanced reporting & insights
- Customized automated responses
- Multi-channel marketing campaigns
Pros & Cons
Copper
Pros
- Seamless integration with Gmail and Google Calendar
- Minimal learning curve for existing Google users
- Clean and intuitive user interface design
- Automated data scraping saves significant time
- Excellent mobile app for managing deals remotely
Cons
- Limited functionality for non-Google Workspace users
- Starter tier has a strict 3-user limit
- Reporting features can feel basic for enterprises
- Price per user is higher than competitors
Podium
Pros
- Significantly increases Google review volume quickly
- Centralizes all communication into one easy inbox
- Text-to-pay feature speeds up collection times
- User-friendly mobile app for managing leads anywhere
Cons
- Higher monthly cost compared to basic tools
- Contract terms can be difficult to navigate
- Occasional delays in message syncing across devices