Primer vs Walnut

<p>Primer helps you bridge the gap between digital browsing and physical ownership by letting your clients see exactly how artwork looks in their own space. You can upload your entire portfolio and view pieces at their true scale on any wall using advanced augmented reality. This eliminates the guesswork for collectors and interior designers, helping them feel confident in their purchase decisions without needing physical trials or shipping samples. </p> <p>You can manage your inventory directly from your mobile device and share immersive previews with your audience. Whether you are an independent artist or a high-end gallery, the platform provides a professional way to showcase work in a real-world context. By integrating these AR previews into your sales process, you reduce the friction of 'will it fit' and focus on the emotional connection of the art.</p>

<p>Walnut helps you transform static product tours into interactive, high-converting experiences. Instead of relying on recorded videos or unstable staging environments, you can capture your product's front-end and create a perfect, clickable sandbox. This allows your sales team to deliver consistent, bug-free demonstrations every time while tailoring the experience to each prospect's specific pain points.</p> <p>You can also embed these interactive demos directly on your website to generate qualified leads or send them as leave-behind collateral after a call. The platform provides deep analytics into how prospects engage with your demo, showing you exactly which features they care about most. It effectively bridges the gap between marketing interest and sales conversion by letting prospects experience your value firsthand.</p>