Cognism
Cognism provides premium international sales intelligence with compliant mobile numbers and B2B emails to help your revenue teams connect with the right decision-makers and close more deals.
Riddle
Riddle is an online quiz maker that helps you create interactive content like personality tests, polls, and surveys to generate leads and engage your website audience.
Quick Comparison
| Feature | Cognism | Riddle |
|---|---|---|
| Website | cognism.com | riddle.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $69/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2014 |
| Headquarters | London, UK | Saarbrücken, Germany |
Overview
Cognism
Cognism is a premium sales intelligence platform designed to help you identify and connect with your ideal customers. It provides access to a vast global database of B2B contacts, specifically focusing on high-quality mobile numbers and verified email addresses. You can use the platform to build highly targeted lead lists based on firmographic data, technographics, and real-time intent signals that show you which companies are actively looking for your services.
The software solves the common problem of outdated or inaccurate contact data by providing human-verified mobile numbers and ensuring strict compliance with global data regulations like GDPR. Whether you are a sales representative looking to book more meetings or a marketing leader aiming to improve campaign deliverability, the platform gives you the tools to reach decision-makers directly and reduce time wasted on dead-end leads.
Riddle
Riddle is an interactive content creation platform designed to help you engage your audience and capture high-quality leads. Instead of static forms, you can build personality tests, trivia quizzes, polls, and surveys that encourage active participation. You can easily embed these interactive elements directly into your website or CMS to increase time-on-page and collect zero-party data from your visitors.
The platform focuses heavily on data privacy and GDPR compliance, ensuring you own all the data you collect without third-party tracking. You can connect your quizzes to your favorite email marketing tools to automate follow-ups based on specific quiz results. It is a versatile solution for publishers, marketers, and small business owners who want to turn passive readers into active subscribers.
Overview
Cognism Features
- Diamond Verified Mobile® Connect with prospects directly using human-verified mobile numbers that bypass gatekeepers and increase your connect rates significantly.
- Intent Data Identify which companies are actively researching your solution right now so you can prioritize your outreach to ready-to-buy prospects.
- Global Data Coverage Access a massive database of B2B contacts across EMEA, NAM, and APAC to scale your international sales efforts effectively.
- Salesforce Integration Sync high-quality contact data directly into your CRM to keep your records updated and your sales pipeline moving smoothly.
- Browser Extension View contact details and export leads directly from LinkedIn or company websites without leaving your browser window.
- Compliance Engine Run your outreach with peace of mind using a platform that prioritizes GDPR and CCPA compliance and checks 'do not call' registries.
Riddle Features
- Interactive Quiz Builder. Create engaging personality tests, trivia, and scored quizzes with a simple drag-and-drop interface to boost your site engagement.
- Lead Generation Forms. Add custom lead forms inside your quizzes to collect emails and names before showing users their final results.
- White-label Branding. Remove all Riddle branding and add your own logo, fonts, and colors to ensure a consistent brand experience.
- GDPR Compliance. Protect your user data with built-in privacy features that meet strict European standards without using tracking cookies.
- Visual Customization. Adjust every design element from button styles to background images using the CSS editor or simple styling tools.
- Advanced Analytics. Track how your audience interacts with your content and see where they drop off to optimize your conversion rates.
- Branching Logic. Create personalized paths for your users by showing different questions based on their previous answers for a tailored experience.
- Image and Video Support. Enhance your quizzes by adding GIFs, YouTube videos, or your own uploaded images to make questions more visually appealing.
Pricing Comparison
Cognism Pricing
Riddle Pricing
- Unlimited quizzes and polls
- Unlimited leads and traffic
- Basic lead generation forms
- Standard integrations
- Riddle branding removed
- Email support
- Everything in Essential, plus:
- Advanced lead generation
- Custom fonts and CSS
- Conditional logic
- Redirect users after quiz
- Priority support
Pros & Cons
Cognism
Pros
- Exceptional accuracy for European and international mobile numbers
- Strict adherence to GDPR makes it safe for global outreach
- Seamless integration with major CRMs like Salesforce and HubSpot
- Intent data helps prioritize leads that are actively searching
Cons
- Premium pricing makes it a significant investment for startups
- Credit-based systems can feel restrictive for high-volume teams
- Learning curve for mastering advanced filtering and search features
Riddle
Pros
- Excellent GDPR and data privacy features
- Unlimited lead collection on all paid plans
- Very responsive and helpful customer support team
- Easy to embed on any website platform
- Highly customizable design options for branding
Cons
- No forever-free plan available for users
- Starting price is higher than some competitors
- Steep learning curve for advanced CSS styling