Frontify
Frontify is a cloud-based brand management platform that provides your team with a centralized space to build brand guidelines, manage digital assets, and collaborate on creative projects.
Sales Layer
Sales Layer is an agile Product Information Management platform that helps you centralize, synchronize, and manage your product data across multiple sales channels and global marketplaces automatically.
Quick Comparison
| Feature | Frontify | Sales Layer |
|---|---|---|
| Website | frontify.com | saleslayer.com |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✓ 30 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2013 |
| Headquarters | St. Gallen, Switzerland | Valencia, Spain |
Overview
Frontify
Frontify provides a centralized home for your entire brand, ensuring everyone stays on the same page. You can move beyond static PDF style guides by creating living, web-based brand guidelines that update in real-time. This allows your designers, marketers, and external partners to access the latest logos, colors, and fonts instantly without digging through endless email threads or outdated folders.
The platform simplifies how you store and share assets through a dedicated digital asset management system. You can also build UI pattern libraries to bridge the gap between design and development. Whether you are a growing startup or a global enterprise, Frontify helps you maintain brand consistency across every touchpoint while reducing the manual work involved in creative approvals and asset distribution.
Sales Layer
Sales Layer is an agile Product Information Management (PIM) solution designed to help you take control of your product data. Instead of struggling with scattered spreadsheets, you can centralize all your technical specifications, descriptions, and images in one secure cloud-based library. It simplifies the complex process of updating product information across your entire sales network, ensuring your customers always see accurate data.
You can automate the synchronization of your catalog with major marketplaces like Amazon, BigCommerce, and Shopify. The platform is particularly effective for manufacturers and retailers dealing with large SKU counts who need to speed up their time-to-market. By using the built-in quality scores, you can identify missing information and improve your product content before it goes live.
Overview
Frontify Features
- Digital Asset Management Store, organize, and share your brand assets in a central hub so you always find the right file.
- Living Brand Guidelines Create interactive web-based guidelines that ensure your team always uses the most up-to-date brand elements and standards.
- Creative Collaboration Review designs and provide feedback directly on assets to speed up your approval process and reduce revision cycles.
- Digital Stationery Empower your non-designers to create brand-consistent documents and business cards using pre-approved, customizable templates.
- UI Pattern Library Document your code snippets and design components in one place to keep your digital products visually consistent.
- Brand Portal Set up a professional gateway for external partners to access approved brand materials without compromising your internal security.
Sales Layer Features
- Centralized Product Database. Store all your product descriptions, technical specs, and digital assets in one single source of truth for your entire team.
- Quality Score Analysis. Identify incomplete product listings and improve your data quality with automated suggestions before you push products to your store.
- Multi-Channel Connectors. Sync your product data instantly with Amazon, Shopify, Magento, and other major marketplaces using pre-built, easy-to-configure connectors.
- Digital Asset Management. Organize and link your high-resolution images, videos, and PDF manuals directly to your product listings for a better customer experience.
- Instant Catalog Creator. Generate professional PDF catalogs and lookbooks automatically from your stored product data to share with your B2B clients.
- Workflow Management. Assign tasks to your team members and track the progress of product updates to ensure your catalog is always current.
Pricing Comparison
Frontify Pricing
- 1 Brand Guideline
- Up to 3 users
- Basic layout blocks
- Standard support
- Community access
- Everything in Free, plus:
- Unlimited Guideline pages
- Up to 5 users included
- Digital Asset Management
- Custom domain options
- Advanced layout blocks
Sales Layer Pricing
Pros & Cons
Frontify
Pros
- Intuitive interface makes brand guidelines easy to navigate
- Centralized asset storage eliminates version control issues
- Web-based guidelines are much easier to update than PDFs
- Strong permission settings for managing external agency access
Cons
- Initial setup of guidelines requires significant time investment
- Pricing can scale quickly for very large teams
- Some advanced customization requires basic CSS knowledge
Sales Layer
Pros
- Extremely intuitive interface compared to traditional PIM systems
- Fast implementation times for complex product catalogs
- Excellent customer support during the onboarding process
- Powerful automated mapping for marketplace integrations
Cons
- Custom pricing requires a sales call to start
- Advanced reporting features could be more detailed
- Initial data mapping requires careful planning