Scoop.it
Scoop.it is a content curation platform that helps you discover, edit, and publish relevant third-party content to boost your online presence and fuel your social media channels.
Sprout Social
Sprout Social is a comprehensive social media management platform that helps you manage engagement, publishing, analytics, and listening across all your social channels from a single, centralized dashboard.
Quick Comparison
| Feature | Scoop.it | Sprout Social |
|---|---|---|
| Website | scoop.it | sproutsocial.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $249/month |
| FREE Trial | ✓ 7 days free trial | ✓ 30 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2010 |
| Headquarters | San Francisco, USA | Chicago, USA |
Overview
Scoop.it
Scoop.it helps you solve the constant challenge of content creation by leveraging the power of curation. Instead of writing everything from scratch, you can discover trending topics relevant to your industry and share them with your own added insights. This approach allows you to maintain a consistent publishing schedule across your blog and social media accounts while establishing yourself as a knowledgeable resource in your field.
You can use the platform to monitor specific keywords, filter through millions of web pages, and organize the best finds into beautiful topical hubs. Whether you are a solo professional looking to build a personal brand or a marketing team aiming to increase engagement, the software streamlines the workflow of finding, enriching, and distributing high-quality content to your target audience.
Sprout Social
Sprout Social is a centralized platform designed to help you manage every aspect of your social media presence. Instead of jumping between different apps, you can handle engagement, publishing, and reporting from one unified smart inbox. It helps you build stronger relationships with your audience by ensuring no message falls through the cracks while providing deep insights into what content actually drives results for your brand.
You can use the platform to schedule posts across multiple networks, monitor brand mentions in real-time, and generate presentation-ready reports for your stakeholders. It scales effectively for growing businesses and large enterprises alike, offering a 30-day free trial to let you explore the full suite of automation and listening tools before committing to a paid plan starting at $249 per month.
Overview
Scoop.it Features
- Advanced Content Engine Monitor the web using specific keywords and boolean search to find the most relevant articles for your niche automatically.
- Social Media Scheduler Plan and schedule your curated posts across multiple social networks like LinkedIn, Twitter, and Facebook from a single dashboard.
- Direct Blog Integration Publish curated content directly to your WordPress, Ghost, or Tumblr site to keep your blog active with minimal effort.
- Email Newsletter Creator Turn your curated collections into professional email newsletters in minutes using a simple drag-and-drop editor and export to your provider.
- Content Suggestion AI Receive daily recommendations based on your interests so you never run out of high-quality material to share with your followers.
- White-Label Hubs Create branded content pages that live on your own domain to drive traffic back to your site and improve SEO.
Sprout Social Features
- Unified Smart Inbox. Streamline your engagement by managing all incoming messages from every social profile in a single, filterable view.
- Shared Content Calendar. Plan and schedule your social posts across multiple networks using a visual calendar to maintain a consistent brand voice.
- Social Listening. Uncover critical consumer insights and industry trends by tracking specific keywords, hashtags, and brand mentions across the web.
- Automated Reporting. Create professional, presentation-ready reports that track your performance and prove the ROI of your social media efforts.
- Employee Advocacy. Empower your team to share curated company content to their own social networks to extend your brand's reach.
- Review Management. Monitor and respond to your business reviews on Facebook, Google My Business, and TripAdvisor directly from your dashboard.
Pricing Comparison
Scoop.it Pricing
- 1 Topic page
- Up to 10 scoops per day
- Social media sharing
- Basic search engine
- Personal use only
- Everything in Free, plus:
- Unlimited scoops
- Up to 10 topic pages
- Share to 5 social accounts
- Newsletter export
- Direct blog publishing
Sprout Social Pricing
- 5 social profiles
- All-in-one smart inbox
- Publishing and scheduling
- Social content calendar
- Review management
- Mobile app for iOS and Android
- Everything in Standard, plus:
- Unlimited social profiles
- Competitive reports for Instagram
- Custom workflows and tags
- Optimal send times
- Paid social reporting
Pros & Cons
Scoop.it
Pros
- Saves significant time on daily content research
- Very easy to set up and start curating
- Helps maintain consistent social media activity
- Effective for improving SEO through topical hubs
Cons
- Free version is quite limited for professional use
- Interface feels slightly dated compared to newer tools
- Mobile app experience can be inconsistent
Sprout Social
Pros
- Intuitive interface makes onboarding new team members fast
- Excellent reporting tools that look professional for clients
- Smart Inbox simplifies managing high volumes of messages
- Reliable post scheduling and automated optimal timing features
Cons
- Significantly higher starting price than most competitors
- Additional costs for social listening and advocacy modules
- Limited features for smaller teams on the entry tier