Epom
Epom provides a customizable ad serving platform that allows you to manage, track, and optimize digital advertising campaigns across display, mobile, and video channels from a single interface.
Simpli.fi
Simpli.fi is a comprehensive advertising automation platform that uses unstructured data to help you execute precise programmatic, search, social, and CTV campaigns across all your digital screens.
Quick Comparison
| Feature | Epom | Simpli.fi |
|---|---|---|
| Website | epom.com | simpli.fi |
| Pricing Model | Subscription | Custom |
| Starting Price | $212/month | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2010 |
| Headquarters | Kyiv, Ukraine | Fort Worth, USA |
Overview
Epom
Epom is a versatile ad serving platform designed to give you full control over your digital advertising ecosystem. You can manage cross-channel campaigns including display, video, and mobile app ads without needing to build a custom solution from scratch. The platform focuses on automation, allowing you to set specific optimization rules that handle manual adjustments for you.
You can white-label the entire interface to match your brand, making it an ideal choice for ad networks and agencies. It solves the problem of fragmented data by consolidating your real-time analytics into one dashboard. Whether you are scaling a small network or managing high-volume enterprise traffic, the software adapts to your specific technical requirements and integration needs.
Simpli.fi
Simpli.fi is an advertising automation platform designed to help you manage high-volume digital campaigns with precision. Unlike traditional tools that rely on pre-packaged audience segments, you can use unstructured data to target specific behaviors, locations, and interests at the individual keyword or GPS level. This gives you more control over who sees your ads and how your budget is spent across CTV, mobile, and desktop.
You can streamline your entire workflow from media planning and buying to automated reporting and invoicing. The platform is built to handle the complexity of localized advertising at scale, making it a go-to choice for agencies and multi-location brands. By consolidating your programmatic, social, and search efforts into one interface, you reduce manual tasks and gain a clearer view of your cross-channel performance.
Overview
Epom Features
- Cross-Channel Serving Manage your display, mobile web, in-app, and video ads through a single unified interface for better efficiency.
- White-Labeling Customize the platform with your own branding, logo, and domain to provide a professional experience for your clients.
- Advanced Targeting Reach the right audience by filtering traffic based on geography, browser, device type, and specific user behavior.
- Automatic Optimization Set custom rules to automatically prioritize high-performing campaigns and maximize your total advertising revenue.
- Real-Time Analytics Monitor your performance with instant data updates and export detailed reports to share with your stakeholders.
- Mass Action Tool Save hours of manual work by editing multiple campaigns, banners, or placements simultaneously with just a few clicks.
Simpli.fi Features
- Geo-Fencing Marketing. Target users based on their precise physical location to drive foot traffic and track conversions at your storefront.
- CTV Advertising. Reach cord-cutters on the big screen with household-level precision and detailed attribution for your television campaigns.
- Site Retargeting. Stay top-of-mind by showing relevant ads to people who have already visited your website or specific product pages.
- Search Retargeting. Find new customers by showing them display ads immediately after they search for your target keywords on the web.
- Automated Workflow. Manage your media buying, client billing, and project management in one place to save hours of manual data entry.
- Cross-Channel Reporting. View all your campaign metrics in a single dashboard to understand exactly which channels are driving your ROI.
Pricing Comparison
Epom Pricing
- Up to 40M monthly impressions
- Display, Mobile, and Video ads
- Basic targeting options
- Real-time reporting
- Email support
- Standard optimization tools
- Everything in Basic, plus:
- Up to 100M monthly impressions
- Advanced targeting features
- White-labeling capabilities
- Priority email support
- Custom domain setup
Simpli.fi Pricing
Pros & Cons
Epom
Pros
- Highly customizable interface with full white-labeling options
- Responsive customer support team helps with technical setup
- User-friendly dashboard makes campaign management very straightforward
- Reliable real-time tracking with minimal data discrepancies
Cons
- Initial setup can be complex for beginners
- Pricing scales quickly with high impression volumes
- Advanced reporting features require a learning curve
Simpli.fi
Pros
- Unmatched precision for local geo-fencing campaigns
- Consolidates multiple ad channels into one dashboard
- Excellent customer support and dedicated account management
- Highly granular reporting data for client transparency
Cons
- Interface has a steep learning curve for beginners
- Minimum spend requirements may exclude very small budgets
- Reporting tools can be slow when processing large datasets