Privy
Privy is an e-commerce marketing platform that helps you grow your email list, reduce cart abandonment, and drive more sales through automated email and SMS messaging campaigns.
Email on Acid
Email on Acid is a comprehensive email pre-deployment platform providing automated testing, content checking, and deliverability tools to ensure your campaigns look perfect across all major inbox providers.
Quick Comparison
| Feature | Privy | Email on Acid |
|---|---|---|
| Website | privy.com | sinch.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $74/month |
| FREE Trial | ✓ 15 days free trial | ✓ 7 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2009 |
| Headquarters | Boston, USA | San Antonio, USA |
Overview
Privy
Privy is an all-in-one marketing platform designed specifically for e-commerce store owners who want to turn website visitors into loyal customers. You can quickly build your subscriber list using customizable pop-ups, flyouts, and spin-to-win wheels that integrate directly with your online store. The platform focuses on capturing data and immediately putting it to work through automated messaging that reaches customers at the right moment.
You can recover lost revenue by sending automated abandoned cart emails and SMS texts to shoppers who left items behind. Beyond simple lead capture, you get tools to manage your entire email marketing strategy, including newsletters, purchase follow-ups, and customer win-back campaigns. It is built to scale with your business, offering a free version for beginners and tiered paid plans as your contact list grows.
Email on Acid
Email on Acid helps you eliminate the guesswork of email marketing by previewing your campaigns across over 100 different email clients and devices. You can catch rendering issues, broken links, and accessibility problems before you hit send, ensuring every subscriber has a consistent experience. The platform automates the tedious manual testing process, allowing your team to deploy high-quality emails faster and with more confidence.
Beyond simple previews, you can optimize your inbox placement with deliverability tools that check your IP against blacklists and validate your SPF and DKIM records. Whether you are a solo developer or part of a large enterprise marketing team, the platform provides the technical insights needed to bypass spam filters and improve engagement. You can integrate these checks directly into your existing workflow to maintain brand standards across every communication.
Overview
Privy Features
- Customizable Pop-ups Create high-converting overlays, bars, and spin-to-win wheels using a drag-and-drop editor to grow your subscriber list.
- Abandoned Cart Recovery Automatically send emails and SMS messages to shoppers who leave items in their cart to win back lost sales.
- SMS Marketing Send personalized text messages for flash sales and cart reminders to reach your customers directly on their mobile devices.
- Advanced Targeting Show specific offers based on cart value, website behavior, or geographic location to increase your conversion rates.
- Email Newsletters Design and send professional marketing emails to your entire list using pre-built templates that match your brand.
- Cross-Sell Displays Boost your average order value by showing targeted product recommendations to customers based on what they are buying.
Email on Acid Features
- Unlimited Email Previews. View your email exactly as it appears on 100+ combinations of devices and clients to ensure perfect rendering every time.
- Campaign Precheck. Run an automated checklist to verify links, images, and accessibility standards so you never miss a critical error.
- Spam Testing. Test your emails against 23 different spam filters to identify potential delivery issues before they impact your open rates.
- Email Editor. Make real-time code changes in a live editor and see instant updates across all previews without re-uploading your files.
- Accessibility Checks. Optimize your emails for screen readers and visually impaired subscribers with automated ADA compliance suggestions and color contrast adjustments.
- Image Validation. Check for missing alt text and optimize file sizes to ensure your images load quickly and convey meaning effectively.
Pricing Comparison
Privy Pricing
- Up to 100 mailable contacts
- Unlimited list growth displays
- Sync with Shopify and Wix
- Advanced targeting rules
- Free email support
- Everything in Free, plus:
- Up to 1,500 mailable contacts
- Unlimited email sends
- Automated abandoned cart emails
- Remove Privy branding
- Advanced email marketing tools
Email on Acid Pricing
- 1 user seat
- Unlimited email previews
- Campaign Precheck
- Email editor
- Accessibility testing
- Standard support
- Everything in Basics, plus:
- 3 user seats
- Spam testing
- Deliverability insights
- Advanced analytics
- Priority support
Pros & Cons
Privy
Pros
- Extremely easy to set up with Shopify stores
- Highly effective templates for quick campaign launches
- Excellent customer support for technical troubleshooting
- Intuitive drag-and-drop editor for non-designers
Cons
- Pricing increases significantly as contact list grows
- Limited design flexibility in some basic templates
- SMS features require a separate add-on cost
Email on Acid
Pros
- Unlimited testing allows for frequent iterations without extra costs
- Fast rendering speeds for quick campaign turnarounds
- Comprehensive accessibility tools ensure inclusive marketing
- Intuitive interface makes it easy for non-technical users
Cons
- Higher starting price point than some basic competitors
- Spam testing is restricted to higher-tier plans
- Occasional lag when loading a large number of previews