cxomni
cxomni is a customer journey management platform that helps you visualize, analyze, and improve end-to-end customer experiences through real-time data integration and collaborative journey mapping tools.
TheyDo
TheyDo is a journey management platform that helps you align teams, data, and insights around customer journeys to prioritize opportunities and drive business growth through a unified customer-centric framework.
Quick Comparison
| Feature | cxomni | TheyDo |
|---|---|---|
| Website | cxomni.net | theydo.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2019 |
| Headquarters | Munich, Germany | Amsterdam, Netherlands |
Overview
cxomni
cxomni is a dedicated customer journey management platform designed to help you bridge the gap between static journey maps and real-time operational data. You can move beyond simple visualization by connecting your actual customer touchpoints to live data streams, allowing you to monitor the health of your customer experience as it happens. It serves as a central hub where your marketing, sales, and service teams can collaborate on experience design.
The platform enables you to identify pain points, track sentiment, and manage CX improvement projects within a single interface. By transforming fragmented data into a cohesive story, you can make more informed decisions about where to invest your resources for the highest impact. It is particularly effective for mid-to-large organizations looking to mature their customer experience programs from occasional research to continuous management.
TheyDo
TheyDo is a journey management platform designed to help you bridge the gap between customer insights and business execution. Instead of static slide decks or fragmented spreadsheets, you get a dynamic environment where journeys stay updated and linked to real-time data. You can map complex customer lifecycles, identify pain points, and turn them into actionable opportunities that your product and engineering teams can track directly.
The platform serves as a single source of truth for organizations looking to scale their customer-centric operations. It enables you to synchronize different departments—from marketing to product development—ensuring everyone works on the most impactful customer problems. By connecting journeys to your existing tech stack, you transform theoretical maps into a live management system that drives measurable improvements in customer experience.
Overview
cxomni Features
- Live Journey Mapping Create interactive journey maps that connect directly to your data sources for a real-time view of customer movements.
- Touchpoint Repository Maintain a centralized library of every customer interaction point to ensure consistency across all digital and physical channels.
- Sentiment Analysis Monitor customer emotions and feedback at specific stages of the journey to pinpoint exactly where frustration occurs.
- Persona Management Build and manage detailed customer personas to tailor your journey maps to specific audience segments and behaviors.
- CX Action Tracking Assign tasks and track the progress of experience improvement projects directly within your journey management dashboard.
- Data Integration Hub Connect your CRM, ERP, and survey tools to feed live operational metrics into your visual journey maps.
TheyDo Features
- Journey Mapping. Build dynamic, multi-layered journey maps that connect customer steps with internal processes and data points in one view.
- Opportunity Prioritization. Rank customer pain points based on business value and effort so you always work on the most impactful projects.
- Insight Repository. Centralize your qualitative and quantitative research findings to ensure every team member has access to validated customer truths.
- Journey Frameworks. Standardize how your organization maps experiences with reusable templates and global taxonomies for consistent reporting across teams.
- Solution Tracking. Link specific product features and initiatives directly to the journey steps they improve to see real-time progress.
- Persona Management. Create and manage detailed customer personas that integrate directly into your journeys to maintain a human-centric perspective.
Pricing Comparison
cxomni Pricing
TheyDo Pricing
- 1 Editor seat
- Unlimited Viewers
- Up to 3 Journeys
- Basic Journey Mapping
- Standard Persona builder
- Community support
- Everything in Free, plus:
- Unlimited Journeys
- Unlimited Viewers
- Advanced Frameworks
- Standard Integrations
- Priority support
Pros & Cons
cxomni
Pros
- Excellent transition from static mapping to data-driven journey management
- Strong focus on collaborative features for cross-functional teams
- Highly customizable visualization options for complex customer journeys
- Centralized repository helps eliminate departmental data silos
Cons
- Initial setup requires significant time for data integration
- Steeper learning curve compared to basic whiteboarding tools
- Pricing is not transparent for small businesses or freelancers
TheyDo
Pros
- Turns static journey maps into actionable, living documents
- Excellent for aligning multiple teams around one customer view
- Intuitive drag-and-drop interface simplifies complex mapping
- Strong hierarchy features for managing large journey ecosystems
Cons
- High entry price for the first paid tier
- Significant time investment required for initial workspace setup
- Learning curve for mastering the complex data relationships