Influitive
Influitive is a customer advocacy platform that helps you build a community of brand advocates to drive referrals, reviews, and social proof through gamified engagement and rewards.
ToucanTech
ToucanTech is an all-in-one community management software that combines a private social network, CRM, and fundraising tools to help schools, companies, and non-profits engage their members effectively.
Quick Comparison
| Feature | Influitive | ToucanTech |
|---|---|---|
| Website | influitive.com | toucantech.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2014 |
| Headquarters | Toronto, Canada | London, UK |
Overview
Influitive
Influitive helps you transform your customers into a powerful marketing force by building an engaged community of advocates. You can create a branded hub where customers complete challenges, such as writing reviews, sharing social media posts, or providing referrals. By using gamification elements like points, badges, and leaderboards, you keep your advocates motivated and consistently active in supporting your brand's growth.
The platform allows you to target specific customer segments with personalized experiences and track the direct impact of advocacy on your sales pipeline. You can integrate it with your CRM to automate workflows and ensure your sales team has access to high-quality references and testimonials exactly when they need them. It is primarily used by B2B software companies looking to scale their word-of-mouth marketing and customer retention efforts.
ToucanTech
ToucanTech provides you with a unified platform to manage your community, communications, and fundraising in one place. Instead of juggling multiple disconnected tools, you can run a private member portal, track donor interactions in a built-in CRM, and launch targeted email campaigns from a single dashboard. It is designed specifically for schools, universities, and non-profit organizations that need to strengthen relationships with alumni and supporters.
You can easily manage events, collect online payments, and mentor members through a secure, branded environment. The platform helps you save time by automating data synchronization between your community site and your database. Whether you are a small development office or a large international institution, you can use these tools to increase engagement and hit your fundraising targets more efficiently.
Overview
Influitive Features
- Gamified Challenges Create interactive tasks for your customers to complete, rewarding them with points and badges for their advocacy efforts.
- Referral Management Track and manage customer referrals from initial submission to closed deal, ensuring your advocates are recognized for their impact.
- Discussion Forums Build a thriving peer-to-peer community where your customers can share best practices, ask questions, and connect with each other.
- Targeted Campaigns Segment your advocates based on their interests or behavior to deliver personalized challenges that resonate with their specific expertise.
- Automated Rewards Manage a digital storefront where advocates can redeem their earned points for physical gifts, gift cards, or exclusive experiences.
- Reporting and Analytics Measure the ROI of your advocacy program with detailed dashboards that track engagement, social reach, and influenced revenue.
ToucanTech Features
- Integrated CRM. Track every member interaction and donation in a central database that updates automatically when users change their profiles.
- Private Member Portal. Launch a branded social network where your members can connect, share news, and access exclusive content securely.
- Fundraising Tools. Create custom donation pages and track your campaign progress in real-time to boost your organization's giving levels.
- Email Marketing. Design and send professional newsletters to specific segments of your community and track open rates and clicks.
- Event Management. Organize everything from small meetups to large reunions with online registration, ticketing, and attendee tracking features.
- Mentoring Module. Connect your members for professional advice and career support through an automated matching system within your portal.
Pricing Comparison
Influitive Pricing
ToucanTech Pricing
Pros & Cons
Influitive
Pros
- Highly engaging gamification features keep customers coming back
- Excellent for scaling high-volume review and referral campaigns
- Strong integration with Salesforce for tracking revenue impact
- Responsive customer success team helps with program strategy
Cons
- Significant time investment required to manage daily challenges
- Reporting interface can be complex for new administrators
- Higher price point compared to basic community tools
ToucanTech
Pros
- Consolidates multiple platforms into one easy-to-manage system
- Highly responsive customer support and dedicated account managers
- Intuitive interface makes it easy for non-technical staff
- Regular software updates based on direct user feedback
- Strong data privacy and security controls for members
Cons
- Initial data migration can require significant time and effort
- Email design templates can feel restrictive for advanced users
- Reporting tools have a slight learning curve for beginners