Infogram
Infogram is an intuitive visualization tool that helps you create engaging infographics, reports, and interactive maps to transform complex data into clear, compelling visual stories for your audience.
Triple Whale
Triple Whale is a central data platform that helps e-commerce brands track marketing performance, manage attribution, and optimize profitability through a unified dashboard and AI-driven insights.
Quick Comparison
| Feature | Infogram | Triple Whale |
|---|---|---|
| Website | infogram.com | triplewhale.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2021 |
| Headquarters | Riga, Latvia | Columbus, USA |
Overview
Infogram
Infogram helps you turn dry data into stunning interactive visuals without needing design or coding skills. You can choose from over 35 interactive chart types and 500 maps to build reports, social media graphics, and dashboards that grab attention. The drag-and-drop editor makes it easy to import data from spreadsheets or cloud services and watch your visualizations update in real-time.
You can collaborate with your team on projects and publish your finished work online or download high-quality files for presentations. Whether you are a marketer, educator, or journalist, the platform provides the flexibility to create branded content that resonates with your viewers. It offers a tiered approach starting with a free basic plan, scaling up to enterprise-level features for larger organizations.
Triple Whale
Triple Whale acts as the central nervous system for your e-commerce business by consolidating data from Shopify, advertising platforms, and shipping carriers into one dashboard. You can stop jumping between tabs and finally see your true net profit, customer lifetime value, and marketing performance in real-time. It solves the fragmentation problem by providing a single source of truth for your entire team.
The platform is specifically designed for Shopify brands ranging from scaling startups to high-volume enterprise stores. You can use its proprietary Pixel technology to bypass tracking limitations and understand exactly which ads are driving sales. By centralizing your financial and marketing data, you can make faster decisions to scale winning campaigns and cut underperforming ones before they drain your budget.
Overview
Infogram Features
- Interactive Charts Choose from over 35 chart types that let your audience hover, click, and explore data points for deeper insights.
- Live Data Integration Connect your charts to Google Sheets or JSON feeds to ensure your visualizations update automatically when your data changes.
- Object Animations Add movement to your reports with entry animations that guide your viewers' eyes to the most important information.
- Custom Templates Access a library of designer-made templates for infographics, slides, and social posts to jumpstart your creative process.
- Interactive Maps Build detailed heatmaps and regional maps using a library of over 500 countries and territories to visualize geographic trends.
- Team Collaboration Invite your colleagues to edit projects in real-time and manage permissions across different folders and workspaces.
Triple Whale Features
- The Pixel. Track the full customer journey with first-party data to see exactly which ads generated sales across all your social platforms.
- Summary Dashboard. Monitor your blended ROAS, net profit, and operational costs in one unified view that updates automatically throughout the day.
- Moby AI. Ask questions about your data in plain English and receive instant insights or visualizations to guide your next marketing move.
- Creative Cockpit. Analyze the performance of your ad visuals and copy to identify which creative elements are actually resonating with your audience.
- LTV Projection. Predict the future value of your customers using historical data so you can determine exactly how much you can afford to spend on acquisition.
- Influencer Tracking. Manage your affiliate and influencer programs by tracking specific discount codes and links to measure their direct impact on your bottom line.
Pricing Comparison
Infogram Pricing
- 37+ interactive chart types
- Up to 10 projects
- 5 projects per month
- Import data from Excel/CSV
- Object animations
- Public web publishing
- Everything in Basic, plus:
- Up to 100 projects
- 100+ premium templates
- Privacy settings
- Download high-quality images
- Live data connectors
Triple Whale Pricing
- Unlimited users
- Shopify integration
- Basic summary dashboard
- Mobile app access
- Net profit tracking
- Everything in Free, plus:
- Triple Whale Pixel
- First-party data tracking
- Marketing attribution models
- Unlimited ad account connections
- Live chat support
Pros & Cons
Infogram
Pros
- Extremely intuitive drag-and-drop interface for non-designers
- Interactive elements make data much more engaging
- Seamless integration with Google Sheets for live updates
- Wide variety of professional templates saves time
Cons
- Free version requires public branding on projects
- Limited font and styling options on lower tiers
- Mobile responsiveness can be tricky for complex charts
Triple Whale
Pros
- Provides a clear view of true net profit
- Mobile app allows for easy performance monitoring
- Simplifies complex attribution across multiple ad channels
- Consolidates fragmented data into one readable dashboard
Cons
- Pricing increases significantly as your revenue grows
- Initial setup of the Pixel requires technical attention
- Occasional data discrepancies between platform and Shopify