Maptive
Maptive is a cloud-based mapping software that transforms your Excel spreadsheets and location data into customizable, interactive Google Maps to help you visualize geographic trends and optimize business territories.
UrbanFootprint
UrbanFootprint is a comprehensive location intelligence platform that provides high-resolution data and analysis tools to help you make smarter decisions about infrastructure, energy, and community resilience.
Quick Comparison
| Feature | Maptive | UrbanFootprint |
|---|---|---|
| Website | maptive.com | urbanfootprint.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $250/month | Custom Pricing |
| FREE Trial | ✓ 10 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2014 |
| Headquarters | Portland, USA | Berkeley, USA |
Overview
Maptive
Maptive is a visual mapping platform that turns your raw location data into actionable insights. Instead of staring at complex spreadsheets, you can plot your customers, assets, or sales leads directly onto a high-performance Google Map. It allows you to identify geographic patterns, analyze market density, and share interactive maps with your team or the public in seconds.
You can use the software to build custom sales territories, find the most efficient routes for field teams, and perform advanced radius searches. It is designed for businesses of all sizes—from local service providers to global enterprises—who need to make faster, data-driven decisions based on where their business happens. You can get started with a 10-day free trial to explore the full suite of mapping tools.
UrbanFootprint
UrbanFootprint is a location intelligence platform designed to help you navigate complex decisions regarding infrastructure, climate risk, and community resource allocation. By combining thousands of pre-loaded datasets with advanced spatial analytics, the platform allows you to visualize and model the impact of various scenarios on specific populations and geographies. You can quickly identify where to deploy EV charging stations, assess flood risks for utility assets, or determine the best locations for new housing developments based on transit accessibility.
The software serves professionals in the energy, government, and real estate sectors who need to move beyond static maps to dynamic, data-driven insights. You can streamline your site selection process and environmental impact assessments by accessing a unified data environment that eliminates the need for manual data gathering. Whether you are planning a city-wide resilience strategy or optimizing a private investment portfolio, the platform provides the granular detail required to mitigate risk and maximize social and economic returns.
Overview
Maptive Features
- Global Geocoding Upload your Excel or Google Sheets data and watch as it instantly transforms into precise locations on a global map.
- Territory Management Define and manage custom sales territories using zip codes, counties, or hand-drawn shapes to balance your team's workload.
- Route Optimization Plan the most efficient paths between multiple locations to save time on the road and reduce fuel costs.
- Heat Mapping Visualize data density to identify your most profitable areas and discover untapped markets at a glance.
- Radius & Proximity Tools Draw circles around specific points to analyze everything within a set distance and understand your local market reach.
- Demographic Data Overlay Access built-in census data to see population, income, and age statistics directly on your custom maps.
UrbanFootprint Features
- Base Canvas Data. Access a pre-loaded library of thousands of datasets covering land use, demographics, and environmental hazards across the entire United States.
- Scenario Modeling. Create and compare multiple development or infrastructure scenarios to see how different choices impact transit, energy, and water usage.
- Climate Risk Analysis. Evaluate your assets against specific climate threats like flooding, fire, and extreme heat to build more resilient long-term strategies.
- Social Equity Mapping. Identify vulnerable populations and ensure your resource distribution or infrastructure projects meet critical social equity and accessibility goals.
- Site Selection Tools. Filter locations based on custom criteria like proximity to transit, population density, and utility capacity to find the perfect project site.
- Custom Data Upload. Integrate your own proprietary business data with the platform's extensive library to gain a unique competitive advantage in your analysis.
Pricing Comparison
Maptive Pricing
- 1 user included
- Up to 100,000 locations per map
- Territory creation tools
- Route optimization
- Demographic data overlays
- Export maps to image or PDF
- Everything in Pro, plus:
- 5 users included
- Collaborative map editing
- Centralized billing
- Advanced user permissions
- Priority email support
UrbanFootprint Pricing
Pros & Cons
Maptive
Pros
- Built on Google Maps for familiar and reliable navigation
- Extremely fast geocoding for large datasets
- Intuitive interface requires almost no technical training
- High-quality demographic data is built directly into the tool
Cons
- Higher starting price point than some basic competitors
- Mobile browser experience can be slower with massive datasets
- Limited advanced styling options for map markers
UrbanFootprint
Pros
- Massive library of pre-cleaned, ready-to-use spatial data
- Significantly reduces time spent on manual data collection
- Intuitive interface compared to traditional desktop GIS software
- Excellent visualization tools for presenting to non-technical stakeholders
Cons
- Pricing is not transparent for small independent consultants
- Focus is primarily limited to United States geographies
- Learning curve for users unfamiliar with spatial data concepts