Basis Technologies
Basis is a comprehensive advertising automation platform that streamlines your entire digital media workflow by integrating programmatic buying, search, social, and site-direct manual campaigns into one unified interface.
Yodeck
Yodeck is a cloud-based digital signage software that allows you to design, schedule, and manage professional screen content remotely using a simple web-based interface and plug-and-play hardware.
Quick Comparison
| Feature | Basis Technologies | Yodeck |
|---|---|---|
| Website | basis.net | yodeck.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2001 | 2015 |
| Headquarters | Chicago, USA | San Francisco, USA |
Overview
Basis Technologies
Basis is a comprehensive media automation platform designed to manage your entire digital advertising lifecycle. Instead of jumping between disconnected tools, you can handle programmatic bidding, direct buying, search, and social campaigns from a single dashboard. This unified approach eliminates manual data entry and reduces the risk of errors in your reporting, allowing you to focus on strategy rather than administrative tasks.
You can automate your financial workflows, from RFP generation to final invoicing, ensuring your billing stays accurate across all channels. The platform provides real-time analytics and business intelligence tools so you can optimize performance on the fly. Whether you are an independent agency or an in-house marketing team, Basis helps you scale your operations without significantly increasing your headcount.
Yodeck
Yodeck is a digital signage platform that helps you turn any screen into a professional communication tool. Instead of dealing with complex hardware setups, you can manage your entire network of screens from a single web-based dashboard. You can upload images, videos, and PDFs, or use ready-made templates to create eye-catching displays for offices, restaurants, schools, or retail stores in minutes.
The platform allows you to schedule content precisely, ensuring the right message reaches your audience at the right time. You can also use a wide range of free apps to display live news, weather, social media feeds, and emergency alerts. It scales effortlessly from a single screen to thousands, offering a free plan for your first monitor and affordable options for larger deployments.
Overview
Basis Technologies Features
- Omnichannel DSP Access premium inventory across display, video, mobile, and CTV through a single programmatic bidding engine.
- Workflow Automation Automate your manual tasks like RFP creation and insertion orders to speed up your campaign launch process.
- Unified Reporting View performance data from search, social, and programmatic channels in one dashboard for a complete campaign picture.
- Financial Management Sync your media buying with your back-office accounting to ensure your billing and payments are always accurate.
- Messaging & Collaboration Communicate with your team and vendors directly within the platform to keep all project details organized.
- Business Intelligence Utilize built-in data visualization tools to identify trends and share actionable insights with your stakeholders.
Yodeck Features
- Remote Management. Update your screen content from anywhere in the world using a secure web-based dashboard without visiting the physical location.
- Plug-and-Play Hardware. Get pre-configured media players that work instantly when plugged in, or use your own Raspberry Pi or smart TV.
- Content Scheduling. Set specific dates and times for your playlists to play automatically so your messaging always stays relevant and timely.
- Free App Gallery. Enhance your screens with live apps for weather, news, social media, and YouTube to keep your audience engaged effortlessly.
- Screen Layouts. Divide your screen into multiple zones to show different content types simultaneously, like a video next to a scrolling ticker.
- Emergency Alerts. Trigger instant full-screen notifications across your entire network to communicate critical safety information or urgent company updates immediately.
Pricing Comparison
Basis Technologies Pricing
Yodeck Pricing
- 1 Monitor included
- Full HD resolution
- Standard support
- Access to all apps
- Basic layout templates
- Everything in Free, plus:
- Unlimited monitors
- Content scheduling
- Sub-accounts and users
- Media overlays
- Free player with annual plan
Pros & Cons
Basis Technologies
Pros
- Consolidates multiple media channels into one intuitive interface
- Significantly reduces time spent on manual data entry
- Excellent customer support and dedicated account management
- Strong financial integration simplifies the billing process
Cons
- Initial setup and onboarding requires a significant time investment
- Platform complexity creates a steep learning curve for beginners
- Pricing may be prohibitive for very small agencies
Yodeck
Pros
- First screen is completely free forever
- Extremely easy to set up and use
- Excellent customer support response times
- Affordable pricing compared to enterprise competitors
- Reliable performance even with poor internet
Cons
- Hardware is primarily Raspberry Pi based
- Limited advanced video wall configurations
- Interface can feel slightly dated occasionally