Trengo
Trengo is a smart customer engagement platform that centralizes all your communication channels into one shared inbox to help your team provide faster and more personalized customer support.
Zoko
Zoko is a central WhatsApp marketing and sales platform that helps you manage customer conversations, broadcast messages, and process orders directly within the WhatsApp interface.
Quick Comparison
| Feature | Trengo | Zoko |
|---|---|---|
| Website | trengo.com | zoko.io |
| Pricing Model | Subscription | Subscription |
| Starting Price | $21/month | $34.99/month |
| FREE Trial | ✓ 14 days free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2017 | 2018 |
| Headquarters | Utrecht, Netherlands | Bangalore, India |
Overview
Trengo
Trengo is a smart customer engagement platform that brings all your communication channels together into one clear overview. Instead of jumping between tabs, you can manage WhatsApp, email, live chat, and social media from a single shared inbox. This allows your team to collaborate on customer queries behind the scenes before sending a unified response. You can also build automated workflows and chatbots to handle routine questions, freeing up your time for more complex tasks.
The platform is designed to scale with your business, whether you are a small shop or a growing enterprise. By connecting your favorite tools like Shopify or Salesforce, you can see customer data right next to your conversations. This context helps you provide personalized support that builds long-term loyalty without the stress of managing disconnected tools.
Zoko
Zoko is a specialized communication platform designed to turn your WhatsApp Business API into a powerful sales and support engine. Instead of juggling multiple phones or web instances, you get a unified dashboard where your entire team can collaborate on customer chats. You can assign conversations to specific agents, use templates for quick replies, and ensure no customer query goes unanswered.
The platform focuses heavily on driving revenue by allowing you to create product catalogs and take orders directly inside the chat. It integrates deeply with e-commerce platforms like Shopify to sync your inventory and customer data. Whether you are running marketing broadcasts to thousands of subscribers or providing one-on-one support, you can manage the entire customer lifecycle without leaving the WhatsApp ecosystem.
Overview
Trengo Features
- Omnichannel Shared Inbox Manage WhatsApp, email, Messenger, and Telegram in one place so you never miss a customer message again.
- Internal Collaboration Chat with your colleagues directly within customer threads to resolve issues faster without switching to Slack.
- No-Code Chatbots Build your own automated bots to answer common questions and qualify leads 24/7 without writing any code.
- Flowbot Automation Create automated workflows that route conversations to the right team member based on keywords or customer intent.
- Help Center Builder Set up a branded knowledge base so your customers can find answers themselves at any time of day.
- Mobile App Stay connected to your customers on the go with native iOS and Android apps that sync instantly.
Zoko Features
- Shared Team Inbox. Collaborate with your entire team in one central inbox to manage high volumes of WhatsApp messages efficiently.
- WhatsApp Broadcasting. Send personalized marketing messages and announcements to your entire customer list at scale while staying compliant with WhatsApp policies.
- In-Chat Shopping. Share product catalogs and allow your customers to browse, select, and purchase items without ever leaving the chat window.
- Automated Chatbots. Set up simple automated flows to qualify leads, collect information, or answer common questions 24/7 when your team is away.
- Smart Agent Routing. Automatically assign incoming chats to the right team members based on their workload or specific department expertise.
- Shopify Integration. Connect your Shopify store to see customer order history and recover abandoned carts directly through WhatsApp conversations.
Pricing Comparison
Trengo Pricing
- Unlimited users
- 5 communication channels
- Shared inbox
- Internal notes
- Contact management
- Mobile app access
- Everything in Essentials, plus:
- Unlimited channels
- WhatsApp Business API
- CSAT surveys
- Standard chatbots
- Statistics and reporting
Zoko Pricing
- Unlimited Dashboard Users
- Shared Team Inbox
- Mobile App Access
- Basic Reporting
- Standard Support
- Everything in Starter, plus:
- Broadcast Marketing
- Advanced Chat Routing
- Shopify Integration
- Keyword Auto-responses
- Priority Email Support
Pros & Cons
Trengo
Pros
- Centralizes multiple channels into one clean interface
- Excellent WhatsApp Business API integration and stability
- Easy to set up without technical expertise
- Internal tagging makes team collaboration very simple
Cons
- Mobile app notifications can occasionally be delayed
- Reporting features could be more granular
- Automation rules take time to configure correctly
Zoko
Pros
- Excellent Shopify integration for order tracking
- Easy for multiple agents to collaborate
- Simplifies the WhatsApp API application process
- Supports high-volume marketing broadcast campaigns
Cons
- Pricing can scale quickly with volume
- Interface feels slightly dated to some
- Requires Meta API approval to start
- Limited automation compared to dedicated bot builders