Struggling to boost your CSAT scores?
You know valuable feedback is hidden in surveys and support tickets, but it’s hard to turn that data into real, actionable improvements for your team.
The real issue is that unhappy customers don’t stick around. Without a clear view of their experience, you’re just guessing what to fix next.
Many companies try to solve this with outsourcing. According to AnswerConnect, over 50% of businesses outsource customer service, but that doesn’t fix the core feedback problem.
But what if you had a system to pinpoint satisfaction drivers automatically, helping you make smarter, data-backed decisions to improve customer loyalty?
In this guide, I’ll show you the best customer satisfaction software. I’ve filtered through the options to find tools that deliver measurable CSAT gains.
You’ll find solutions that provide actionable insights, integrate with your CRM, and reduce your support team’s burden through powerful automation.
Let’s find your solution.
Quick Summary:
| # | Software | Rating | Best For |
|---|---|---|---|
| 1 | Qualtrics → | Mid-sized businesses | |
| 2 | SurveySparrow → | Operations managers | |
| 3 | Zendesk → | Global enterprises | |
| 4 | Survicate → | Companies needing integrations | |
| 5 | LiveAgent → | Fast-growing SMEs |
1. Qualtrics
Struggling to gain actionable customer feedback?
Qualtrics offers specialized AI to uncover insights from mountains of data, prioritizing actions that drive results.
This means you can optimize customer experiences by transforming raw data into clear, prioritized actions for real impact.
Here’s how to turn insights into action.
Qualtrics optimizes all the experiences your business delivers, empowering everyone to improve customer experience outcomes.
It provides powerful suites for Customer Experience, enabling you to drive better experiences across every digital and physical touchpoint, including omnichannel experience management and digital experience analytics. You can also leverage features like contact center analytics and agent coaching to enhance service quality.
Additionally, Qualtrics supports employee experience and strategy and research, helping you engage teams, improve manager effectiveness, and design products people love, ultimately leading to increased market share.
The result? Measurable impact on your CSAT and NPS scores.
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Key features:
- Customer Experience Management: Drive better experiences across every digital and physical touchpoint, including omnichannel and contact center analytics for improved service quality.
- AI-Powered Insights: Utilize specialized AI to uncover insights from vast amounts of data, prioritize actions, and empower teams to enhance customer experience outcomes.
- Comprehensive Experience Suites: Access powerful suites for customer experience, employee experience, and strategy & research, offering integrated solutions for all your business needs.
Qualtrics features, pricing, & alternatives →
Verdict: Qualtrics stands out as a leading contender for the best customer satisfaction software, leveraging its powerful AI to help you understand customers deeply and act when it counts. Its comprehensive platform and specialized features, including omnichannel experience management and contact center analytics, are ideal for mid-sized businesses focused on driving real CSAT gains.
2. SurveySparrow
Struggling to turn customer feedback into real growth?
SurveySparrow’s unified VOC platform is designed to extract powerful insights that drive growth at scale.
This means you can easily tune into customer feedback, addressing a key pain point for operations managers and CX directors who need actionable data to make smarter decisions.
Here’s how to gain measurable impact on your CSAT or NPS scores.
SurveySparrow helps you transform customer voice into business growth, integrating with your existing systems. You can collect feedback from every channel, from email to social media, and engage customers directly on WhatsApp for real-time insights.
Its conversational surveys achieve 40% increased response rates, and the AI-powered CogniVue derives meaningful insights from voluminous data. Faster issue resolution is possible with hassle-free ticketing for quick service recovery and closing the feedback loop, ensuring your team isn’t overwhelmed. Plus, Spotchecks allow you to collect highly contextual micro-feedback across websites and mobile apps, targeting specific segments for precise insights.
The result is building stronger brand trust and improving resolution times.
Key features:
- Unified VOC platform: Gathers customer feedback from diverse channels like email, social media, and WhatsApp, consolidating it for comprehensive analysis.
- AI-powered CogniVue and Wings suite: Extracts meaningful insights from large data volumes and assists in survey design, review management, and content polishing.
- Conversational surveys and ticketing: Boosts response rates by up to 40% with engaging survey formats and provides hassle-free tools for rapid issue resolution.
SurveySparrow features, pricing, & alternatives →
Verdict: SurveySparrow stands out as a best customer satisfaction software, offering robust features like AI-powered insights, multi-channel feedback collection, and efficient ticketing. It effectively addresses the need for actionable feedback and improved resolution times, making it ideal for those seeking to enhance CSAT and NPS scores.
3. Zendesk
Are you struggling with overwhelming customer inquiries?
Zendesk helps you resolve customer and employee conversations across any channel, simplifying complex issues.
This means you can leverage Zendesk AI Agents to resolve common requests instantly and automate workflows.
Here’s how you deliver beautifully simple service.
Zendesk provides a complete AI-powered solution, bringing together customer conversations from all channels. This gives your agents the context they need for true resolutions.
You can also use tools like Zendesk Voice for seamless resolutions in any contact center, with advanced call routing and intelligent IVR for faster, better calls.
Additionally, features like Copilot, messaging and live chat, help center, quality assurance, and workforce management enhance your workflows, ensuring every issue is resolved efficiently whether by AI or human agents, keeping every employee productive.
The result: an effortless customer experience.
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Key features:
- AI Agents and Automation: Resolve customer and employee requests instantly across any channel, reducing agent effort and streamlining your support operations.
- Omnichannel Support: Bring together customer conversations from messaging, live chat, and voice, giving your agents complete context for seamless resolutions.
- Workforce Management: Enhance your team’s productivity and efficiency by automating workflows and providing intuitive tools for employee service across departments.
Zendesk features, pricing, & alternatives →
Verdict: Zendesk stands out as a strong contender for the best customer satisfaction software, powering over 100,000 companies globally. Its comprehensive AI-powered solution, including AI Agents and omnichannel support, helps you perfect the customer experience by streamlining interactions, improving resolution times, and achieving a reported 286% ROI over three years.
4. Survicate
Struggling to make sense of all your customer feedback?
Survicate’s survey software helps you run multichannel customer feedback surveys to gain actionable insights. This means you can proactively source feedback with multi-channel surveys, covering emails, website, mobile, and web apps.
The platform helps convert raw data into key themes automatically, allowing you to track customer sentiment and identify pain points.
Gather critical trends that refresh daily.
Survicate helps you capture, analyze, and act on customer feedback effortlessly, transforming noise into knowledge. You can listen to your users across every channel, from in-product to email surveys, ensuring you meet customers where they are. Their AI Analysis automatically enriches feedback and segments key users, uncovering insights to prioritize improvements. Additionally, you can automate survey distribution based on user behavior or specific events, like post-purchase or support interactions. This continuous learning and adaptation mean you can personalize content, optimize marketing strategies, and guide product roadmaps.
Turn feedback into real impact.
Key features:
- Multichannel Survey Distribution: Deploy surveys across websites, mobile apps, emails, and in-product, capturing feedback at every customer touchpoint to provide a comprehensive view.
- AI-Powered Feedback Analytics: Automatically enrich survey responses with CRM data, segment users, and leverage AI to identify key themes and sentiment, enabling faster, data-driven decisions.
- Seamless Integrations & Automation: Connects with over 50 tools like HubSpot and Salesforce, automating survey distribution, data flow, and follow-up actions within your existing workflows.
Survicate features, pricing, & alternatives →
Verdict: Survicate stands out as a strong contender for the best customer satisfaction software, offering robust AI-powered analytics and multichannel feedback collection. Its impressive integration capabilities with over 50 business tools simplify workflow automation, helping you centralize feedback and act swiftly on critical trends. With Survicate, you can monitor CSAT, NPS, and CES effortlessly.
5. LiveAgent
Struggling to manage customer inquiries across too many channels?
LiveAgent offers an all-in-one customer care solution, including an advanced ticketing system, the fastest live chat on the market, and a built-in call center. This means you can gather all communication in one place, streamlining your operations.
Their help desk is designed for quick implementation, helping you get your multi-channel support up and running quickly. This directly addresses the pain point of complex setup and slow onboarding.
Find a unified approach to customer support here.
LiveAgent centralizes all your customer interactions from every channel, letting you handle everything from social media messages to phone calls and emails within a single dashboard. This prevents siloed communication and ensures no customer query gets missed.
You can save up to 95% of your time, money, and resources by switching to their ticketing system, while their social media integrations enable communication via Facebook, Twitter, Instagram, WhatsApp, and Viber to grow a loyal audience. Additionally, a knowledge base allows customers to find answers independently, saving your team time.
The result is higher resolution rates and delighted customers.
Key features:
- Omnichannel help desk: Consolidates all customer communications, including email, chat, social media, and call center interactions, into a single, organized platform.
- Advanced ticketing system: Automatically gathers and organizes all customer inquiries, helping your team provide cost-saving, efficient, and exceptional service.
- Integrated self-service tools: Includes a knowledge base for customers to find answers independently, reducing support team workload and improving satisfaction.
LiveAgent features, pricing, & alternatives →
Verdict: LiveAgent is recognized as the best customer satisfaction software for its fast implementation and comprehensive multi-channel capabilities. It helps businesses reduce resolution times and improve customer loyalty by centralizing all communication, providing a truly unified customer service experience.
6. Zonka Feedback
Struggling with fragmented customer feedback and unclear insights?
Zonka Feedback’s AI platform helps you transform messy, unstructured data into real-time, role-based intelligence quickly.
This means you can unify feedback from various sources like surveys, chats, and reviews, moving beyond shallow insights.
It’s time to act on insights that matter.
Zonka Feedback addresses this by offering an AI engine that delivers actionable CX insights. This engine captures sentiment shifts, detects patterns, and surfaces key drivers, eliminating guesswork.
You can track outcomes of actions taken, linking feedback themes to crucial metrics like NPS, CSAT, and churn, and seeing how initiatives impact them. Additionally, Zonka provides role-based dashboards, ensuring every team from leadership to frontline staff gets targeted insights relevant to their goals.
The platform also supports real-time alerts for anomaly detection, ensuring you’re immediately notified of significant shifts in sentiment or recurring issues. This allows your team to act proactively before minor problems escalate into larger issues.
The result? Clear, measurable actions that drive business impact.
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Key features:
- AI Feedback Intelligence: Transforms unstructured data from various sources into real-time, actionable insights for customer, support, product, and location analytics.
- Unified Feedback Data: Consolidates structured and unstructured customer feedback from surveys, chats, tickets, and reviews into a single, unbiased repository.
- Role-Based Dashboards: Delivers targeted insights and clear actions to specific teams like CX leaders, product managers, and frontline staff, empowering faster decision-making.
Zonka Feedback features, pricing, & alternatives →
Verdict: Zonka Feedback’s ability to transform high-volume, unstructured data into clear, role-specific insights makes it a strong contender for the best customer satisfaction software. Its AI-powered thematic analysis, impact scoring, and seamless CRM integrations provide measurable ROI by linking feedback to key metrics like NPS and CSAT, ensuring actionable improvements across your organization.
7. Medallia
Struggling to make sense of scattered customer feedback?
Medallia offers comprehensive feedback capture, collecting every signal for more meaningful data across all your channels. This means you gain a complete picture of customer interactions.
You can then run complex, global programs with self-service, making it easier to manage and scale your customer satisfaction initiatives.
Here’s how to truly understand your customers.
Medallia unifies your customer and employee data in a single platform, allowing its AI & Analytics to uncover essential insights from every interaction. This enables you to understand who your customer is and what they truly want.
The platform includes role-based reporting to close the loop and drive action quickly. You can also easily share data across systems and teams with its robust integrations. Furthermore, Medallia’s Experience Orchestration delivers individualized customer journeys at scale, empowering your employees to act with the right information and automate mundane tasks. This helps you orchestrate next-best actions for personalized experiences.
The result is a unified view, empowering you to drive action.
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Key features:
- Comprehensive Feedback Capture: Collects every customer signal across all channels, providing meaningful data for a holistic view of customer experience.
- AI & Analytics: Analyzes all your unified data in real time, uncovering essential insights from every interaction to help you understand customer needs.
- Experience Orchestration: Delivers individualized customer journeys at scale, enabling personalized experiences and automating next-best actions for your team.
Medallia features, pricing, & alternatives →
Verdict: Medallia excels as a best customer satisfaction software by unifying comprehensive feedback, leveraging AI for actionable insights, and offering experience orchestration for personalized customer journeys. Their reported 185% ROI after three years and $30.5M growth from personalization demonstrate significant business impact.
Conclusion
Ready to stop guessing what customers want?
Choosing the right platform from dozens of options is tough. You need a tool that turns customer feedback into actual, measurable improvements.
According to Sprinklr, companies see a 200%+ improvement in customer satisfaction within a year. That’s a massive leap in loyalty and retention, proving the right tool pays for itself quickly.
So what’s the best choice?
From my analysis, Qualtrics is the top solution for turning complex customer data into the clear, prioritized actions that actually boost CSAT.
What I love is its specialized AI for uncovering deep insights. Implementing the best customer satisfaction software like Qualtrics empowers your team to make smarter, data-backed decisions for real impact.
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I recommend you book a free demo of Qualtrics to see how it can transform your customer feedback process firsthand.
You’ll see real CSAT gains faster.
