Home › Comparisons › ConstructionOnline vs Lasso CRM Comparison: Reviews, Features, Pricing & Alternatives in 2026

ConstructionOnline vs Lasso CRM Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 • 8 min read

ConstructionOnline

0.0 (0 reviews)

ConstructionOnline is a comprehensive construction management software providing integrated tools for project scheduling, financial tracking, and team collaboration to help residential and commercial builders streamline their entire production workflow.

Starting at $370/mo
Free Trial 10 days
Start Free Trial Full Review
VS

Lasso CRM

0.0 (0 reviews)

Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.

Starting at --
Free Trial NO FREE TRIAL
Request a Demo Full Review

Quick Comparison

Feature ConstructionOnline Lasso CRM
Website constructiononline.com lassocrm.com
Pricing Model Subscription Custom
Starting Price $370/month Custom Pricing
FREE Trial ✓ 10 days free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile cloud mobile
Integrations QuickBooks Online QuickBooks Desktop Xero Google Calendar Microsoft Outlook Excel Dropbox Google Drive OneDrive Zillow Realtor.com BDX Mailchimp Constant Contact BombBomb CallRail Microsoft Outlook
Target Users small-business mid-market small-business mid-market enterprise
Target Industries construction real-estate
Customer Count 0 0
Founded Year 1999 2003
Headquarters Richmond, USA Vancouver, Canada

Overview

C

ConstructionOnline

ConstructionOnline provides you with a centralized hub to manage every aspect of your building projects from pre-construction to closeout. You can handle complex estimating, detailed project scheduling, and financial tracking without jumping between disconnected spreadsheets. The platform focuses on connecting your field operations with your back office, ensuring that your team stays updated on change orders, daily logs, and selection choices in real-time.

By using this integrated system, you can reduce costly communication errors and keep your projects on schedule with automated reminders and shared calendars. Whether you are managing custom home builds or large-scale commercial renovations, the software scales to your needs by offering specialized tools for lead management, client selections, and professional reporting. You can access your project data from any device, keeping your jobsites and office perfectly synced.

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Lasso CRM

Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.

The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.

Overview

C

ConstructionOnline Features

  • OnPoint Scheduling Create professional Gantt charts and schedules to manage project timelines and track critical path milestones with ease.
  • Redline Takeoff Perform digital takeoffs directly from your blueprints to generate accurate material counts and integrated estimates quickly.
  • Client Selections Manage client choices and approvals online to prevent delays and ensure everyone stays on the same page.
  • Change Order Management Create, track, and get digital signatures for change orders so you never lose revenue on extra work.
  • Daily Logging Record site progress, weather conditions, and photos from the field to maintain a complete history of your project.
  • Lead Tracking CRM Organize your sales pipeline and track potential clients from initial contact through to the signed contract.
  • Financial Integration Sync your project financials with QuickBooks or Xero to eliminate double-entry and keep your books accurate.
  • Document Management Store and share unlimited photos, files, and blueprints with your team and subcontractors in a secure environment.
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Lasso CRM Features

  • Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
  • Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
  • Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
  • Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
  • Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
  • Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.

Pricing Comparison

C

ConstructionOnline Pricing

Team
$370
  • Project Scheduling
  • Estimating & Takeoff
  • Daily Logging
  • Photo & File Storage
  • Client Selections
  • Change Order Tracking
Business
$550
  • Everything in Team, plus:
  • Advanced Financial Tracking
  • QuickBooks Integration
  • Invoicing & Retainage
  • Subcontractor Portals
  • Custom Branding
L

Lasso CRM Pricing

Pros & Cons

M

ConstructionOnline

Pros

  • Comprehensive all-in-one toolset reduces software bloat
  • Excellent scheduling features with critical path tracking
  • Professional client portals improve customer satisfaction
  • Strong integration with popular accounting software
  • Regular updates and new feature releases

Cons

  • Higher starting price than basic tools
  • Steep learning curve for advanced features
  • Mobile app interface can feel cluttered
  • Initial setup requires significant time investment
A

Lasso CRM

Pros

  • Built specifically for new home sales workflows
  • Excellent automated lead capture from listing sites
  • Highly effective mass email and marketing tools
  • Strong reporting on lead sources and conversions
  • Responsive customer support team for technical help

Cons

  • Interface feels dated compared to modern CRMs
  • Learning curve for setting up complex workflows
  • Limited customization options for specific niche needs

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